Seki

Basic Information

Stock Code
7857
Industry
Other Products
Category Detail
Professional Services for Businesses
Prefecture
Ehime Prefecture
Establishment Year
March 1949
Listing Year
March 2000
Official Website
https://www.seki.co.jp/
TSE Information
TSE Information
Yahoo! Finance
Yahoo! Finance
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Overview

Seki Co., Ltd. is a regionally focused comprehensive printing and advertising agency headquartered in Ehime Prefecture, established in 1949. It is a leading company in the Chugoku-Shikoku region with strengths in environmentally friendly packaging and digital marketing.

Current Situation

Seki Co., Ltd. recorded consolidated sales of approximately 12 billion yen and net profit of approximately 380 million yen for the fiscal year ended March 2024, maintaining a stable financial base. Its core businesses are environmentally friendly printing and advertising services, with strong performance in transactions with local government offices and financial institutions. The company is actively investing in new areas such as digital marketing, video production, and DX support, expanding IT-integrated services. Responding to stricter environmental regulations in the printing industry, it boasts superior environmental compliance through Japan Color certification and water-based flexographic printing. In the medium term, it aims to diversify revenue streams by combining digital services with paper wholesaling, while promoting coexistence with the local community and CSR activities. Recently, it has accelerated expansion in the packaging sector through capital and business alliances, targeting sustainable management and steady growth toward 2030.

Trivia

Interesting Facts

  • Founder Seki Sadamu devoted himself to public service and established the Seki Hoshu Foundation.
  • Long-term printer of Shikoku Electric Power's PR magazine 'Light & Life'.
  • Transactions with numerous government offices and financial institutions mainly in Ehime Prefecture.
  • Introduced symbolic light blue 'S' logo with company name change.
  • Diversified from printing plant to comprehensive printing and advertising agency.
  • Operates Seki Museum of Art, contributing to regional cultural promotion.
  • Japan Color certification acquisition known as the first in Shikoku.
  • Established water-based flexographic printing factory in Iyo City, focusing on environmental considerations.
  • Unique structure with headquarters in local Matsuyama City and also in Tokyo.
  • Publishes lifestyle information magazine through regionally focused publishing.
  • Holds worker dispatching license and operates talent business.
  • Expanding packaging business through capital and business alliances.
  • Founded in 1912 as a Japanese and Western paper store with printing side business.
  • Contributes to local economy with many group companies.
  • One of few companies integrating printing, advertising, sales, and publishing.

Hidden Connections

  • The Seki Hoshu Foundation is a public interest corporation deeply involved in private school promotion and regional welfare.
  • Maintains strong ties with the power industry through printing Shikoku Electric Power's PR magazine.
  • Maintains close financial relationships with local Iyo Bank and Ehime Bank.
  • Extends widely into multimedia and publishing fields through group companies.
  • Expands talent support services across diverse industries via worker dispatching business.
  • Collaborates with Fuji Seal International in packaging field through capital and business alliance.
  • Long-term contributions to local historical culture and economic development, earning strong local trust.
  • Environmental printing technology certifications positioned as pioneering examples in the industry.

Future Outlook

Growth Drivers

  • Expansion of digital marketing demand
  • Growth in eco-friendly packaging market
  • Advertising demand from regional government offices and local companies
  • Advancement and普及 of DX support services
  • Increase in diverse media content production
  • Economic recovery and growth in Chugoku-Shikoku region
  • Expansion of online sales channels
  • Competitive enhancement through sustainable material development
  • Demand for talent provision via worker dispatching business
  • Strengthened collaboration with regional communities

Strategic Goals

  • Achieve over 50% sales ratio for eco-friendly products
  • Expand digital services sales ratio to over 30%
  • Expand market share and strengthen customer base in regional market
  • Company-wide DX promotion for business efficiency
  • Acquire sustainability management certification
  • Maximize synergies with group companies
  • Develop and monetize new B2B segments
  • Systematic strengthening of regional social contribution activities
  • Ongoing talent development and diversity promotion
  • Deepen capital alliances with overseas partners

Business Segments

Printing Services

Overview
Corporate printing services providing diverse printed materials with quality and environmental considerations.
Competitiveness
Differentiation through eco-friendly printing technology
Customers
  • Government Offices
  • Financial Institutions
  • Electric Power Companies
  • Department Stores
  • Major Corporations
Products
  • Catalog Printing
  • Pamphlet Printing
  • Label Printing
  • Poster Printing

Advertising Agency

Overview
Provides regionally focused advertising and marketing support services.
Competitiveness
Comprehensive proposal capabilities integrating digital and print media
Customers
  • Local Companies
  • Municipalities
  • SMEs
  • Retail Industry
  • Manufacturing Industry
Products
  • Advertising Planning
  • Digital Promotion
  • Branding Support
  • Video Production

Paper Wholesaling

Overview
Wholesale business supplying diverse paper products on time.
Competitiveness
Extensive distribution network and inventory management
Customers
  • Small and Medium Printing Companies
  • Paper Manufacturers
  • Packaging Companies
  • Manufacturing Industry
Products
  • Western Paper
  • Board Paper
  • Specialty Paper

Event Planning and Operation

Overview
Supports regional revitalization through diverse event planning and operations.
Competitiveness
Regionally focused planning expertise
Customers
  • Local Municipalities
  • Companies
  • Cultural Groups
  • General Customers
Products
  • Trade Fair Planning
  • Commemorative Event Operation
  • Media Production

System Development and DX Support

Overview
Supports digital technology adoption to improve business efficiency.
Competitiveness
Digital services leveraging printing industry expertise
Customers
  • SMEs
  • Local Governments
  • Retail Industry
  • Manufacturing Industry
Products
  • Business System Development
  • DX Consulting
  • Data Analysis Services

BPO and Outsourcing

Overview
Provides outsourcing services contributing to business efficiency.
Competitiveness
Flexible customization capabilities
Customers
  • Local Governments
  • Retail Industry
  • Manufacturing Industry
  • SMEs
Products
  • Administrative Agency Services
  • Advertising Agency Outsourcing
  • Shipping Agency

Mail-Order Business

Overview
Offers diverse products through mail-order sales.
Competitiveness
Regionally focused services and mail-order expertise
Customers
  • General Consumers
  • Companies
  • Schools and Organizations
Products
  • Stationery and Office Supplies
  • Household Goods
  • Printing-Related Products

Publishing Business

Overview
Engages in publishing with rich regional characteristics.
Competitiveness
Regionally focused content creation capabilities
Customers
  • General Consumers
  • Bookstores
  • Local Libraries
Products
  • Regional Information Magazines
  • Hobby Books
  • Cultural Publications

Post Office Advertising Agency

Overview
Specializes in post office-related advertising agency services.
Competitiveness
Advertising deployment leveraging regional networks
Customers
  • Japan Post
  • Local Governments
  • Local Companies
Products
  • Mail Advertising Handling
  • Direct Mail Planning

Worker Dispatching

Overview
Provides staffing services centered on printing and advertising industries.
Competitiveness
Industry-specialized talent matching
Customers
  • Manufacturing Industry
  • Retail Industry
  • Administrative Companies
Products
  • Staff Dispatching Services
  • Business Support

Video Production and Multimedia

Overview
Supports brand value enhancement through video production.
Competitiveness
Regionally rooted video production technology
Customers
  • Companies
  • Local Governments
  • General Customers
Products
  • Promotional Videos
  • Event Videos
  • SNS Video Materials

Packaging Production

Overview
Provides planning and manufacturing of eco-friendly packaging.
Competitiveness
Material development considering sustainability
Customers
  • Food Manufacturers
  • Cosmetics Manufacturers
  • Sundries Manufacturers
Products
  • Paper Packaging
  • Eco-Friendly Packaging
  • Label Printing

Competitive Advantage

Strengths

  • Broad business operations with regional focus
  • Advanced eco-friendly printing technology
  • Comprehensive advertising agency services
  • Established diverse sales channel network
  • Sustainable packaging development capabilities
  • Digital marketing expertise
  • Stable client base (government offices and financial institutions)
  • High customer service evaluation
  • Strengthened collaboration with paper wholesaling business
  • Diversification through group companies
  • Experienced management and employees
  • Strong ties with local community
  • Advanced printing quality control
  • Multimedia対応 including video production
  • Proven track record in DX support

Competitive Advantages

  • Brand strength as a major printing company in Chugoku-Shikoku
  • Differentiation from competitors through environmental certifications
  • Vertical integration model of paper wholesaling, printing, and advertising
  • Strong customer base in provincial cities
  • Business expansion capabilities across wide fields
  • Proprietary packaging planning and material development technology
  • Synergy creation among group companies
  • Stable management based on long business history
  • Market coverage through diverse sales channels
  • Marketing strength integrating digital and analog
  • Event operation experience for local governments
  • Advanced development system for eco-friendly products
  • Video and digital content production capabilities
  • Deep understanding and dissemination of regional culture
  • Flexible service provision tailored to customer needs

Threats

  • Risk of declining demand due to digitalization in printing industry
  • Increased costs from stricter environmental regulations
  • Intensifying price competition from rivals
  • Risk of raw material price fluctuations
  • Shrinking demand from population decline in local markets
  • Competition with major firms in digital advertising market
  • Market share erosion by new entrants
  • Service obsolescence due to rapid technological progress
  • Business impacts from disaster risks
  • Challenges in talent acquisition
  • Customer advertising budget cuts
  • Exchange rate fluctuations (imported paper materials, etc.)

Innovations

2024: Capital and Business Alliance with Fuji Seal International Co., Ltd.

Overview
Alliance aimed at strengthening competitiveness in packaging and developing new businesses.
Impact
Expected sales expansion in packaging products business.

2022: Market Category Transition from JASDAQ (Standard) to Tokyo Stock Exchange Standard Market

Overview
Implemented market category change in response to Tokyo Stock Exchange restructuring.
Impact
Improved market liquidity and increased investor recognition.

2020: Acquisition of Japan Color Matching Certification and Proof Operation Certification

Overview
Acquired certifications to strengthen printing quality management system.
Impact
Enhanced reliability of high-quality printing services.

2021: Establishment of SEKI BLUE FACTORY

Overview
Entered water-based flexographic printing business to strengthen environmental responsiveness.
Impact
Development of low-environmental-impact products and increased orders.

2023: Strengthening of DX Support Services

Overview
Expanded capabilities in digital marketing and system development.
Impact
Successful acquisition of new customers and service diversification.

Sustainability

  • Acquisition of Japan Color standard printing and matching certifications
  • Development and promotion of eco-friendly packaging
  • VOC emission reduction through introduction of water-based flexographic printing
  • Implementation of waste recycling and energy-saving measures
  • Support for cultural heritage preservation at Seki Museum of Art
  • Participation in local environmental awareness activities
  • Introduction and operation of green procurement standards