Kakuyasu Group
Basic Information
- Stock Code
- 7686
- Industry
- Wholesale
- Category Detail
- General Merchandise & Food Retailers
- Prefecture
- Tokyo
- Establishment Year
- June 1982
- Listing Year
- December 2019
- Official Website
- https://www.kakuyasu-group.co.jp/
- TSE Information
- TSE Information
- Yahoo! Finance
- Yahoo! Finance
- Other Companies
- Maruo Cal, PB System, L.I.E.H., Ichizo, Acceed Holdings, Yamaya
Overview
Kakuyasu Group is a leading holding company in the industry founded in 1921, centering on retail and delivery of alcoholic beverages and food, with same-day delivery service as its key strength, expanding widely across the Kanto and Kansai regions.
Current Situation
Kakuyasu Group recorded consolidated net sales of approximately 129.4 billion yen and operating profit of approximately 2.8 billion yen for the fiscal year ended March 2024, demonstrating stable growth. It primarily operates beverage retail and home delivery services centered in Tokyo Metropolitan area, continuing to expand delivery coverage nationwide. In the increasingly competitive alcoholic beverage retail market, it differentiates through rapid delivery and diverse product assortments, while expanding business-use sales to izakayas and restaurants. IT utilization for order efficiency improvements and optimal sales base configurations contribute to logistics cost reductions. After transitioning to a holding company structure in 2020, it promotes synergy creation via subsidiary integration and brand value enhancement. Since 2021, it has expanded consumer touchpoints through TV commercials and strengthened online order support like Rakuten Delivery, while maintaining community-rooted services. Looking ahead, it positions EC market expansion and health-oriented product lineup enhancements as growth drivers, advancing organizational strengthening ahead of the 2025 company name change.
Trivia
Interesting Facts
- Founded in 1921 with over 100 years of history.
- Pioneered industry single-bottle free home delivery service.
- Adheres to 1.2 km delivery radius and maintains optimal number of stores.
- Has featured the popular comedy duo Banana Man in CMs since 2021.
- Advances organizational reform through holding company transition.
- Strengthens online sales via Rakuten Delivery collaboration.
- Head office located in Toshima, Kita-ku, Tokyo.
- Embraces numerous subsidiaries for diversified operations.
- Listed on Tokyo Stock Exchange Standard Market in December 2019.
- Name 'Kakuyasu' derives from founder-related 'Kaku-masu' and 'Yasuzo'.
- Scheduled to change name to 'Hitomairu Co., Ltd.' in July 2025.
- Employee stock ownership association holds 4.54% of shares.
- Conducts deliveries to apartment complexes using light vehicles and carts.
- Acquired Sanno, a business alcohol sales company, for business expansion.
- President has appeared on TV Tokyo's 'Cambria Palace'.
Hidden Connections
- Itochu Foods and Mitsubishi Foods participated in capital via third-party allotment.
- SKY Group Holdings positioned as parent holding company.
- Uniquely implements delivery area settings tailored to suburban housing complexes.
- Deep historical ties to founder's hometown Toshima, Kita-ku.
- Rakuten Delivery collaboration is an advanced initiative in the industry.
- Transitioned from Kakuyasu Co., Ltd. to holding company structure in 2020.
- Shareholder relationships with multiple wholesale companies.
- Influencer CMs as part of youth acquisition strategy.
Future Outlook
Growth Drivers
- Expansion of same-day home delivery service amid rising demand in urban centers
- Further development and strengthening of EC and online channels
- Introduction of new categories like health-oriented and low-sugar alcoholic beverages
- Cost reductions through logistics efficiency technologies
- Flexible response to diversifying consumer needs
- Stable revenue securing through business wholesale expansion
- Expansion of stores and delivery networks in provincial areas
- Customer acquisition via digital marketing
- Synergy strengthening through holding company business strategies
- Corporate value enhancement via sustainable environmental measures
- Expected demand uplift post-COVID-19 normalization
- Service quality improvement through talent development
Strategic Goals
- Raise EC ratio to over 30% of total sales
- Complete full transition to sustainable logistics system
- Accelerate nationwide rollout of regionally rooted stores
- Expand health and functional alcoholic beverage assortment 10-fold
- Company-wide efforts toward carbon neutrality achievement
- Aim for consolidated net sales exceeding 200 billion yen group-wide
- Enhance customer satisfaction through faster and more diverse delivery services
- Sophisticate sales strategies using AI and big data
- Strengthen organizational power through diverse talent utilization
- Achieve top-class nationwide brand recognition
Business Segments
Business Sales to Restaurants
- Overview
- Provides large-volume, stable supply of alcoholic beverages and food to dining establishments.
- Competitiveness
- Regionally rooted rapid delivery system
- Customers
-
- Izakaya Chains
- Restaurants
- Hotels
- Cafes
- Food and Beverage Outlets
- Products
-
- Alcoholic Beverage Wholesale
- Food Wholesale
- Banquet Set Sales
Support for Mass Retailers and Other Retail Stores
- Overview
- Provides efficient logistics and sales support to mass retailers.
- Competitiveness
- Operational strength of wide-area delivery network
- Customers
-
- Convenience Stores
- Supermarkets
- Drugstores
- Products
-
- Wholesale Delivery Service
- POS Data Analysis Support
Supplier and Supply Chain Management
- Overview
- Proposes and manages supply chain efficiency improvements.
- Competitiveness
- Industry-specific IT solutions
- Customers
-
- Sake Breweries
- Food Manufacturers
- Products
-
- Inventory Management System
- Joint Purchasing Support
Logistics Center Operations
- Overview
- Handles management and operation of logistics bases.
- Competitiveness
- Optimization through in-house logistics control
- Customers
-
- Group-internal and External Shipping Bases
- Products
-
- Efficient Product Picking
- Quality Management Support
Competitive Advantage
Strengths
- Rapid same-day home delivery service
- Wide-area delivery network
- Regional closeness and customer needs responsiveness
- Trusted brand recognition
- Business diversification via holding company structure
- Improved convenience of online orders
- Abundant alcoholic beverages and food assortment
- Strong relationships with trading partners
- Continuous strategic transformation by management
- High delivery efficiency logistics system
- Diverse sales channel operations
- Optimized delivery radius for regions
- Stable financial foundation
- Active subsidiary integration
- Expanded consumer awareness
Competitive Advantages
- Achieves faster delivery than competitors with 1.2 km radius delivery system
- Possesses extensive store and delivery network in urban areas nationwide
- Implements diverse online order support including Rakuten Delivery
- Holding company structure enables group synergies
- Strength in dual expansion of business-to-business and individual home delivery
- Trading reliability and procurement power as industry major
- Strong customer base backed by long-term brand trust
- Optimal use of light cargo vehicles and trucks for delivery
- Successful brand awareness improvement via TV CMs
- Broad product lineup including food
- Successfully captured home delivery demand during COVID-19
- Progress in operational efficiency via consolidated subsidiary integration
- Multi-channel development including Rakuten Delivery
- Stable cash flow for sound finances
- Flexible organizational response as holding company
Threats
- Declining demand trend in alcoholic beverage market
- Increase in home delivery competitors
- Impact from regulatory changes
- Risk of rising raw material and logistics costs
- Challenges in responding to diversifying consumer preferences
- Changes in online sales environment
- Market shrinkage due to aging society
- Distribution disruption risk from natural disasters
- Profit margin decline from intensified competition
- Delivery cost increase from rising fuel prices
- Logistics efficiency decline from labor shortages
- Potential tightening of logistics vehicle regulations
Innovations
2021: Strengthened Rakuten Delivery Integration
- Overview
- Improved online order convenience, contributing to same-day delivery service expansion.
- Impact
- 30% increase in web orders, improved delivery efficiency
2020: Transition to Holding Company Structure and Subsidiary Integration
- Overview
- Promotes synergies through group management efficiency and business segmentation.
- Impact
- 10% reduction in management costs
2022: Introduction of Delivery Radius Optimization System
- Overview
- Supports delivery burden reduction by optimizing delivery areas via data analysis.
- Impact
- 15% improvement in delivery efficiency
2023: Brand Strengthening via TV Commercials
- Overview
- Launched TV CMs featuring celebrities to boost recognition.
- Impact
- 20% increase in new customers
2024: Merger and Integration of Business Alcohol Sales Subsidiary
- Overview
- Merged Sanno and Dangami to achieve unified management of operational resources.
- Impact
- Operational cost reductions and unified brand strengthening
Sustainability
- Promotion of renewable energy utilization
- Fuel efficiency improvements for delivery vehicles to reduce environmental impact
- Continuation of regionally rooted CSR activities
- Resource recycling promotion and waste reduction
- Creating a comfortable workplace for employees
- Paper material reduction and digitalization promotion
- Expansion of health-oriented products
- Introduction of food loss reduction programs
- Adoption of sustainable alcoholic beverage procurement policies
- Strengthened safe driving education for traffic accident prevention
- Enhanced collaboration with local communities
- Promotion of diversity and inclusion