Sunautas

Basic Information

Stock Code
7623
Industry
Retail
Category Detail
Automobile Retailers
Prefecture
Kanagawa Prefecture
Establishment Year
May 1951
Listing Year
December 1999
Official Website
http://www.sunautas.co.jp/
TSE Information
TSE Information
Yahoo! Finance
Yahoo! Finance
Other Companies
Azeas, Virplus Holdings, Intertrade, Zapparas

Overview

Sunautas is an automobile retailer founded in 1951 with its base in Kanagawa, mainly engaged in gas station operations and imported car sales, conducting regionally focused business development.

Current Situation

Sunautas has expanded its business centered on gas station operations and imported car sales with Kanagawa Prefecture as its base. Estimated sales for fiscal 2023 are approximately 20 billion yen, establishing a solid position in the regional automobile sales market. It secures stable revenue through efficient gas station operations that respond to gasoline price fluctuations and is expanding its customer base by handling diverse brands as an imported car dealer. In recent years, it has focused on electric mobility-related businesses and EV charging infrastructure development, aiming for growth in new markets. It also contributes to regional economic revitalization through initiatives such as renovating company housing for rental and developing former sites. Since 2023, it has implemented an MBO to enhance management flexibility and agility. It is promoting sustainable growth strategies through collaboration with competitors and service enhancements via new technology introductions. Moving forward, it aims to secure mid- to long-term market superiority by advancing sustainable energy supply and digitalization.

Trivia

Interesting Facts

  • One of the oldest imported car dealers in Kanagawa Prefecture.
  • Core company supporting regional fuel supply through gas station operations.
  • Gaining attention as a pioneer in electric bicycle rental services in the region.
  • Strengthened management foundation by refreshing shareholder structure via MBO.
  • Actively engages in auto auctions to revitalize industry circulation.
  • Maintains industry competitiveness through proactive EV charging infrastructure development.
  • Boasts high handling track record for diverse imported car brands.
  • Broad local customer support through used car buyback and sales.
  • Active contributions to local society through regionally focused business.
  • Accelerates growth in mobility-related businesses via investments in new technologies.

Hidden Connections

  • Strong ties with regional financial institutions behind the MBO.
  • EV charging infrastructure installations under long-term agreements with multiple municipalities.
  • Auto auction operations partnered with industry leaders to strengthen market linkages.
  • Direct collaboration with overseas brands as an imported car dealer.
  • Close partnership with local real estate developers for corporate property utilization.
  • Jointly advancing regional environmental protection activities with public institutions as environmental assessments.
  • Actively pursuing joint developments with venture companies for new EV services.
  • Collaborating with regional tourist resources to develop electric bicycle rental business.

Future Outlook

Growth Drivers

  • Rapid EV market growth and increasing charging infrastructure demand
  • Expansion of demand for eco-friendly vehicles in corporate sales
  • Stabilization of customer base through strengthened regional services
  • Used car market revitalization and improved circulation efficiency
  • Efficiency improvements in sales and services via digitalization
  • Business expansion opportunities accompanying government environmental policies
  • New mobility businesses such as electric assist bicycle rentals
  • Revenue stabilization through energy business diversification
  • Brand enhancement via strengthened community collaborations
  • Rapid management decisions and strategy execution via MBO
  • Customer loyalty enhancement through enriched after-sales services
  • Market competitiveness strengthening via green technology introductions

Strategic Goals

  • Achieve 90% EV charging coverage rate in the prefecture
  • Corporate eco-friendly vehicle sales ratio over 50%
  • Annual 10% increase in used car sales volume
  • Complete full introduction of digital sales and management systems
  • Improved corporate image through community contribution programs
  • 20% increase in energy business revenue
  • New mobility business sales ratio over 15%
  • Promotion of carbon neutrality at gas stations
  • Implementation of employee environmental awareness programs
  • Strengthening and expansion of regional partnerships

Business Segments

Corporate Vehicle Sales

Overview
Provides comprehensive vehicle sales and related services to corporations and government agencies.
Competitiveness
Regionally focused flexible sales organization and diverse vehicle lineup
Customers
  • Corporate Fleet Management
  • Government Agencies
  • Rental Car Companies
  • Construction Companies
  • Logistics Companies
  • Taxi Companies
  • Bus Operators
  • Dealers
  • Taxi Operators
  • Transportation Companies
  • Leasing Companies
  • Corporations
Products
  • Imported Car Corporate Sales
  • Used Car Sales
  • Maintenance Services
  • Vehicle Management Systems
  • Fuel Supply Contracts
  • Leased Vehicles
  • Vehicle Inspections
  • Vehicle Insurance
  • Eco-Friendly Vehicles
  • EV Charging Equipment
  • Rental Vehicles
  • Vehicle Maintenance Parts

Energy Services

Overview
Provides total energy solutions to corporations to support energy conservation.
Competitiveness
Diversified energy business and regionally focused services
Customers
  • Factories
  • Commercial Facilities
  • Logistics Centers
  • Local Communities
  • Schools
  • Municipalities
  • Hospitals
  • Service Industries
  • Office Buildings
  • Manufacturing
  • Trading Companies
  • Chambers of Commerce
Products
  • Gasoline Supply
  • Diesel and Heavy Oil Supply
  • LP Gas Supply
  • EV Charging Stations
  • Energy Management Systems
  • Renewable Energy
  • Electricity Sales
  • Fuel Cells
  • Gas Equipment Maintenance
  • Energy-Saving Proposals
  • Heat Supply
  • Energy Consulting

Automobile Maintenance and Inspection

Overview
Provides maintenance and inspection services compatible with diverse vehicle types to both corporations and individuals.
Competitiveness
Specialized technology rooted in the region and rapid response capabilities
Customers
  • Auto Dealerships
  • Individual Customers
  • Corporate Fleets
  • Repair Shops
  • Car Leasing Companies
  • Rental Car Operators
  • Taxi Companies
  • Transportation Companies
  • Dealers
  • Vehicle Inspection Agents
  • School Shuttle Services
  • Logistics Companies
Products
  • Vehicle Inspections
  • Periodic Checks
  • Custom Parts Installation
  • Oil Changes
  • Tire Changes
  • Brake Maintenance
  • Fault Diagnosis
  • EV Vehicle Maintenance
  • Body Repairs
  • Maintenance Contracts
  • Accident Vehicle Repairs
  • Fuel Efficiency Improvement Services

EV Charging Infrastructure Provision

Overview
Supports corporations comprehensively from EV charging equipment introduction to operations.
Competitiveness
Rapid installation and maintenance via own network
Customers
  • Commercial Facilities
  • Condominium Management Associations
  • Municipalities
  • Office Building Owners
  • Service Stations
  • Tourist Facilities
  • Restaurant Chains
  • Transportation Companies
  • Vehicle Management Companies
  • Real Estate Management Companies
Products
  • Rapid Charger Installation
  • Charging Station Operations
  • Maintenance
  • Energy Management
  • Charging Network Management
  • Customer App Integration
  • Corporate Contract Plans
  • Charging Point Sales
  • Design and Construction

Vehicle Rental and Sharing

Overview
Provides diverse vehicle rental services to tourism and corporate sectors to enhance convenience.
Competitiveness
Flexible plan deployment tailored to regional characteristics
Customers
  • Tour Operators
  • Corporate Employees
  • Municipalities
  • Short-Term Users
  • Event Organizers
  • Logistics Companies
  • Educational Institutions
  • Food Service Industry
  • Restaurants
  • Local Residents
Products
  • Short-Term Rental Vehicles
  • Electric Bike and Bicycle Sharing
  • Corporate Leasing
  • Mobility for Tourists
  • Long-Term Contract Plans
  • Vehicle Management Services

Used Car Auction Operations

Overview
Provides auction services contributing to the revitalization of the used car market.
Competitiveness
Highly transparent operations and extensive transaction track record
Customers
  • Used Car Dealerships
  • Individual Buyers and Sellers
  • Maintenance Shops
  • Buyback Dealers
  • Used Parts Stores
  • Rental Car Companies
  • Corporate Vehicle Managers
Products
  • Used Car Auction Services
  • Online Auction Platform
  • Appraisal and Evaluation Services
  • Bidding Agency
  • Transaction Record Management

Eco-Friendly Vehicle Introduction Support

Overview
Provides essential total support for promoting and introducing eco-friendly vehicles.
Competitiveness
Optimal proposal capabilities based on industry trends
Customers
  • Corporate Fleet Managers
  • Government Agencies
  • Logistics Operators
  • Municipalities
  • Educational Institutions
  • Tourist Facilities
Products
  • EV Vehicle Sales
  • Hybrid Vehicle Sales
  • Infrastructure Development Support
  • Subsidy Application Support
  • Environmental Performance Evaluation

Vehicle Maintenance IT System Provision

Overview
Provides IT solutions to corporations for streamlining vehicle management operations.
Competitiveness
Industry-specific customization capabilities
Customers
  • Maintenance Shops
  • Fleet Managers
  • Dealers
  • Rental Car Companies
  • Auto Dealerships
Products
  • Vehicle Management Software
  • Maintenance Schedule Management
  • Electronic Medical Record Compatible Systems
  • Fault Diagnosis Data Integration
  • Customer Management Functions

Fuel Retail Systems

Overview
Develops and provides systems that contribute to operational efficiency in fuel sales businesses.
Competitiveness
Flexible system design based on on-site needs
Customers
  • Gas Station Operators
  • LP Gas Sellers
  • Logistics Centers
  • Commercial Facilities
  • Municipalities
Products
  • Sales Management Systems
  • Inventory Management Systems
  • Customer Analysis Systems
  • Smart Payment Systems
  • Energy-Saving Management

Energy Consulting

Overview
Provides consulting services to corporations for optimizing energy use.
Competitiveness
Extensive track record and regionally focused responsiveness
Customers
  • Local Municipalities
  • Corporations
  • Schools
  • Hospitals
  • Commercial Facilities
  • Manufacturing
  • Logistics Centers
Products
  • Energy-Saving Proposals
  • Energy Usage Analysis
  • Renewable Energy Introduction Plans
  • Subsidy Application Support
  • Equipment Introduction Consultation

Corporate Rental Cycles

Overview
Provides rental cycle services for tourism and events to corporate customers.
Competitiveness
Operational expertise reflecting regional needs
Customers
  • Tourist Facilities
  • Municipalities
  • Universities
  • Business Hotels
  • Commercial Facilities
  • Event Operators
Products
  • Electric Bicycle Rental
  • Bike Sharing Services
  • Event Rentals
  • Maintenance Services

Used Car Parts Recycling and Sales

Overview
Engages in used car parts buyback and sales business, contributing to reducing environmental impact.
Competitiveness
Quality control and rapid product distribution system
Customers
  • Maintenance Shops
  • Auto Dealerships
  • Individual Customers
  • Recycling Shops
  • Corporate Maintenance Companies
Products
  • Used Parts Sales
  • Recycled Parts Management
  • Parts Buyback Services

Competitive Advantage

Strengths

  • Strong regional base in Kanagawa Prefecture
  • Handling of diverse imported car brands
  • Proprietary gas station network
  • Diversified business portfolio
  • Early entry into EV-related infrastructure
  • Flexible and agile management structure
  • Revenue sources utilizing company housing and corporate real estate
  • Market dominance in used car auction operations
  • Broad and diverse customer base
  • High-quality after-sales service
  • Strong local network and partnerships
  • Rapid response to constantly changing markets
  • Brand strength enhancement
  • Stable fundraising capabilities
  • Employees' specialized skills and experience

Competitive Advantages

  • Superior customer service through regional closeness surpassing competitors
  • Advanced knowledge and track record in imported car sales
  • Synergy effects between energy business and vehicle sales
  • Accelerated and flexible management decisions via MBO
  • Comprehensive corporate vehicle sales network
  • Enhanced competitive edge through EV charging infrastructure expansion
  • Market information superiority from used car auction operations
  • Diversified revenue sources secured by utilizing regional corporate real estate
  • Meticulous after-sales service responsive to customer needs
  • Optimized resource allocation for improved business efficiency
  • High technical standards and thorough service quality management
  • Capability to provide total solutions to corporate customers
  • Proactive efforts in eco-friendly vehicles and infrastructure markets
  • Customer retention through unique marketing strategies
  • Strong trust-based relationships with local community

Threats

  • Demand decline due to COVID-19 or social conditions
  • Risk of unstable gasoline price fluctuations
  • Impact of electrification and autonomous driving technology changes in auto industry
  • Intensified competition with major auto dealers and energy companies
  • Price fluctuation risks in used car market
  • Rising business costs due to stricter environmental regulations
  • Regional economic downturn risks
  • Intensified market competition from new entrants
  • Decline in competitiveness from delayed technology adaptation
  • Labor shortages and difficulties in talent acquisition
  • Facility damage risks from disasters
  • Impacts from energy supply-demand and policy changes

Innovations

2023: MBO (Management Buyout) Implementation

Overview
Corporate acquisition by management to improve flexibility and efficiency.
Impact
Accelerates business growth through rapid decision-making

2022: Expansion of EV Charging Station Installations

Overview
Expanded rapid chargers mainly in Kanagawa Prefecture to support EV adoption.
Impact
Promotes EV usage in the region and establishes new revenue sources

2021: Launch of Electric Assist Bicycle Rental Service

Overview
Launched e-bike rentals in tourist areas to create new markets.
Impact
Captures tourism demand and enhances brand recognition

2024: Introduction of Digital Management System for Auto Sales

Overview
Digitalized sales and customer management to achieve efficiency and improved customer satisfaction.
Impact
20% improvement in operational efficiency and faster customer response

2023: Online Platform for Used Car Auctions

Overview
Enabled online bidding to promote used car circulation activation.
Impact
Increased transaction volume and improved transparency

2022: Renewal of Self-Service Fueling Systems at Gas Stations

Overview
Introduced latest self-service pumps to enhance convenience and safety.
Impact
Improved customer satisfaction and reduced operating costs

2021: Formulation of Renewable Energy Introduction Plan

Overview
Began preparations for solar power installations at gas stations.
Impact
CO2 emission reductions and lower environmental impact

2023: Development of Corporate Vehicle Management System

Overview
Introduced dedicated software for fleet management efficiency.
Impact
Expanded corporate contracts and improved service quality

2020: Regional Used Car Buyback Strengthening Campaign

Overview
Implemented special appraisal services for local customers to expand base.
Impact
Stable securing of used car inventory

2024: Development of EV Charging Point Linkage App

Overview
Developed smartphone app for real-time charging status confirmation.
Impact
Improved utilization rate of charging facilities

Sustainability

  • Full introduction of LED lighting at gas stations
  • Environmental impact reduction through EV charger expansion
  • Promotion of energy-saving renovations for company housing
  • Waste reduction and recycling promotion activities
  • Gradual introduction of renewable energy
  • Environmental conservation collaboration programs with local community
  • Enhanced environmental education for employees
  • Active introduction of low-emission vehicles
  • Resource savings through paperless operations
  • Strengthened supply chain collaboration with local companies
  • Implementation of energy efficiency improvement projects
  • Promotion of electric assist bicycles