Fujimak

Basic Information

Stock Code
5965
Industry
Metal Products
Category Detail
Commercial & Industrial Machinery
Prefecture
Tokyo
Establishment Year
March 1950
Listing Year
August 1996
Official Website
https://www.fujimak.co.jp/
TSE Information
TSE Information
Yahoo! Finance
Yahoo! Finance
Other Companies
Nippon Chouriki, Oishi Sangyo, SHINPO, Nakanishi Seisakusho, Maruzen, Hoshizaki, KVK, Hatsuho Shoji, Kitasawa Sangyo

Overview

Fujimak is a comprehensive manufacturer of commercial kitchen equipment founded in 1950, and is a leading industry player that develops a wide variety of heat and refrigeration equipment through in-house production for distribution across Japan and Asia.

Current Situation

Fujimak recorded consolidated sales of approximately 36.9 billion yen and ordinary income of approximately 2.2 billion yen in the fiscal year ended March 2019, maintaining a solid management foundation. Leveraging its strength in in-house production of heat and refrigeration equipment, it provides a diverse product lineup in the commercial kitchen equipment market and enjoys widespread support from hotels, restaurants, and other establishments. It has also expanded sales bases overseas and is advancing growth strategies centered on Asia. The company focuses on research and development, introducing new technologies and expanding its product lineup. It is improving customer satisfaction through the development of environmentally friendly products and strengthened service systems, as well as actively pursuing technological innovations through industry-academia collaborations. Moving forward, it aims for sustainable growth by accelerating logistics efficiency and overseas market development.

Trivia

Interesting Facts

  • Achieved supply chain efficiency through establishment of logistics subsidiary Tryance
  • The only company in the industry manufacturing both heat and refrigeration equipment in-house
  • Long-term contractor for kitchen installations on Fuji TV cooking programs
  • Actively expanding with many local subsidiaries in Asian countries
  • Advancing technological innovation through industry-academia collaboration with Jikei University of Health Sciences
  • Fukuoka factory history dates back to 1962 founding
  • Improved production efficiency by spinning off manufacturing division in the 2000s
  • Flexible response to customer needs through diverse product lineup
  • Approximately 1,040 consolidated employees (as of 2019)
  • Family management with Chairman Toshinori Kumagai and President Koji Kumagai
  • Relocated headquarters to Minami-Azabu, Minato-ku in July 2020, improving central Tokyo access
  • Concentrated overseas sales bases in Southeast Asia
  • Toma Audit firm involved in product quality control
  • High trust in the industry backed by historic brand power
  • Industry-leading product maintenance and after-sales service system

Hidden Connections

  • Strong relationship with Fuji TV through kitchen installations for cooking programs
  • Collaboration with long-established local corporate group headquartered in Minami-Azabu, Minato-ku
  • Synergistic management relationship with major shareholder Novacs Co., Ltd.
  • Active participation in commercial kitchen equipment industry consortium activities
  • Linked with local production bases in Southeast Asia and has sales subsidiary in China
  • 69 nationwide sales bases closely linked with local restaurant industries
  • Logistics subsidiary contributing to delivery efficiency in the equipment market
  • Direct competition with industry rivals Hoshizaki and Maruzen

Future Outlook

Growth Drivers

  • Energy-saving and environmental regulation compliance for commercial kitchen equipment
  • Demand expansion accompanying restaurant growth in Southeast Asian markets
  • Differentiation through active introduction of IoT and digital technologies
  • Diverse product lineup to meet varied customer needs
  • Increasing demand for equipment renewal in aging domestic facilities
  • Growing needs for food safety and hygiene equipment
  • Competitive strengthening through logistics efficiency
  • Promotion of new technology development leveraging industry-academia collaboration
  • Strengthening overseas local manufacturing and sales networks
  • Market growth for sustainability-compliant products
  • Enhanced maintenance systems supporting work-style reforms
  • Market expansion through new customer and industry development

Strategic Goals

  • Further development of energy-saving technologies for heat and refrigeration equipment
  • Achieve over 50% overseas sales ratio
  • Roll out IoT-compatible products across the entire lineup
  • Maintain product recycling rate above 80%
  • Exceed 50 billion yen in sales through business diversification
  • Continuously achieve over 90% customer satisfaction
  • Achieve 30% reduction in CO2 emissions through logistics efficiency
  • Regular creation of results from industry-academia collaborative research
  • Improve business efficiency and reduce costs through digitalization
  • Sustainable organizational growth through diverse talent utilization

Business Segments

Commercial Kitchen Equipment Manufacturing

Overview
Business that manufactures a wide variety of commercial kitchen equipment in-house and proposes optimized solutions for diverse customer kitchen environments.
Competitiveness
In-house integrated production system for heat and refrigeration equipment
Customers
  • Hotels
  • Restaurants
  • Food service chains
  • Hospitals
  • Nursing homes
  • School lunch facilities
  • Theme parks
  • Food processing plants
Products
  • Gas Ovens
  • Steam Convection Ovens
  • Freezers/Refrigerators
  • Dishwashers
  • Fryers
  • Bakery Ovens

Equipment Planning and Installation Services

Overview
Business that provides integrated services from planning and design to delivery, installation, and maintenance.
Competitiveness
Total support by in-house consultants and technical staff
Customers
  • Hotel developers
  • Restaurant operators
  • Public facility operators
Products
  • Kitchen design
  • Equipment installation
  • Maintenance

Imported Product Sales

Overview
Business that imports and sells overseas products and provides maintenance services.
Competitiveness
Extensive overseas network and local support
Customers
  • Restaurants
  • Commercial kitchen equipment retailers
Products
  • Overseas commercial equipment
  • Cooking utensils

Logistics Services

Overview
Implements efficient delivery and warehouse management through logistics subsidiaries.
Competitiveness
Integrated logistics system through group collaboration
Customers
  • Own group companies
  • External companies
Products
  • Equipment delivery
  • Storage management

Competitive Advantage

Strengths

  • In-house production capabilities for heat and refrigeration equipment
  • Diverse product lineup
  • Sales network across Japan and Asia
  • Technological development through industry-academia collaboration
  • Integrated kitchen equipment installation services
  • Solid financial foundation
  • Long years of industry experience
  • Flexible customization response
  • Well-developed logistics system
  • High-quality product design
  • High brand recognition
  • Ability to serve diverse customer segments
  • Prompt after-sales service
  • Active overseas expansion
  • High technological expertise

Competitive Advantages

  • Unique in the industry for in-house manufacturing of both heat and refrigeration equipment
  • Network of 69 sales bases nationwide and overseas group company sites
  • Wide variety of products to meet diverse customer needs
  • Total support from planning to installation and maintenance
  • Ongoing technological innovation through industry-academia collaboration
  • Stable financial base and sound capital structure
  • Improved customer satisfaction through prompt after-sales service system
  • High reliability as a comprehensive kitchen equipment manufacturer
  • Strengthened global expansion through establishment of local overseas subsidiaries
  • Efficient supply chain via logistics subsidiaries
  • Strong brand power and recognition within the industry
  • Flexible response to diverse commercial kitchen needs
  • Close collaboration between sales and technical teams
  • Stable quality through introduction of advanced production equipment
  • Management strategies adapted to market changes domestically and internationally

Threats

  • Risk of demand fluctuations due to domestic and international economic changes
  • Price competition from competitors in China and Southeast Asia
  • Cost increases due to fluctuations in material and energy prices
  • Challenges in long-term talent acquisition
  • Burden of complying with strengthened laws and environmental standards
  • Risk of rapid obsolescence of new technologies and products
  • Import cost instability due to exchange rate fluctuations
  • Market disruption risks from new pandemics, etc.
  • Uncertainty in customers' equipment replacement cycles
  • Risk of excess inventory due to misjudged demand
  • Political and regulatory risks in overseas expansion
  • Supply chain disruption risks

Innovations

2023: Development of Energy-Saving High-Speed Steam Convection Oven

Overview
The new oven adopts highly efficient steam circulation technology, enhancing energy-saving performance and cooking quality.
Impact
Reduces kitchen energy costs by 15%

2022: Launch of Digitally Integrated Kitchen Equipment

Overview
Developed kitchen equipment with IoT technology for remote management and monitoring.
Impact
Improves maintenance efficiency and reduces failure rate by 20%

2021: Expansion of Environmentally Friendly Freezer/Refrigerator Product Line

Overview
Began rollout of multiple models of low-environmental-impact refrigeration equipment using new refrigerants.
Impact
Contributes to CO2 emission reductions

2020: Development of Durability Enhancement Technology for Kitchen Equipment through Industry-Academia Collaboration

Overview
Researched and developed technologies balancing equipment durability and hygiene management in collaboration with Jikei University of Health Sciences.
Impact
Extends product lifespan and improves customer satisfaction

Sustainability

  • Promoting reduction in environmental impact through energy-saving equipment development
  • Advancing product recycling and waste reduction
  • Optimizing material usage through resource-efficient design
  • Reducing CO2 emissions through eco-logistics introduction
  • Strengthening research on sustainable technologies through industry-academia collaboration
  • Supporting environmental education activities for local communities
  • Thorough implementation of green procurement policies
  • Conducting employee-participating eco-campaigns
  • Obtaining international standard certifications for environmental management systems
  • Suppressing waste through product longevity
  • Reducing paper resources through in-house digitalization
  • Expanding sustainable energy utilization