MCJ

Basic Information

Stock Code
6670
Industry
Electrical Equipment
Category Detail
Information & Communication Equipment
Prefecture
Tokyo
Establishment Year
August 1998
Listing Year
June 2004
Official Website
https://www.mcj.jp/
TSE Information
TSE Information
Yahoo! Finance
Yahoo! Finance
Other Companies
Systems D, Maruo Cal, Buffalo, Wacom, EIZO, Elecom, Nireco

Overview

MCJ is a holding company in the electrical equipment industry founded in 1998, with PCs and peripherals as its main business, enhancing market competitiveness through domestic direct sales and diversified operations via various subsidiaries.

Current Situation

MCJ has a solid management foundation with consolidated sales of approximately 187.4 billion yen and operating profit of approximately 17.1 billion yen for the fiscal year ended March 2024. It primarily holds subsidiaries engaged in manufacturing and sales of PC main units and peripherals, centered on Mouse Computer, advancing market expansion through domestic direct sales and joint development with electronics retailers. The group also operates subsidiaries in Europe and Asia, strengthening iiyama brand monitors and R-Logic's IT equipment support infrastructure. While expanding business areas through aggressive M&A, it improves management efficiency under a holding company structure. In recent years, it has strengthened IT product repairs and technical support, along with a multi-brand strategy to address diversifying consumer needs. Headquartered in Chiyoda-ku, Tokyo, it maintains competitiveness through synergies with diverse subsidiaries. Moving forward, it will focus on strengthening domestic direct sales channels and overseas expansion to cope with intensifying market competition.

Trivia

Interesting Facts

  • Founder is former third-generation owner of Takashimaya clothing store who pivoted to PC business
  • iiyama brand maintained even after group absorption
  • Mouse Computer famous for domestic build-to-order
  • R-Logic provides IT product repair and support in Asia
  • Rapid business expansion through numerous M&A
  • Early adoption of internet direct sales fueled growth
  • Transitioned from Tokyo Mothers to TSE Standard
  • Multiple subsidiaries with high technical expertise in specialties
  • Active in gaming PC market for anime and games
  • Group includes internet cafes and fitness gyms

Hidden Connections

  • Founder's unique career shift from Takashimaya apparel to IT industry
  • iiyama's European sales network strongly deployed via local subsidiaries
  • R-Logic has repair bases across multiple countries for Asian market
  • Diverse subsidiaries collaborate to secure multi-faceted sales channels
  • Mouse Computer continues using iiyama brand post-absorption
  • IT equipment repair support is key revenue source for group
  • Subsidiary aprecio strengthens internet cafes and fitness facility operations
  • Mutual benefit creation through domestic direct sales and electronics retailer joint development

Future Outlook

Growth Drivers

  • Stable growth in IT equipment demand domestically and overseas
  • Growth in gaming PC and peripherals market
  • Strengthening of direct sales channels and EC expansion
  • Region-specific strategies in Asia and Europe
  • Promotion of AI and IoT-compatible product development
  • Expansion of repair and support business
  • Multi-brand strategy to address market diversification
  • Expanding demand for eco-friendly products
  • Strengthening corporate solutions for work-style reform
  • Broad business area expansion via M&A
  • Strengthening business model with cloud service integration
  • Increased demand for related equipment from 5G rollout

Strategic Goals

  • Achieve 300 billion yen in sales
  • Improve global brand recognition
  • Full rollout of products and businesses for environmental impact reduction
  • Achieve over 50% ratio of direct sales and EC
  • Achieve over 30% new sales from AI/IoT products
  • Expand Asian bases and strengthen regional collaboration
  • Global standardization of repair and support service quality
  • Enhance diverse work environment and talent development
  • Develop new business areas via M&A strategy
  • Maximize synergies across all subsidiaries

Business Segments

Corporate PC Build-to-Order

Overview
Stable supply of PCs and peripherals through build-to-order tailored to corporate demand.
Competitiveness
High customizability and rapid response capabilities
Customers
  • Small and Medium Enterprises
  • Large Corporations
  • Government Agencies
  • Educational Institutions
  • Medical Institutions
Products
  • Custom PCs
  • Business Desktop PCs
  • Notebook PCs
  • Peripherals
  • Maintenance Support

Wholesale Sales and Distribution

Overview
Distributes products widely through diverse sales channels via wholesale.
Competitiveness
Broad product range through multi-brand offerings
Customers
  • Electronics Retailers
  • PC Specialty Stores
  • Retailers
  • Regional Distributors
Products
  • PC Main Units
  • PC Parts
  • Peripherals

Overseas Sales and Support

Overview
Provides local sales, technical support, and repair services in Europe and Asia.
Competitiveness
Region-specific service network
Customers
  • European Market
  • Asian Market
  • Local Subsidiaries
  • Retailers
Products
  • LCD Displays
  • PC Peripherals
  • Support Services

Repair and Technical Support Services

Overview
Repair and customer support services deployed across Asian countries.
Competitiveness
Rapid and reliable repair technology
Customers
  • PC Users
  • Corporate Customers
  • Distribution Partners
Products
  • Repair Services
  • Technical Support
  • Maintenance

IT Equipment Sales to Retail Stores

Overview
Wholesale and retail of PC parts and gaming-related products.
Competitiveness
Diverse product lineup and flexible response to market needs
Customers
  • PC Shops
  • EC Site Operators
  • Specialty Stores
Products
  • PC Parts
  • Gaming Products
  • Peripherals

Competitive Advantage

Strengths

  • Market penetration through diversified brand deployment
  • Established strong direct sales channels
  • Extensive product lineup
  • Business expansion via aggressive M&A strategy
  • Global support infrastructure
  • High customization capabilities
  • Region-specific service deployment
  • Stable financial base
  • Collaboration with diverse sales channels
  • Technologically capable subsidiaries
  • Maintenance and strengthening of brand power
  • Approach to broad customer segments
  • Integrated system from manufacturing to sales
  • Rapid market response capabilities
  • Employees' technical expertise and specialization

Competitive Advantages

  • High responsiveness to customer needs via build-to-order
  • Superiority of domestic direct sales network
  • Local subsidiary deployment in Europe and Asia
  • Adaptation to market changes with broad product range
  • Synergy effects utilizing subsidiaries
  • Rapid M&A for business portfolio expansion
  • Balance of proprietary brands and OEM operations
  • Robust technical support and repair network
  • Maintenance and expansion of strong customer base
  • Risk diversification through multi-channel strategy
  • High brand recognition in specific markets
  • Strength in SME market
  • Region-specific strategy via subsidiary brands
  • Investment capacity from stable finances
  • Extensive knowledge and expertise in PCs

Threats

  • Shrinking domestic PC market
  • Intensifying competition from overseas giants
  • Instability in parts supply
  • Profit pressure from exchange rate fluctuations
  • Delays in responding to rapid technological innovation
  • Intensifying price competition
  • Cybersecurity risks
  • Diversifying market needs
  • Increase in new entrants
  • Impact of regulatory changes
  • Risk of sudden economic shifts
  • Rising logistics costs

Innovations

2024: IoT-Compatible Gaming PC Development

Overview
Introduced PCs with smart features to enhance gaming experience.
Impact
Contributes to share expansion in gamer market

2023: AI-Driven Repair Support Efficiency Improvement

Overview
Advanced AI-utilizing repair prediction and automated response to improve service quality.
Impact
20% improvement in customer satisfaction

2022: Launch of High-Durability Gaming Mouse

Overview
Developed and began sales of gaming mouse emphasizing durability and operability.
Impact
Well-received by pro gamers, strengthening brand

2021: Enhancement of Monitor Product Line for European Market

Overview
Expanded high-resolution iiyama brand monitors to boost European sales.
Impact
15% increase in European market sales

2020: Initiation of Sustainable Material PC Chassis Development

Overview
Began research on eco-friendly PC chassis using recycled materials.
Impact
Reduced environmental impact and improved brand image

Sustainability

  • Promotion of energy-efficient product design
  • Expansion of recyclable material adoption
  • Logistics optimization for reduced environmental impact
  • Participation in local environmental protection activities
  • Strengthening of internal environmental management system
  • Enhanced environmental audits of supply chain
  • Waste reduction and recycling promotion
  • Internal education to raise employee environmental awareness
  • Ongoing publication of environmental reports
  • Enrichment of green IT product lineup
  • Building sustainable manufacturing processes
  • Equipment investments for improved energy efficiency