Owell
Basic Information
- Stock Code
- 7670
- Industry
- Wholesale
- Category Detail
- Textiles, Chemicals & Paper Wholesalers
- Prefecture
- Osaka Prefecture
- Establishment Year
- November 1943
- Listing Year
- December 2018
- Official Website
- https://www.owell.co.jp/
- TSE Information
- TSE Information
- Yahoo! Finance
- Yahoo! Finance
- Other Companies
- Kaneko Seeds, Sanyo Trading, Tomoe Engineering, Ebren, Sun Life H, MURO, Nagase & Co., Inabata & Co., Meiwa Industrial, Somar, Soda Nikka, Mitsuya Industries, Nippon Bongyo
Overview
Owell is a major company in the paint and chemical products wholesaling industry, founded in 1943, featuring paint sales and provision of painting equipment primarily in Japan.
Current Situation
In fiscal 2023, Owell maintained steady sales growth and has established a leading position in the domestic paint wholesaling market. The core paint sales division meets diverse industry needs through a wide range of paint brands and adds value by providing painting equipment. The company is also focusing on overseas expansion, particularly into Asian markets. It aims to strengthen technological capabilities continuously and improve customer services, while expanding its handling of low-environmental-impact paints. Emphasizing sustainability, it promotes business operations that comply with environmental regulations and consider resource recycling. Its mid- to long-term strategy balances expansion into overseas markets with deepening existing businesses, targeting sustainable growth from 2025 onward. Recently, it has been focusing on building an efficient sales system utilizing digitalization.
Trivia
Interesting Facts
- Founded in 1943 with over 80 years of history
- Rare wholesaler capable of proposals from both paints and equipment
- Pioneering introducer of environmentally friendly paints
- Expanding into Asian markets
- Gaining industry attention for painting robot development
- Based in Osaka Prefecture with a nationwide sales network
- Multi-brand strategy with numerous specialized brands
- Represents major wholesale sectors in indices like Nikkei 225
- Active business alliances with multiple related companies
- Partially implements vertical integration from manufacturing to sales
- Strengths in quality control and customer service
- Multiple news reports on management personnel changes
- Composite trading company functions including chemical wholesaling
- In-house logistics division supports product distribution
- Expanding industrial chemical wholesaling
Hidden Connections
- Has cooperative relationships with some competitors in painting technology research
- Strengthening Asian expansion through sales alliances with overseas building materials trading companies
- Advancing joint development projects with painting equipment manufacturers
- Operating talent development programs in collaboration with local technical schools
- Contributing to sustainable market formation in coordination with environmental NPOs
- Promoting growth investments utilizing government SME support programs
- Participating in industry-wide safety standards formulation
- Maintaining long-term trading relationships with specific major construction companies
Future Outlook
Growth Drivers
- Increased demand for low-VOC paints due to stricter environmental regulations
- Recovery in domestic and international construction demand
- Progress in painting automation and robotization
- Sales growth from Asian market development
- Efficiency gains from digitalization initiatives
- Expansion of sustainable products due to rising environmental awareness
- Contributions from growth in industrial machinery and piping businesses
- Improved customer satisfaction through advanced logistics systems
- New business opportunities from economic structural shifts
- Enhanced new product development through technological innovation
- Mid- to long-term corporate brand strengthening
- Talent development and diversity promotion
Strategic Goals
- Achieve sales of over 30 billion yen
- Secure overseas sales ratio of 30% or more
- Achieve 70% domestic sales ratio for low-environmental-impact products
- Capture 20% domestic market share in painting equipment
- Achieve 100% company-wide operational efficiency through DX
- Reduce CO2 emissions by 50% (compared to base year)
- New business sales of over 5 billion yen
- Complete visibility and transparency of supply chain
- Maximize employee diversity and work-style reforms
- Build trust through strengthened community partnerships
Business Segments
Paint Wholesaling
- Overview
- Provides a variety of paint products for architectural and industrial uses, meeting specialized customer needs.
- Competitiveness
- Extensive customer network and paint expertise
- Customers
-
- Construction companies
- Manufacturers
- Painting contractors
- Renovation companies
- Government agencies
- Factories
- Trading companies
- Retailers
- Automotive-related companies
- Electrical machinery manufacturers
- Steel structure manufacturers
- Food processing factories
- Products
-
- Water-based paints
- Solvent-based paints
- Anticorrosive paints
- High-performance paints
- Environmentally friendly paints
- Industrial paints
- Automotive paints
- Architectural paints
- Painting materials
- Rust preventives
- Film formers
- Pigments
- Sealers
- Topcoats
- Primers
Painting Equipment Sales
- Overview
- Sells various high-efficiency and environmentally friendly painting equipment to multiple industries.
- Competitiveness
- Technical support and customization proposal capabilities
- Customers
-
- Manufacturing line operators
- Construction companies
- Painting specialized factories
- Automotive manufacturers
- Logistics companies
- Maintenance contractors
- Craft producers
- Machinery manufacturers
- Government-related facilities
- Shipbuilders
- Building materials manufacturers
- Equipment maintenance companies
- Products
-
- Spray painting machines
- Airless applicators
- Automatic painting robots
- Painting control systems
- Drying equipment
- Powder coating machines
- Surface treatment equipment
- Coating inspection equipment
- Maintenance tools
- Painting work support equipment
- Environmental control equipment
- Safety equipment
- Energy-saving equipment
- Automation systems
- Remote monitoring equipment
Chemical Products Wholesaling
- Overview
- Stably supplies a variety of chemical products tailored to customer needs.
- Competitiveness
- Extensive product lineup and logistics network
- Customers
-
- Chemical manufacturers
- Manufacturing industry
- Paint manufacturers
- Electronics companies
- Building materials companies
- Agricultural materials manufacturers
- Pharmaceutical companies
- Food processors
- Research institutions
- Printing companies
- Textile processors
- Bio-related companies
- Products
-
- Solvents
- Resins
- Pigments
- Additives
- Functional chemicals
- Industrial chemicals
- Adhesives
- Paint raw materials
- Organic materials
- Inorganic materials
- Industrial gases
- Cleaning agents
- Preservatives
- Antibacterial agents
- Catalysts
Logistics and Delivery Services
- Overview
- Provides safe and efficient logistics services for paints and chemicals.
- Competitiveness
- Optimal logistics provision leveraging specialized knowledge
- Customers
-
- Group companies
- External customers
- Manufacturing industry
- Wholesalers
- Retail stores
- Warehousing companies
- E-commerce operators
- Construction industry
- Service industry
- Government agencies
- Products
-
- Warehouse storage services
- Delivery management
- Logistics consulting
- Loading/unloading services
- Inventory management systems
- Shipping and delivery planning
- Packaging services
- Transport monitoring
- Safety management
- Environmentally friendly transport
Environmentally Friendly Products and Services
- Overview
- Provides environmentally regulatory compliant and sustainable product development and services.
- Competitiveness
- High compliance capability with environmental regulations
- Customers
-
- Construction companies
- Local governments
- Manufacturing industry
- Chemical industry
- Energy companies
- Environmental organizations
- Logistics companies
- Agriculture-related
- Research institutions
- Citizen groups
- Products
-
- Low-VOC paints
- Recycled material products
- Environmental survey services
- Waste disposal
- Low-environmental-impact equipment
- Energy-saving paints
- Recycling systems
- Environmental technology consulting
- Pollution preventives
- Green product certification support
Industrial Piping and Equipment Wholesaling
- Overview
- Handles piping-related equipment for various industrial fields.
- Competitiveness
- Extensive supply track record for diverse industrial applications
- Customers
-
- Plant construction companies
- Petrochemical plants
- Steel mills
- Power plants
- Water and sewage facilities
- Food factories
- Pharmaceutical factories
- Electronic component factories
- Construction industry
- Equipment maintenance contractors
- Products
-
- Piping materials
- Valves
- Fittings
- Pumps
- Measuring instruments
- Control devices
- Insulation materials
- Corrosion-resistant materials
- Safety devices
- Maintenance parts
Building Materials Wholesaling
- Overview
- Supplies a wide variety of building materials for housing and architectural uses.
- Competitiveness
- Regionally rooted stable supply system
- Customers
-
- Architectural companies
- Home centers
- Real estate industry
- Renovation companies
- Carpentry shops
- Design offices
- Construction materials trading companies
- DIY stores
- Government agencies
- Housing manufacturers
- Products
-
- Lumber
- Plywood
- Interior materials
- Exterior materials
- Insulation materials
- Roofing materials
- Window materials
- Fireproof materials
- Soundproof materials
- Adhesives
Electronic Components Wholesaling
- Overview
- Supplies high-quality electronic components to a diverse range of customers.
- Competitiveness
- Rapid procurement capabilities and quality assurance
- Customers
-
- Electronic equipment manufacturers
- Automotive manufacturers
- Precision machinery manufacturers
- Telecommunications providers
- Industrial machinery manufacturers
- Semiconductor manufacturers
- Inspection equipment manufacturers
- Medical equipment manufacturers
- R&D institutions
- Electrical equipment contractors
- Products
-
- Resistors
- Capacitors
- Semiconductors
- Conductive materials
- Printed circuit boards
- Optoelectronic components
- Sensors
- Wiring materials
- Connectors
- Power supplies
Industrial Machinery Sales
- Overview
- Sells machinery equipment and related services to various industries.
- Competitiveness
- One-stop service from machine selection to maintenance
- Customers
-
- Manufacturing factories
- Construction industry
- Logistics industry
- Agriculture-related
- Energy industry
- Chemical plants
- Food processing industry
- Automotive-related
- Steel industry
- Shipbuilding industry
- Products
-
- Pumps
- Compressors
- Cooling equipment
- Processing machines
- Transport equipment
- Hydraulic equipment
- Pneumatic equipment
- Compressors
- Conveyance systems
- Measuring equipment
Plastic Products Wholesaling
- Overview
- Provides a wide variety of plastic products tailored to customer applications.
- Competitiveness
- Broad product lineup and stable supply
- Customers
-
- Packaging industry
- Building materials industry
- Manufacturing industry
- Furniture industry
- Food processing industry
- Agriculture-related
- Medical equipment manufacturers
- Electrical manufacturers
- Automotive parts manufacturers
- Consumer goods manufacturers
- Products
-
- Plastic films
- Molded products
- Injection-molded products
- Extruded products
- Plastic pallets
- Sheet materials
- Containers
- Tubes
- Pipes
- Foam products
Packaging Materials Wholesaling
- Overview
- Stably supplies packaging materials to various industries.
- Competitiveness
- Diverse packaging materials and proposal capabilities
- Customers
-
- Distribution companies
- Manufacturing industry
- Food industry
- Pharmaceutical industry
- Cosmetics industry
- Logistics companies
- Retailers
- Mail-order companies
- Import/export companies
- Printing companies
- Products
-
- Cardboard
- Packaging films
- Tapes
- Cushioning materials
- Labels
- Containers
- Packaging machines
- Packing supplies
- Plastic packaging
- Paper products
Industrial Chemicals Wholesaling
- Overview
- Supplies high-quality industrial chemicals to various sectors.
- Competitiveness
- Product safety management and technical response capabilities
- Customers
-
- Chemical plants
- Pharmaceutical companies
- Food processing industry
- Pesticide manufacturers
- Cosmetics companies
- Electronic equipment manufacturers
- Research institutions
- Environmental companies
- Printing industry
- Textile industry
- Products
-
- Reagents
- Industrial chemicals
- Analytical chemicals
- Preservatives
- Cleaning agents
- Catalysts
- Surfactants
- Organic solvents
- Inorganic chemicals
- Antibacterial agents
Competitive Advantage
Strengths
- Specialized paint wholesaling network
- Diverse product development capabilities
- Highly reliable painting equipment provision
- Strong domestic customer base
- Growth expectations from overseas expansion
- Expansion of environmentally friendly products
- Comprehensive technical support system
- Well-developed logistics infrastructure
- Sales track record across a wide range of industries
- Long history and accumulated expertise
Competitive Advantages
- Value creation through integrated provision of paint sales and painting equipment
- Flexible response to customer needs with an abundant brand lineup
- Preparation of product lineup responsive to environmental regulations
- Strong customer support and specialized technical services
- Nationwide sales network and broad industry coverage
- Aggressive overseas market development with high growth potential
- Promotion of technological innovation through continuous R&D investment
- Business efficiency and customer convenience improvement via digitalization
- Provision capabilities for industry-specific solutions
- Management stability through multifaceted trading company functions
Threats
- Profit pressure from raw material price fluctuations
- Rise of overseas competitors
- Cost increases from stricter environmental regulations
- Logistics and supply risks from natural disasters
- Ongoing investment burden for technological advancements
- Impact of economic fluctuations in the domestic construction market
- Challenges in securing talent due to labor shortages
- Revenue instability from exchange rate fluctuations
- Price competition pressure from customers
- Demand fluctuations from development of alternative technologies
- Intensified competition from new entrants
- Cybersecurity risks
Innovations
2024: New Lineup of Environmentally Friendly Water-based Paints
- Overview
- Launched new water-based paints that balance VOC reduction and high durability.
- Impact
- Market share expansion and strengthened environmental regulation compliance
2023: Development and Introduction of Automatic Painting Robots
- Overview
- Commercialized and began selling automated robots capable of precision painting.
- Impact
- Achieved efficiency improvements and better working environments
2022: Overhaul of Digital Sales Management System
- Overview
- Introduced an integrated system for customer management and order processing.
- Impact
- Improved sales efficiency and customer satisfaction
2021: R&D of Recycled Waste Paints
- Overview
- Prototyped recycled paints utilizing manufacturing process waste.
- Impact
- Reduced environmental impact and promoted sustainability
2020: Practical Application of Low-Odor, Low-Irritant Paints
- Overview
- Commercialized highly safe paints suitable for indoor use.
- Impact
- Expanded customer base and increased sales
Sustainability
- Active promotion of low-VOC paints and solvents
- Waste reduction and recycling promotion
- Introduction of energy-saving manufacturing processes
- Thorough compliance with environmental laws and ensuring transparency
- Support for local cleanup activities and environmental education
- Resource-saving and safety improvements in painting equipment
- Establishment and promotion of green procurement standards
- Setting stepwise CO2 emission reduction targets
- Employee environmental awareness training
- Building sustainable supply chains