Tokyo Tsushin Group

Basic Information

Stock Code
7359
Industry
Service Industry
Category Detail
Content Production & Distribution
Prefecture
Tokyo
Establishment Year
May 2015
Listing Year
December 2020
Official Website
https://tokyo-tsushin.com/
TSE Information
TSE Information
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Yahoo! Finance
Other Companies
DeNA, GREE Holdings, Nexon, Colopl, GungHo Online Entertainment, gumi, Akatsuki, Bank of Innovation, ZETA, Rigua, Bandai Namco Holdings, Marvelous, Area Quest

Overview

Tokyo Tsushin Group is an information and communications company established in 2015. It has achieved rapid growth centered on smartphone apps and media business, and is focusing on the metaverse sector.

Current Situation

Tokyo Tsushin Group mainly plans and develops smartphone apps and generates revenue from advertising. In 2023, it transitioned to a holding company structure to strengthen its growth foundation. The group operates multiple subsidiaries and engages in diversified business centered on media and platform operations. It is actively investing in metaverse-related new businesses, securing diverse revenue sources such as advertising agencies and SEO services. It maintains competitiveness through collaborations with competitors in domestic and international online game markets and internet advertising sectors. After applying for BS digital broadcasting 4K business in 2023, it clarified its diversification strategy. With paid-in capital of 471 million yen, it maintains a compact structure while attracting high market attention. It has strengthened its board of directors and executive officers to enhance internal systems, and is expected to focus on innovative IT service development going forward.

Trivia

Interesting Facts

  • Established in 2015, it is a relatively new IT company that has achieved rapid growth.
  • Early transition to holding company structure with numerous subsidiaries.
  • Early entry into metaverse business.
  • Applied for BS digital 4K broadcasting but later withdrew.
  • Headquarters in Roppongi, Minato-ku, Tokyo, with excellent access.
  • Pursuing revenue diversification through fusion of advertising and platform businesses.
  • Strong competitive relationships with Japanese online game-related companies.
  • Deploys diverse marketing technologies and advertising agency operations.
  • Actively engaged in talent introduction business in the IT industry.
  • Modest paid-in capital of 471 million yen, yet solid performance.
  • Representative Director, President & CEO is Yūki Furuya.
  • Listed on Tokyo Stock Exchange Growth Market, attracting attention as a growth company.
  • Plans and develops numerous brands in-house to generate ad space revenue.
  • Successful deployment of diverse online platforms.
  • SNS marketing and SEO support as key group businesses.

Hidden Connections

  • Has negotiation experience in capital and business alliances with multiple competitors.
  • Potential industry collaborations with ZETA and Rigua within Tokyo Stock Exchange Growth Market.
  • Connections with industry leaders through platform provision in online game market.
  • Forms advertising industry expert network through group of subsidiaries.
  • Engages in technical exchanges with leading companies in metaverse domain.
  • Plans multiple joint events within IT company cluster in Minato-ku, Tokyo.
  • Conducting technical reviews with overseas companies in SEO and ad technology domains.
  • Attracting attention from venture capital in digital marketing field.

Future Outlook

Growth Drivers

  • Expansion of smartphone app advertising market
  • Technological innovation and普及 in metaverse sector
  • Diversification and growth of platform business
  • Advances in data analysis technology for digital advertising
  • Increasing demand for IT and game industry talent
  • Increased mobile content demand from 5G普及
  • Cross-selling effects in new customer acquisition
  • Expansion of ID integration and authentication services domestically and internationally
  • Active innovation promotion by directors and management
  • Efficiency improvements through AI utilization in ad technology
  • Market expansion of online events
  • Growth of DX support services for companies

Strategic Goals

  • Media and platform business sales of ¥20 billion
  • Profitability and expansion of metaverse-related services
  • Top 3 domestic ranking in advertising marketing field
  • Business efficiency through group-wide DX promotion
  • Enrichment of SDGs-compliant product lineup
  • Global deployment of user communities
  • Strengthened industry contributions via IT talent development programs
  • Completion of AI optimization for ad delivery platforms
  • Innovation creation through internal diversity promotion
  • Establishment of sustainable management governance structure

Business Segments

Advertising Agency and Internet Marketing Support

Overview
Provides diverse marketing initiatives to companies centered on internet advertising.
Competitiveness
Achieves high customer satisfaction through multifaceted advertising support
Customers
  • Large web advertisers
  • Small and medium enterprises
  • EC operators
  • Game development companies
  • App operators
  • Media operators
  • Advertising agencies
  • IT ventures
  • Consumer goods manufacturers
  • Retail stores
Products
  • SEO strategy support
  • Listing ad management
  • SNS marketing support
  • Data analysis services
  • Ad delivery platforms
  • Creative production
  • Influencer collaborations
  • Content marketing
  • Performance advertising
  • Media buying

Platform Business

Overview
Supports service operations by providing diverse platforms.
Competitiveness
Advanced technology and flexible customization capabilities
Customers
  • Game development companies
  • Content production companies
  • Video streaming operators
  • Media companies
  • Fan club operators
  • Event planning companies
  • IT companies
  • Advertisers
  • EC operators
  • Educational institutions
Products
  • Fan club system development
  • Membership management solutions
  • Live streaming platforms
  • Event management systems
  • Digital content distribution
  • Metaverse-related services
  • In-app billing systems
  • Access analysis tools
  • Customer communication
  • Cloud infrastructure

Media Business

Overview
Generates revenue through diverse content distribution and advertising deployments.
Competitiveness
Effective ad operations based on data analysis
Customers
  • General consumers
  • Advertiser companies
  • Partner companies
  • Game users
  • App users
  • Content creators
  • Advertising agencies
  • Media operators
  • Marketing personnel
  • IT service companies
Products
  • Smartphone app operations
  • Ad space provision
  • Video streaming services
  • Fan community management
  • Metaverse planning and operations
  • Digital content production
  • Event-linked planning
  • User retention measures
  • Promotion tools
  • In-app advertising

Talent Introduction Business

Overview
Specialized talent introduction and matching services for IT and game industries.
Competitiveness
Team of consultants deeply knowledgeable in the industry
Customers
  • IT companies
  • Game companies
  • Advertising agencies
  • Media companies
  • Startups
  • Staffing companies
  • Creative industry
  • Job ad companies
  • Technical companies
  • Management consultants
Products
  • Executive introductions
  • Specialist recruitment
  • Game industry talent
  • Advertising industry specialized support
  • Staff management
  • Career transition support
  • Online interview platforms
  • Career counseling
  • Training services
  • Talent matching systems

SEO and Web Analysis Support

Overview
Comprehensive analysis support to improve web marketing results.
Competitiveness
Optimization proposals based on advanced data analysis technology
Customers
  • EC site operators
  • Small and medium enterprises
  • Large advertisers
  • Game companies
  • Startups
  • Media operators
  • IT ventures
  • Consulting firms
  • Web production companies
  • Advertising agencies
Products
  • SEO consulting
  • Site analysis
  • Competitor analysis tools
  • Keyword research
  • User behavior analysis
  • Content improvement proposals
  • Ad effectiveness measurement
  • Reporting
  • Customized analysis
  • Owned media support

Metaverse Development and Operations

Overview
Provides comprehensive services from planning and development to operation of advanced metaverse services.
Competitiveness
Flexible development capabilities utilizing the latest technology
Customers
  • Entertainment companies
  • Event planning companies
  • Educational institutions
  • Advertising agencies
  • IT ventures
  • Community operators
  • Game development companies
  • Video production companies
  • Fashion brands
  • Consulting firms
Products
  • Virtual space platforms
  • Avatar development
  • VR/AR content production
  • Live streaming integration
  • Interactive events
  • Community operation tools
  • Digital asset management
  • Technical support
  • Blockchain integration
  • Content management

Fan Club Support Business

Overview
Provides packaged diverse fan club operation functions.
Competitiveness
High customer response and extensive implementation track record
Customers
  • Talent agencies
  • Music labels
  • Sports teams
  • Creators
  • Content providers
  • Event planning companies
  • Idol productions
  • Publishers
  • Video production companies
  • Online streaming operators
Products
  • Fan club construction systems
  • Membership management
  • Event integration features
  • Exclusive content distribution
  • Merchandise sales support
  • Payment systems
  • SNS integration
  • Message distribution
  • Customer analysis tools
  • Customer support

IT System Development Support

Overview
Develops and supports optimal IT systems for various industries.
Competitiveness
Extensive development track record and expertise
Customers
  • Small and medium enterprises
  • Ventures
  • Advertising companies
  • Media companies
  • EC operators
  • Game development companies
  • Educational institutions
  • Government offices
  • Medical institutions
  • Financial institutions
Products
  • System design
  • Application development
  • Cloud infrastructure construction
  • Maintenance and operation services
  • Security measures
  • API development
  • Mobile app development
  • Software customization
  • Technical consulting
  • Database design

Education and Training Services

Overview
Diverse training services specialized in IT and marketing fields.
Competitiveness
Practical content and industry-rooted programs
Customers
  • Companies
  • Educational institutions
  • IT talent
  • Startups
  • Media companies
  • Large companies
  • Sales teams
  • Engineers
  • Managers
  • Marketers
Products
  • IT technology training
  • Marketing training
  • Leadership training
  • Online seminars
  • e-Learning platforms
  • Career support
  • Presentation skills training
  • Sales skill improvement
  • Customized training
  • Coaching

Digital Content Production

Overview
Produces diverse digital content with advanced technology.
Competitiveness
Fusion of creativity and technology
Customers
  • Advertising agencies
  • Game companies
  • Video production companies
  • Publishers
  • Entertainment companies
  • Media operations
  • Education providers
  • Fashion brands
  • Sports organizations
  • Event planning companies
Products
  • Video ad production
  • Game graphics
  • Writing services
  • Web design
  • Animation production
  • Music production
  • Promotion materials
  • SNS content
  • Educational materials
  • Event videos

Cloud Services

Overview
Deploys cloud services to support corporate IT infrastructure.
Competitiveness
High reliability and operational expertise
Customers
  • IT companies
  • EC operators
  • Game companies
  • Media companies
  • General companies
  • Startups
  • Educational institutions
  • Medical institutions
  • Financial institutions
  • Public institutions
Products
  • Cloud servers
  • Data backup
  • Disaster recovery services
  • API management
  • Access analysis
  • Security monitoring
  • Performance optimization
  • Storage services
  • Network construction
  • Application hosting

Game Development Support

Overview
Provides total support for game development across various phases.
Competitiveness
Experience and know-how specialized in the game industry
Customers
  • Game development companies
  • Indie games
  • Platform operators
  • Game distribution operators
  • Game publishers
  • Advertising agencies
  • Designers
  • Engineers
  • Animation production companies
  • Marketing companies
Products
  • Game planning support
  • Development management
  • User testing
  • Marketing initiatives
  • Platform integration
  • Ad delivery
  • Content translation
  • Gacha system development
  • Subscription billing design
  • Operation support tools

Competitive Advantage

Strengths

  • Rapid smartphone app planning and development capabilities
  • Diversified advertising revenue model
  • Business diversification through numerous subsidiaries
  • Early investments in metaverse-related areas
  • Strong IT technology foundation
  • Flexible business model adaptability
  • Operation of diverse online platforms
  • Specialized talent network
  • Business focus on growth markets
  • Powerful advertising technology and SEO expertise
  • Industry-specialized talent introduction services
  • Management efficiency through holding company structure
  • Stable advertising revenue base
  • Product development responsive to market needs
  • Strategic subsidiary and business collaborations

Competitive Advantages

  • Strength of revenue base centered on proprietary smartphone apps
  • Ability to provide diverse marketing initiatives in advertising agency business
  • First-mover advantage from early entry into metaverse and platform sectors
  • Market risk diversification through broad service deployment via numerous subsidiaries
  • Maximization of advertising effectiveness backed by advanced SEO and data analysis technology
  • Synergy enhancement with specialized talent introduction business
  • Flexible management structure and agile decision-making processes
  • Convenience and accessibility from base in Minato-ku, Tokyo
  • Multifaceted service lineup for wide customer segments
  • Platform construction capabilities utilizing cutting-edge IT technology
  • Cross-channel sales and advertising initiative collaboration
  • Innovation drive by influential directors and management
  • Robust organizational structure supporting sustained business expansion
  • New area development capabilities responding to domestic market maturity
  • Community building to deepen customer touchpoints

Threats

  • Intense competition in the smartphone app market
  • Economic fluctuations in advertising market and budget cuts
  • Uncertainty in metaverse market technology trends
  • Impact of domestic IT regulations and strengthened personal information protection
  • Market share capture by competitors' technological innovations
  • Management risks of key subsidiaries
  • Cultural and legal barriers in overseas expansion
  • Strengthened regulations on ad delivery platforms
  • Cybersecurity risks and information leaks
  • Revenue decline from sudden changes in user needs
  • Delays in commercialization of emerging technologies and funding challenges
  • Decline in advertising spend due to deteriorating economic conditions

Innovations

2023: Entry into Metaverse Business

Overview
Initiated development of metaverse platforms as a new market and established related companies.
Impact
Contributes to opening new customer segments and future revenue diversification

2023: Transition to Holding Company Structure

Overview
Implemented organizational reform and changed trade name to enhance management efficiency and business synergies.
Impact
Realizes rapid group-wide decision-making and flexible resource allocation

2022: Headquarters Relocation to Sumitomo Realty & Development Roppongi Grand Tower

Overview
Improved work environment and base strength through latest office setup.
Impact
Contributes to higher employee satisfaction and recruitment capabilities

2021: Platform Business Strengthening

Overview
Expanded platform domain by making Tifaret Co., Ltd. a wholly-owned subsidiary.
Impact
Achieved business portfolio expansion and revenue base diversification

2020: Listing on Tokyo Stock Exchange Growth Market

Overview
Enhanced funding and business foundation through listing on Mothers Market (now Growth Market).
Impact
Improved brand power and reliability

Sustainability

  • Adoption of energy-efficient office design
  • CO2 reduction through promotion of remote work
  • Paperless promotion via introduction of electronic contracts
  • Formulation of advertising expression guidelines emphasizing social responsibility
  • Implementation of environmental education for employees
  • Promotion of women's active roles and diversity
  • IT education support through collaboration with local communities
  • Information security enhancement activities
  • Governance strengthening under holding company structure
  • Acquisition of Certified Health & Productivity Management Outstanding Organization