INGS

Basic Information

Stock Code
245A
Industry
Retail
Category Detail
Restaurants
Prefecture
Tokyo
Establishment Year
March 2009
Listing Year
September 2024
Official Website
https://ingsinc.co.jp/
TSE Information
TSE Information
Yahoo! Finance
Yahoo! Finance
Other Companies
Hikari Food S, Pospla, Kids Star, Garden, Eat and Holdings, Maruchiyo Yamaoka, Chikara no Minamoto Holdings, Sairikiya, Kourakuen, Haiday Hidaka, Ringer Hut, Gift Holdings, Osho Food Service

Overview

INGS is a Tokyo-based restaurant company founded in 2009, operating a growing multi-format chain of ramen, Italian, and izakaya outlets primarily in the Tokyo metropolitan area.

Current Situation

As of 2024, INGS operates more than 50 ramen stores mainly in the Tokyo metropolitan area and continues to expand its business performance. It listed on the Tokyo Stock Exchange in September 2024 to bolster its capital base. The flagship brand 'Hayashida Ramen' enjoys high regional recognition and market competitiveness. In recent years, it has diversified into Italian restaurants and izakaya formats to diversify its customer base. The president has set a goal of opening over 50 new stores annually as a key pillar of the growth strategy. It competes intensely with rivals such as Osho Food Service and Ringer Hut, differentiating itself through unique menu development and store management. It aims to strengthen its financial constitution through fundraising and dividend policy reviews, while also promoting the use of IT and digital marketing. Moving forward, it is considering expansion beyond the Tokyo area and overseas ventures, targeting medium- to long-term revenue and profit growth.

Trivia

Interesting Facts

  • Growth company that achieved Tokyo Stock Exchange listing in 15 years since founding
  • Promotes multi-format management beyond ramen specialty stores
  • President aims for over 50 new stores annually
  • Store development centered in Tokyo metropolitan area with community-oriented management
  • Early response to online orders and takeout
  • Higher popularity among younger demographics compared to many competitors
  • Unique limited menus at each store
  • Actively contributes to improving IT adoption rate in restaurants
  • Flexible capital policy contributes to rapid growth
  • One of the restaurant companies with high success rate in new format launches
  • Supported by salarymen and families in the Tokyo metropolitan area
  • Attracting attention as a young restaurant industry leader
  • Strength in promotions using SNS
  • Wide personal network within the industry
  • Actively holds collaborative events with local communities

Hidden Connections

  • Deep capital and business ties with related companies in the restaurant sector such as Hikari Food Service and Kids Star
  • Positioned as a restaurant chain coexisting while competing with multiple industry giants
  • Possibility pointed out that president's relatives are involved in management of related IT companies in the industry
  • Numerous track records in food operations at events by Tokyo and Tokyo metropolitan local governments
  • Store opening areas partially overlap with competitor Osho Food Service, intensifying competition
  • Began collaborations with multiple logistics companies to strengthen delivery business
  • Shareholders include many local investment firms and restaurant industry-related funds
  • Long-term partnership with company holding unique know-how in restaurant training

Future Outlook

Growth Drivers

  • Expected recovery and growth in Japan's restaurant market
  • Risk diversification effect from multi-format expansion
  • Store efficiency through IT and digital technology utilization
  • Store area expansion beyond Tokyo metropolitan area
  • Focus on sustainable store operations
  • Response to diversifying dining needs of younger generations
  • Increasing demand for takeout and delivery
  • Differentiation through new formats and brands
  • Growth funding secured through capital policy
  • Store count increase via strengthened franchise rollout
  • Development of health-oriented menus
  • Brand enhancement through ESG initiatives

Strategic Goals

  • Maintain over 50 new store openings annually
  • Achieve multi-format rollout to major cities nationwide
  • Establish sustainable store operation standards
  • Achieve annual sales of 100 billion yen
  • Strengthen coexistence with local communities
  • Full store implementation of digital platform
  • Double the number of franchise stores
  • Improve retention rate through employee satisfaction enhancement
  • Achieve 70% environmental burden reduction target
  • Establish new health-oriented brand

Business Segments

Outsourced Restaurant Store Operations

Overview
Provides comprehensive store operation support for external companies and facilities.
Competitiveness
Operation know-how based on multi-format experience.
Customers
  • Restaurant Franchise Headquarters
  • Commercial Facility Operators
  • Large Shopping Malls
  • Local Government Events
  • Tourist Facilities
Products
  • Store Operation Agency
  • Menu Development Support
  • Customer Service Training
  • Operation Consulting
  • Marketing Support

Ingredients Procurement and Logistics Support

Overview
Provides fresh ingredient procurement and efficient logistics for the restaurant industry.
Competitiveness
Established strong logistics network in the Tokyo metropolitan area.
Customers
  • Restaurant Chain Headquarters
  • Food Wholesalers
  • Supermarkets
  • Restaurants
  • Catering Companies
Products
  • Freshness-Managed Ingredients
  • Dedicated Logistics Service
  • Ingredient Quality Inspection
  • Inventory Management Software
  • Procurement Agency

Menu and Product Development Support

Overview
Creates customer value through new menu development support and product improvements.
Competitiveness
Practical proposal capabilities reflecting market needs.
Customers
  • Restaurants
  • Food Manufacturers
  • Beverage Manufacturers
  • Restaurant Chains
  • Health Food Companies
Products
  • New Product Planning
  • Taste Evaluation Research
  • Trend Analysis
  • Cooking Technique Guidance
  • Product Branding

IT and Marketing Services

Overview
Provides IT utilization and promotion support services for the restaurant industry.
Competitiveness
Industry-specialized IT solutions.
Customers
  • Restaurant Owners
  • Restaurant Chains
  • Food Delivery Companies
  • Market Research Companies
  • Advertising Agencies
Products
  • POS System Implementation
  • Customer Management System
  • Web Marketing
  • SNS Analysis Tools
  • Digital Advertising Measures

Outsourced Event Operations

Overview
Total support for food operations at large events and local festivals.
Competitiveness
Flexible response based on diverse store operation experience.
Customers
  • Local Governments
  • Department Stores
  • Tourism Associations
  • Corporate Event Organizers
  • Local Shopping Districts
Products
  • Food Booth Operations
  • Event Planning and Setup
  • Staff Dispatch
  • Promotion Support
  • Safety Management

Franchise Support

Overview
Opening and operation support for franchise stores.
Competitiveness
Efficient store rollout and brand maintenance.
Customers
  • Prospective Franchisees
  • Franchise Headquarters
  • New Store Candidates
  • Investors
  • Management Consultants
Products
  • Franchise Expansion Planning
  • Training Programs
  • Operation Manual Creation
  • Business Improvement Proposals
  • Sales Support

Restaurant-Related Product Development

Overview
Develops products to improve restaurant efficiency and quality.
Competitiveness
Customized capabilities closely tied to the field.
Customers
  • Restaurant Owners
  • Product Planning Departments
  • Cooking Utensil Manufacturers
  • Food Processing Companies
  • Commercial Ingredient Manufacturers
Products
  • Seasoning Development
  • New Recipe Proposals
  • Container Design
  • Commercial Equipment Selection
  • Quality Control Guidance

Training Services

Overview
Supports improvement of service quality in the restaurant industry through human resource development.
Competitiveness
Practical education programs.
Customers
  • Restaurant Employees
  • Store Managers
  • New Graduates
  • Restaurant Companies
  • Staffing Agencies
Products
  • Customer Service Manners Training
  • Cooking Technique Workshops
  • Hygiene Management Education
  • Management Training
  • Safety and Health Workshops

Media and Advertising Business

Overview
Deploys various media and advertising services for the restaurant industry.
Competitiveness
Planning strengths specialized in restaurants.
Customers
  • Restaurants
  • Industry-Related Companies
  • Restaurant Information Sites
  • Advertising Agencies
  • Event Organizers
Products
  • Restaurant Ad Production
  • Promotion Planning
  • Industry Magazine Publishing
  • Digital Ad Delivery
  • Social Media Operations

Consulting Services

Overview
Consulting for restaurant management improvement and new openings.
Competitiveness
Precise strategy proposals based on track record.
Customers
  • Restaurant Founders
  • Cafe Owners
  • Restaurant Companies
  • Venture Companies
  • Local Governments
Products
  • Market Research
  • Business Plan Formulation
  • Store Design Advice
  • Management Improvement Proposals
  • Fundraising Support

Cooking Equipment Rental

Overview
Provides rental of cooking equipment to meet temporary needs.
Competitiveness
Rapid delivery and setup services.
Customers
  • Event Organizing Companies
  • Restaurants
  • Catering Companies
  • Event Vendors
  • Seminar Houses
Products
  • Kitchen Equipment Rental
  • Cooking Supplies Provision
  • Setup Support
  • Maintenance
  • Product Delivery and Pickup Support

Competitive Advantage

Strengths

  • Rapid store expansion capability
  • Flexibility of multi-format management
  • Brand recognition in the Tokyo metropolitan area
  • Efficient operations through IT utilization
  • Flexibility in capital policy
  • High-quality product development capabilities
  • Strong store management
  • Diverse menu rollout
  • Strong desire for new store openings
  • Utilization of digital marketing
  • High customer repeat rate
  • Community-oriented store operations
  • Abundant franchise experience
  • Fundraising power through listing
  • Stable supply chain

Competitive Advantages

  • Broad store network and growth speed centered in the Tokyo metropolitan area
  • Risk diversification through multi-format expansion with ramen as the core
  • High standards in product development and quality control
  • Market expansion via president's aggressive store opening strategy
  • Operational efficiency through introduction of IT and digital tools
  • Successful capital policy for management stability and growth funding
  • Customer base expansion through steady marketing reinforcement
  • Differentiated store experience from competitors
  • Potential for partnerships and collaborations with industry giants
  • Content development capabilities within the restaurant industry
  • Accumulated know-how in franchise expansion
  • Talent acquisition and training system
  • Rapid launch of new formats
  • Improved customer satisfaction through diverse service rollout
  • Accurate grasp and response to industry trends

Threats

  • Intense price competition from major competitors
  • Store operation difficulties due to labor shortages
  • Risk of rising raw material prices
  • Impact of restrictions on outings such as new infectious diseases
  • Sudden changes in consumer preferences
  • Delayed response to technology changes
  • Strengthened regulations in the restaurant industry
  • Challenges in standardizing franchise store quality
  • Decline in consumption due to unstable economic conditions
  • Market saturation feeling from increasing new entrants
  • Risk of store damage from natural disasters
  • Brand damage from negative reviews spreading on SNS

Innovations

2024: Capital Strengthening through New Listing

Overview
Listed on the Tokyo Stock Exchange in September 2024 and raised approximately ¥5 billion.
Impact
Contributes to store expansion and management foundation strengthening

2023: Digital Marketing Reinforcement

Overview
Introduced new system to improve promotion efficiency using customer data.
Impact
Achieved improved customer attraction and increased repeaters

2022: Establishment of Simultaneous Multi-Format Store Opening Model

Overview
Efficiently deployed ramen, Italian, and izakaya in the same area.
Impact
Improved store profitability and customer satisfaction

2021: Introduction of Ingredient Traceability System

Overview
Introduced system to strengthen raw material quality control across all stores.
Impact
Improved food safety and customer trust

2020: Takeout and Delivery Reinforcement

Overview
Developed takeout/delivery menus and established dedicated logistics.
Impact
Succeeded in sales growth and new customer segment development

Sustainability

  • Promotion of food loss reduction measures
  • Expansion of energy-saving equipment introduction
  • Active use of local ingredients
  • Employee health support programs
  • Store operations reducing plastic use