Matsukiyo Cocokara & Company
Basic Information
- Stock Code
- 3088
- Industry
- Retail
- Category Detail
- Specialty Stores & Drugstores
- Prefecture
- Chiba Prefecture
- Establishment Year
- October 2007
- Listing Year
- October 2007
- Official Website
- https://www.matsukiyococokara.com/
- TSE Information
- TSE Information
- Yahoo! Finance
- Yahoo! Finance
- Other Companies
- Kawachi Drug, ABC-Mart, Kobe Bussan, Welcia Holdings, Create SD Holdings, Cosmos Pharmaceutical, Tsuruha Holdings, Kusuri no Aoki Holdings, Ryohin Keikaku, Workman, Sugi Holdings, Yakoudo Holdings, Shimamura, Genky DrugStores, Sundrug
Overview
Matsukiyo Cocokara & Company is a leading Japanese drugstore chain established in 2007, which has grown into the industry leader through the management integration of Matsumoto Kiyoshi and the Cocokara Fine Group.
Current Situation
Matsukiyo Cocokara & Company recorded consolidated sales of approximately 1.0225 trillion yen, ordinary income of approximately 80.5 billion yen, and net income of approximately 52.3 billion yen for the fiscal year ending March 2024. It operates stores in all 47 prefectures across Japan and possesses strong competitiveness with private brand pharmaceuticals and cosmetics. Since 2019, it has strengthened its group power through management integration with Cocokara Fine. It has integrated point services to improve customer convenience and actively introduced smartphone payments and electronic money. It is also focusing on overseas expansion, such as in Southeast Asia, to expand its store network. In 2024, it made the cosmetics media 'LIPS' a subsidiary, advancing DX initiatives and expanding its online store. It emphasizes regional contribution activities and environmental considerations toward realizing a sustainable society. Looking toward 2030, strengthening brands domestically and internationally and deepening digital strategies are the pillars of its management.
Trivia
Interesting Facts
- Industry-leading integration company of Matsumoto Kiyoshi and Cocokara Fine
- One of the few drugstores to achieve stores in all prefectures nationwide
- Had domestic and Thailand/Taiwan store partner contracts for popular game 'Pokémon GO'
- Improved convenience by integrating multiple proprietary point cards
- Aggressively expanding into overseas drugstore markets including Southeast Asia
- Pioneering diversification through cosmetics PB brand development
- Holds top-class capital among national drugstore industry
- Owns cosmetics media to reach young customer segments
- Early full-store introduction of smartphone payment services
- Continuously implementing growth through subsidiary acquisitions
Hidden Connections
- Established Alex and Matsumotokiyoshi companies jointly with Thailand's Central Group conglomerate.
- Established local subsidiary in Guam, USA, as foothold for North American market.
- Entered JAL card special store agreement with Japan Airlines to deploy mile accrual service.
- Business alliance with NTT Docomo to introduce d Points system, strengthening customer base.
- Supports many electronic payment services including Yahoo! and PayPay to accommodate diverse customers.
- Acquired AppBrew subsidiary to bring cosmetics consumer media under its umbrella.
- Signed memorandum of understanding for exclusive negotiation rights between former Matsumoto Kiyoshi Holdings and Cocokara Fine.
- Achieved inter-regional share expansion through multiple drugstore and pharmacy subsidiary acquisitions.
Future Outlook
Growth Drivers
- Expansion of domestic drugstore demand and response to aging society
- Advancement of differentiation strategy through PB brand strengthening
- Acceleration of digital transformation
- Overseas expansion centered on Southeast Asia and North America
- Construction of integrated sales channels combining online and physical stores
- Market expansion of health and preventive products
- Profit margin improvement through IT and logistics system efficiency
- Brand value enhancement through environmental and sustainability responses
- Customer loyalty strengthening through advanced point services
- Customer satisfaction improvement through enhanced customer service and quality
- Young customer development through strengthened collaboration with cosmetics media
- Expansion of pharmacy business and deepening medical collaboration
Strategic Goals
- Maintain industry top share and further expansion
- Achieve PB sales ratio over 40%
- Increase overseas sales ratio to over 20%
- Reduce environmental impact through sustainable management
- Realize smart store transformation in all stores
- Maximize company-wide efficiency through DX strategy completion
- Achieve customer satisfaction over 90%
- Enhance brand value through strengthened regional social contributions
- Secure online sales ratio over 15%
- Ensure supply chain transparency and sustainability
Business Segments
Product Supply to Stores
- Overview
- Wholesale business achieving stable supply centered on group stores.
- Competitiveness
- Efficient distribution through wide-area network
- Customers
-
- Group stores
- Independent pharmacies
- Mass retailers
- Drug chains
- Retail stores
- Products
-
- Pharmaceutical wholesale
- Cosmetics wholesale
- Daily goods wholesale
- Health food wholesale
Joint Development - OEM Manufacturing
- Overview
- Business undertaking planning to manufacturing of private brand products.
- Competitiveness
- Short delivery response to market needs
- Customers
-
- Cosmetics manufacturers
- Health food manufacturers
- Drugstores
- Retail companies
- Products
-
- PB development
- Product planning
- Manufacturing consignment
IT - Logistics Services
- Overview
- Provides IT and logistics services supporting store operations.
- Competitiveness
- Efficiency support through proprietary systems
- Customers
-
- Group stores
- External retailers
- Logistics companies
- Products
-
- Delivery management
- Inventory management system
- Physical store support system
Overseas Business Support
- Overview
- Business supporting overseas expansion mainly in Southeast Asia.
- Competitiveness
- Strong collaboration with local partners
- Customers
-
- Overseas retail partners
- Local companies
- Overseas logistics providers
- Products
-
- Market entry support
- Product supply
- Operational guidance
Franchisee Support
- Overview
- Operational support to improve franchisee performance.
- Competitiveness
- On-site close support system
- Customers
-
- Franchise stores
- Independent store owners
- Products
-
- Store operation support
- Product supply
- Marketing support
Pharmacy - Medical Support Business
- Overview
- Provides specialized services for medical-related businesses.
- Competitiveness
- Detailed response leveraging dispensing network
- Customers
-
- Medical institutions
- Pharmacies
- Clinics
- Products
-
- Dispensing services
- Pharmaceutical supply
- Medication guidance support
Cosmetics Marketing
- Overview
- Total support for sales promotion in the cosmetics field.
- Competitiveness
- Proposal strength through customer data analysis
- Customers
-
- Cosmetics brands
- Retail stores
- Mail-order businesses
- Products
-
- Market research
- Promotion planning
- Sales strategy
Health Promotion Program Development
- Overview
- Provides health management programs for corporations and local governments.
- Competitiveness
- Guidance system by specialized staff
- Customers
-
- Corporations
- Local governments
- Medical institutions
- Products
-
- Health seminars
- Lifestyle improvement proposals
- Health check services
IT Digital Marketing
- Overview
- Business supporting strengthening customer touchpoints in digital domains.
- Competitiveness
- High-precision targeting through multi-channel integration
- Customers
-
- Own market
- Retail partners
- Advertising agencies
- Products
-
- SNS utilization support
- App operation
- Data analysis
Logistics Outsourcing
- Overview
- Provides logistics services for efficient store operations.
- Competitiveness
- Effective utilization of group logistics network
- Customers
-
- Retailers
- Manufacturers
- Wholesalers
- Products
-
- Warehouse management
- Delivery agency
- Inventory optimization
Advertising - Media Deployment
- Overview
- Implements advertising through cosmetics media 'LIPS' and others.
- Competitiveness
- Operation of media platform targeting young demographics
- Customers
-
- Advertisers
- Media operators
- Influencers
- Products
-
- Advertising planning and production
- SNS promotion
- Online advertising
Education - Training Services
- Overview
- Training program business supporting company-wide talent development.
- Competitiveness
- Practical curriculum based on extensive track record
- Customers
-
- Employees
- Store staff
- Franchise stores
- Products
-
- Customer service training
- Product knowledge education
- Sales skills training
Competitive Advantage
Strengths
- Japan's largest drugstore chain by scale
- Strong private brand development capabilities
- Store network covering all 47 prefectures nationwide
- Advanced digital payment compatibility
- Expansion strategy in overseas markets
- Long industry experience and brand recognition
- Improved management efficiency through integration
- Integration of diverse point services
- Robust pharmacy business
- Ownership of specialized cosmetics media
Competitive Advantages
- Industry No.1 through management integration of Matsumoto Kiyoshi and Cocokara Fine
- Strengthening own PB cosmetics 'matsukiyo' and 'Majikoko'
- High convenience covering smartphone payments and electronic money
- Low-cost operations through efficient integration of IT systems and logistics
- Successful market expansion via collaboration with overseas local partners
- Strengthened customer retention through point service integration
- High-quality service provision by specialized pharmacy subsidiaries
- Effective approach to young demographics via specialized cosmetics media
- Revenue diversification through multi-channel sales
- Wide product lineup and stable supply via group
Threats
- Intensifying price competition in the drugstore industry
- Risk of delay in digital shift of consumer purchasing behavior
- Potential market share loss to new entrant brands
- Increased operational costs due to stricter regulations
- Political and economic risks associated with overseas expansion
- Unstable store traffic due to impact of new infectious diseases
- Customer churn from complex point systems
- Risk of fluctuations in raw material and product procurement prices
- Intensified competition with other companies in EC channels
- Deterioration of store operation efficiency due to labor shortages
Innovations
2021: Management integration with Cocokara Fine Group
- Overview
- Completed management integration to form the industry largest player.
- Impact
- Strengthened revenue base through synergy effects.
2022: Majikoko brand mark established
- Overview
- Launched new mark to strengthen proprietary PB brand.
- Impact
- Contributed to improved brand recognition.
2023: Subsidiary acquisition of cosmetics media 'LIPS'
- Overview
- Strategic acquisition to strengthen digital marketing.
- Impact
- Contributed to expanding touchpoints with young customers and sales promotion.
2024: Achieved stores in all 47 prefectures nationwide
- Overview
- Completed store deployment in all 47 prefectures.
- Impact
- Completed construction of regionally rooted sales network.
2023: Launch of integrated point service 'Matsukiyo Cocokara Points'
- Overview
- Integrated Matsumoto Kiyoshi and Cocokara point cards.
- Impact
- Improved customer convenience and increased point usage rate.
2020: Full introduction of smartphone payment services
- Overview
- Completed introduction of PayPay and Alipay in all stores nationwide.
- Impact
- Succeeded in expanding customer base and improving payment convenience.
2024: Integration and renewal of online store Matsukiyo Cocokara
- Overview
- Promoted integration of Matsumoto Kiyoshi EC into Cocokara Club.
- Impact
- Contributed to DX promotion and sales enhancement.
Sustainability
- Strengthening regional medical support and disaster response assistance
- Promoting plastic reduction in stores
- Promoting employee health and work-style reforms
- Introduction of group sustainable procurement standards
- Holding health seminars for customer education
- Participation and cooperation in environmental protection activities
- Setting goals for energy efficiency improvements and CO2 emission reductions
- Regional health promotion support programs
- Thorough safe and secure product supply
- Waste reduction and recycling promotion