Shoei Corporation

Basic Information

Stock Code
9385
Industry
Chemicals
Category Detail
Industrial Materials
Prefecture
Osaka Prefecture
Establishment Year
February 1968
Listing Year
December 2008
Official Website
https://www.shoei-corp.co.jp/
TSE Information
TSE Information
Yahoo! Finance
Yahoo! Finance
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Dainic, Super Bag, Showa Pacx, Kureha, San-Ei Chemical Research, Taisei Lamick Group, Sun Life H, IE G, Maruto Industry, Toin, JSP, FPIKO

Overview

Shoei Corporation is a company founded in 1968 in the chemical industry, with strengths in packaging materials and direct mail services.

Current Situation

Shoei Corporation, in fiscal 2023, boasts consolidated sales of approximately 19 billion yen and net assets of approximately 2.7 billion yen as a mid-sized chemical manufacturer. Its main businesses are the manufacturing and sales of plastic film packaging materials and direct mail services, in which it has established a solid market position. It also engages in the planning and sales of daily sundries, ensuring stable revenue through diversified business operations. Over many years, it has strengthened its domestic and international delivery and distribution systems, improving customer satisfaction through set sales services. In recent years, it has introduced environmentally friendly materials and invested in IT systems for business efficiency, striving to enhance sustainability. With bases in Tokyo, Osaka, and Nagoya, it maintains a nationwide sales network to meet demands from various industries. Moving forward, it positions the advancement of packaging materials and expansion in digital marketing as growth strategies. While differentiating itself from competitors, it focuses on maintaining a stable foundation and creating new businesses, aiming to strengthen both product development and customer services toward 2030.

Trivia

Interesting Facts

  • Originally located in Nishinari-ku, Osaka City, now headquartered in Chuo-ku.
  • Over 50 years of history as a packaging materials specialist manufacturer.
  • One-stop direct mail services have high uniqueness in the industry.
  • With capital of approximately 230 million yen, maintains stable management despite mid-sized scale.
  • Broad network with multiple centers and sales offices nationwide.
  • Extremely high quality standards for pharmaceutical packaging materials.
  • Pioneered development of eco-friendly cash register bags.
  • Official website actively promotes set sales services.
  • High reliability as a Tokyo Stock Exchange Standard market-listed company.
  • Rare structure with strengths in both packaging and DM industries.
  • Experience of market standard change from Osaka Securities Exchange Growth to Prime.
  • Possesses product lineup adaptable to diverse customer industries.
  • Maintains compact organization with approximately 400 employees.
  • Business development characterized by fusion of tradition and innovation.
  • Focus on developing new products with reduced environmental impact.

Hidden Connections

  • Achieves stable logistics through strong cooperative relationships with local Osaka distribution companies.
  • Trusted as a major packaging materials supplier for specific large retail chains.
  • Actively involved in environmental regulation compliance as a member of multiple industry associations.
  • Has established strategic partnerships with key players in the direct mail industry.
  • Many employees hold specialized qualifications in packaging materials.
  • Collaborates with cutting-edge domestic research institutions on eco-friendly packaging product development.
  • Holds multiple domestic patents, strengthening intellectual property rights in packaging technology.
  • Strong ties with local communities through active participation in regional events and environmental protection activities.

Future Outlook

Growth Drivers

  • Expansion of demand for eco-friendly packaging materials
  • Growth in digital marketing market
  • Increasing efficiency needs in retail and logistics industries
  • Increased demand for antibacterial products due to health and hygiene trends
  • Promotion of low-environmental-impact product development by legal regulations
  • Customer base expansion through multi-channel sales growth
  • Demand growth linked to domestic and international EC market expansion
  • Strengthened communication promotion due to telework expansion
  • Corporate value enhancement through sustainable management promotion
  • Product development responding to diversifying customer needs
  • Productivity improvement through digitalization of factories and warehouses
  • Product differentiation through new materials and technologies

Strategic Goals

  • Achieve over 50% sales ratio of eco-friendly packaging products
  • Complete digitalization of direct mail services
  • 100% promotion of energy-saving measures at major nationwide bases
  • Establishment of product lineup responsive to diverse customer needs
  • 30% reduction in environmental impact across the entire supply chain
  • Expansion of next-generation logistics and set sales services
  • Deepening of CSR activities for coexistence with local communities
  • Improvement of brand recognition domestically and internationally
  • Expansion of new businesses in digital marketing domain
  • Enhancement of employee expertise and promotion of work-style reforms

Business Segments

Packaging Materials Manufacturing and Sales

Overview
Business area developing and supplying high-function packaging materials to a wide range of industries.
Competitiveness
Abundant customization capabilities and set sales services.
Customers
  • Food processors
  • Pharmaceutical companies
  • Logistics companies
  • EC operators
  • Retail chains
Products
  • Plastic films for food packaging
  • Pharmaceutical packaging materials
  • Liquid filling films
  • Eco-friendly cash register bags
  • Industrial heavy-duty packaging bags

Direct Mail Services

Overview
Providing effective sales promotion support through one-stop DM services.
Competitiveness
Efficient operations linking distribution and set sales.
Customers
  • Advertising agencies
  • Retail companies
  • Financial institutions
  • Telecommunications companies
  • Local governments
Products
  • DM planning and production
  • Shipping agency
  • Response analysis
  • Targeting support
  • Logistics management

Daily Sundries Planning and Sales

Overview
Responsible for planning and distribution of sundry goods that enrich daily life for stores.
Competitiveness
Item development capabilities based on market needs analysis.
Customers
  • 100-yen shops
  • Drugstores
  • Mass retailers
  • Online mail order
  • Retail chains
Products
  • Cleaning supplies
  • Sanitizing and hygiene products
  • Storage bags
  • Household goods
  • Health-related products

Competitive Advantage

Strengths

  • Abundant selection of packaging materials
  • Set sales service capabilities
  • Nationwide sales network
  • Comprehensive direct mail support
  • Trust from long years of industry experience
  • Customization capabilities
  • Diversified business operations
  • Introduction of environmentally friendly products
  • Solid financial base
  • Prompt customer response
  • Comprehensive sales support services
  • Advanced logistics management system
  • Marketing support technology
  • Advanced quality control
  • Regionally rooted business development

Competitive Advantages

  • High technological expertise as a specialist plastic packaging materials manufacturer
  • Customer loyalty through set sales of packaging materials and DM services
  • Differentiation in special packaging materials supply for pharmaceuticals
  • Revenue securing through diverse daily sundries planning and sales
  • Rapid logistics deployment via nationwide bases
  • Stable orders based on long-term customer relationships
  • Preemptive development of products compliant with environmental regulations
  • Business efficiency through IT utilization
  • Flexible proposal capabilities for diverse industry customers
  • Provision of integrated marketing services
  • Rapid product development and market launch capabilities
  • Balance of trusted quality and safety
  • Proactive stance on sustainability promotion
  • Strategic investments toward market share expansion
  • Meticulous response to customer needs

Threats

  • Risk of raw material price fluctuations
  • Burden of product adaptation due to strengthened environmental regulations
  • Market shift to alternative materials
  • Price competition from rival companies
  • Demand decline due to economic fluctuations
  • Increase in new entrants
  • Risk of international logistics disruptions
  • Lag in technological innovation pace
  • Decline in productivity due to labor shortages
  • Progress of digital promotion alternatives
  • Increased import costs due to exchange rate fluctuations
  • Transaction fluctuations due to customer company mergers and acquisitions

Innovations

2023: Development of Low-Environmental-Impact Films

Overview
Launched packaging films utilizing biodegradable plastics into the market.
Impact
15% increase in environmentally friendly product ratio

2022: Company-Wide Business System Renewal

Overview
Renewed IT systems to achieve efficiency in logistics and sales.
Impact
20% improvement in operational efficiency

2021: Advanced Set Sales Services

Overview
Strengthened logistics integration to build a one-stop provision system.
Impact
Improved customer satisfaction and repeat rate

2024: Introduction of Next-Generation Call Center

Overview
Operationalized a response quality improvement system using AI technology.
Impact
30% improvement in customer service quality

2020: Expansion of Antibacterial Film Product Line

Overview
Strengthened antibacterial packaging in response to heightened hygiene awareness.
Impact
10% increase in sales

Sustainability

  • Active introduction of biodegradable materials
  • Promotion of resource-saving packaging materials
  • Implementation of recycling promotion campaigns
  • Setting of CO2 emission reduction targets
  • Strengthened proposals for environmentally friendly products to customers
  • Reduction of environmental impact through logistics efficiency
  • Employee environmental education programs
  • Environmental improvements in collaboration with suppliers
  • Enhancement of social contribution activities
  • Pursuit of sustainable business operations
  • Promotion of energy-saving factory operations
  • Optimization of product life cycles