Ohsho Food Service
Basic Information
- Stock Code
- 9936
- Industry
- Retail
- Category Detail
- Restaurants
- Prefecture
- Kyoto Prefecture
- Establishment Year
- July 1974
- Listing Year
- March 1993
- Official Website
- https://www.ohsho.co.jp/
- TSE Information
- TSE Information
- Yahoo! Finance
- Yahoo! Finance
- Other Companies
- Garden, Eat and Holdings, Maruchiyo Yamokaya, Chikara no Minamoto Holdings, Sairikiya, Zensho HD, Kourakuen, Hayde Hidaka, Ringer Hut, Gift Holdings, Yoshinoya HD, Hachiban
Overview
Ohsho Food Service is a leading player in Japan's Chinese restaurant chain industry, founded in 1974, with nationwide expansion centered on the Gyoza no Ohsho brand, featuring low-price operations.
Current Situation
Ohsho Food Service achieved consolidated sales of approximately 111 billion yen and operating profit of approximately 10.9 billion yen in the fiscal year ending March 2025, continuing stable growth in the domestic Chinese restaurant chain market. Its flagship Gyoza no Ohsho combines company-owned and franchise stores to balance community focus with efficient operations. In recent years, it has expanded overseas into Taiwan and parts of China. Following the 2013 shooting death of its president, the company reformed its management structure, abolished its Spartan training program, and shifted toward a more employee-friendly environment. It is focusing on strengthening labor management, improving brand image, product quality, and menu development. Flexibly responding to intensifying competition in the food service industry and fluctuations in raw material prices, it plans to expand store numbers both domestically and internationally. It is also advancing internal controls and fulfilling social responsibilities to aim for sustainable growth.
Trivia
Interesting Facts
- Opened a gyoza specialty store in Kyoto in 1967 and succeeded in nationwide expansion.
- Its uniquely rigorous new employee training program once sparked social debate.
- The shooting death of president Takayuki Daito from the founding family shocked the industry.
- Asahi Breweries is the largest shareholder with significant influence on management.
- Operates over 600 stores in Japan, a major player in the Chinese chain industry.
- Previously operated Japanese cuisine formats but now specializes in Chinese.
- Focusing on improving labor environment after several past scandals.
- Develops menus adapted to local tastes in overseas stores like Taiwan.
- Company president featured on TV programs, drawing attention to management skills.
- Thorough food safety and quality control to build customer trust.
- Shifted to a softer talent development system after abolishing Spartan training.
- Accommodates wide customer base with diverse menus and price ranges.
- Gyoza no Ohsho recognized as the iconic brand for specialty chains.
- Low-price, quality-focused business model in the restaurant chain sector.
- Advancing plans for further expansion in Asia.
Hidden Connections
- Asahi Breweries, as the largest shareholder, has a strong partnership in beer supply.
- Deploys community-focused strategy with gyoza specialty store branding.
- Past reports of inappropriate transactions with founding family and related companies.
- Shifted from Japanese cuisine to Chinese focus to strengthen specialization.
- Directly competes with domestic Chinese chains and conveyor-belt sushi operators.
- Spartan training abolished in 2013, reviewing employee education.
- Kyoto roots form the core of brand identity.
- Successful entry into Taiwan market, eyeing future expansion into mainland China.
Future Outlook
Growth Drivers
- Store expansion strategy domestically and internationally
- Strengthening health- and safety-oriented menus
- Operational efficiency through digitalization
- Revenue stabilization via mature franchise system
- Improving brand recognition in overseas markets
Strategic Goals
- Achieve total of 800 stores domestically and internationally
- Secure sales over 150 billion yen
- Promote sustainable ingredient procurement
- Reduce turnover rate through employee satisfaction improvements
- Strengthen equipment investments to reduce environmental impact
Business Segments
Franchise Operations
- Overview
- Provides comprehensive support services to franchise stores to accelerate brand expansion.
- Competitiveness
- Solid franchise support backed by brand power and local focus
- Customers
-
- 個人経営者
- 飲食店経営者
- 地元商店街
- 地域開発事業者
- Products
-
- 飲食店舗開業支援
- メニュー開発サポート
- 物流支援
- 店舗運営ノウハウ
Ingredient Procurement Services
- Overview
- Achieves efficient store operations through stable supply of high-quality ingredients and materials.
- Competitiveness
- Cost reduction and quality control through centralized procurement
- Customers
-
- 直営店舗
- フランチャイズ店舗
- 外部飲食業者
- 仕入れ業者
- Products
-
- 餃子用具材
- 中華調味料
- 冷凍食品
- 包装資材
Product Development and Consulting
- Overview
- Provides multifaceted consulting services leveraging experience in the Chinese restaurant industry.
- Competitiveness
- Practical proposals based on industry expertise
- Customers
-
- 飲食チェーン
- 食品メーカー
- 流通業者
- 小売業者
- Products
-
- メニュー企画
- 業態開発
- 店舗運営改善提案
- マーケティング支援
Overseas Business Support
- Overview
- Supports overseas expansion centered on Taiwan and Dalian, China, to drive growth.
- Competitiveness
- Experience and know-how in overseas expansion
- Customers
-
- 現地レストラン
- 海外パートナー企業
- 飲食事業投資家
- Products
-
- 店舗運営サポート
- 現地人材育成
- メニュー翻訳・適応
- 市場調査
Logistics Services
- Overview
- Provides fast and hygienic logistics delivery services to each store.
- Competitiveness
- Quality-focused logistics network
- Customers
-
- 直営店
- フランチャイズ
- 小売業者
- Products
-
- 冷凍食品物流
- 食材配送
- 包装資材供給
Competitive Advantage
Strengths
- One of Japan's largest Chinese restaurant chains
- High brand recognition
- Efficient operations combining company-owned and franchise stores
- Abundant menu development expertise
- Community-focused store expansion
- Stable revenue base
- Efforts to improve working environment
- Support from a wide customer base
- Thorough quality control
- Strong supply chain
Competitive Advantages
- High differentiation from gyoza-focused specialty brand
- Rapid expansion via nationwide company-owned and franchise network
- Diverse menu tailored to regional characteristics
- Balance of low prices and high quality in the dining industry
- Maintaining service quality through comprehensive new employee training
- Securing cost competitiveness with strong ingredient procurement
- Continuous improvement for customer satisfaction
- Brand reliability from history and tradition
- Adaptable management decisions and swift issue response
- Risk diversification through diversified business operations
Threats
- Risk of market share loss due to intensifying dining industry competition
- Image damage from food safety scandals
- Profit pressure from raw material price fluctuations
- Decline in operational efficiency due to labor shortages
- Impact of external factors like novel coronavirus
- Challenges in quality control for franchise stores
- Shrinking customer base due to aging population and declining birthrate
- Delays in responding to diversifying and changing consumer preferences
- Risks from regulations and cultural differences in overseas business
- Concerns over cost increases from labor law revisions
Innovations
2023: Enhanced Introduction of Digital Ordering Systems
- Overview
- Introduced digital ordering and payment systems in stores to improve operational efficiency.
- Impact
- 20% improvement in order processing speed, enhanced customer satisfaction
2024: Strengthening Health-Oriented Menus
- Overview
- Expanded low-calorie and reduced-salt menus to meet health-conscious needs.
- Impact
- Acquisition of new customer segments and improved repeat rate
2022: Promotion of Energy-Saving Store Environments
- Overview
- Reduced environmental impact through LED lighting and high-efficiency air conditioning.
- Impact
- 15% reduction in annual electricity costs, strengthened environmental CSR
2021: Introduction of Data Analysis for Food Loss Reduction
- Overview
- Optimized ordering based on sales data analysis to reduce food waste.
- Impact
- 20% reduction in food loss, cost savings
2020: Expansion of Delivery and Takeout Services
- Overview
- Strengthened delivery services nationwide in response to changes in dining demand.
- Impact
- 30% increase in delivery sales, diversified customer touchpoints
Sustainability
- 店舗エネルギー効率化の推進
- 食品廃棄物削減とリサイクル促進
- 地域食材の積極的活用
- 従業員の働き方改革の推進
- 環境保全意識啓発活動の実施