ALSOK
Basic Information
- Stock Code
- 2331
- Industry
- Services
- Category Detail
- Lifestyle Services
- Prefecture
- Tokyo
- Establishment Year
- July 1965
- Listing Year
- October 2002
- Official Website
- https://www.alsok.co.jp/
- TSE Information
- TSE Information
- Yahoo! Finance
- Yahoo! Finance
- Other Companies
- Rohto, Tossnet, Kyoei Security Service, Unicharm, Toyo Tech, Secom, CSP, Aeon Delight
Overview
ALSOK is a major Japanese security and guard service company founded in 1965, with strengths in mechanical security and stationary guarding, utilizing innovative security robots and expanding its business both domestically and internationally.
Current Situation
ALSOK recorded consolidated sales of approximately 489 billion yen and net profit of approximately 29 billion yen for the fiscal year ended March 2022, establishing a solid market position in the domestic security industry. In addition to its core mechanical security, cash-in-transit, and stationary guarding services, it provides diversified services such as home security and town security. It actively introduces advanced technologies like 24-hour automatic patrols with AI-equipped security robots to balance efficiency and safety. Its caregiving and disaster prevention services are also expanding. Through domestic M&A, it steadily broadens its business areas and has advanced into ASEAN countries. As part of its social responsibility, it promotes ongoing community crime prevention activities and disaster education, and supports the development of employee sports culture. It plans to change its trade name to ALSOK Co., Ltd. in 2025 to strengthen its brand. Competitors in the industry are limited, forming an oligopolistic structure with Secom and others. Moving forward, it centers its strategy on service expansion through AI and IoT technologies and enhancing social trust.
Trivia
Interesting Facts
- One of the few companies listed on the Tokyo Stock Exchange Prime Market in the domestic security industry.
- The ALSOK brand is an abbreviation for 'ALWAYS SECURITY OK' and is well-known.
- Over 20 years of history in security robot development.
- Cumulative participants in crime prevention education program 'ALSOK Anshin Classroom' exceed 1 million.
- Provides women-only stalker countermeasure service 'HOME ALSOK Ladies Support'.
- Representative security robot 'Reborg-X' features image diagnosis and facial recognition.
- Founder Shun Murai promotes CSR activities based on the philosophy of 'heart of gratitude'.
- In addition to security, involved in public-private prison operations.
- Active internal sports activities, producing numerous Olympic athletes.
- Changed company name from SOK to ALSOK in 2003 for brand refresh.
- Deploys large-scale M&A strategy rare in the security industry.
- Experienced involvement in precedent-setting Chiba ATM theft case.
- Deploys multilingual overseas security operations.
- Handles security for large facilities such as Tokyo Skytree.
- Active as sponsor for numerous TV programs and sports.
Hidden Connections
- Forms oligopolistic structure in Japan's security industry alongside Secom.
- Mitsui Fudosan as parent company, handles group's real estate security.
- Affiliated with multiple Olympic medalists and involved in sports promotion.
- Deploys regionally integrated security services across Japan through subsidiaries.
- Hochiki (disaster prevention equipment manufacturer) as equity-method affiliate.
- Deeply involved in ATM management for financial institutions in Japan with credit guarantee network.
- Deploys free safety education commissioned activities to raise regional crime prevention awareness.
- Strengthens brand image by featuring famous athletes in ALSOK gymnastics and commercials.
Future Outlook
Growth Drivers
- Expansion of efficiency through active introduction of AI and robotics technologies
- Increasing demand for caregiving-related safety services in aging society
- Advancement and普及 of disaster prevention and life-saving equipment
- Expansion of security needs due to increase in large events and commercial facilities
- Growth in financial sector services such as online deposit/withdrawal machine monitoring
- Expansion of new business areas and regions through M&A
- Expansion of remote monitoring and management services utilizing ICT
- Rising social evaluation and needs for regional crime prevention activities
- Strengthened business deployment in overseas markets, especially ASEAN countries
- Sustainable management contributing to realization of sustainable society
- Labor shortage resolution through improved working environment and diverse talent hiring
- Service provision responsive to government regulations and administrative needs
Strategic Goals
- Achieve over 70% AI robot security introduction rate in major cities nationwide
- Reach 50 billion yen in sales from caregiving-related safety services
- Capture top industry share in disaster prevention equipment inspection services
- Expand group sales to 700 billion yen scale through domestic and international M&A
- Surpass cumulative 2 million participants in regional crime prevention education programs
- Maintain customer satisfaction over 90% and maximize brand value
- Achieve 50%普及 rate for environmentally considerate security vehicles
- Strengthen cyber security and information risk management fields
- Achieve consistent top rankings in work-friendliness through diverse talent hiring
- Expand overseas security business sales ratio to over 10% of total
Business Segments
Facility Guarding Services
- Overview
- Provides various security services to companies and public facilities to support safety management.
- Competitiveness
- Security system combining advanced technology and human response
- Customers
-
- Financial institutions
- Commercial facilities
- Public institutions
- Office buildings
- Schools and educational institutions
- Hospitals and medical facilities
- Transportation facilities
- Factories and manufacturing
- Event organizers
- Logistics centers
- Products
-
- Mechanical security systems
- Stationary guarding
- Surveillance camera systems
- Access control systems
- Security robots
- Gatekeeper duties
- Cash-in-transit services
- Disaster prevention management
- Safety consulting
- Emergency response services
Cash-in-Transit Operations
- Overview
- Deploys high-security cash and valuables transportation and management services.
- Competitiveness
- Efficient security network tailored to financial institution needs
- Customers
-
- Financial institutions
- Major retailers
- Logistics companies
- Government agencies
- Manufacturers
- Cash handling businesses
- Cash processing centers
- Products
-
- Cash transportation services
- Cash transport vehicles
- ATM management systems
- Deposit and withdrawal management
- Valuables security
- Online deposit machines
- ATM malfunction response
Caregiving and Welfare-Related Services
- Overview
- Provides safety support and caregiving-related services for the elderly and disabled, contributing to improved quality of life.
- Competitiveness
- Secure provision through integration of security network and caregiving services
- Customers
-
- Home-visit caregiving providers
- Welfare facilities
- Elderly housing
- Medical institutions
- Local governments
- Individual customers
- Products
-
- ALSOK Care
- Emergency reporting services
- Home-visit caregiving support
- Elderly watchover systems
- In-home caregiving support
Building Maintenance
- Overview
- Provides one-stop building equipment maintenance and security monitoring services.
- Competitiveness
- Integrated service system for security and equipment management
- Customers
-
- Commercial building managers
- Office building owners
- Public facilities
- Residential management associations
- Products
-
- Air conditioning equipment management
- Water supply and drainage maintenance
- Security monitoring system maintenance
- Equipment repairs
- Building operations management
Information Risk Management Services
- Overview
- Provides specialized services to support corporate information asset protection and risk management.
- Competitiveness
- Practical measures leveraging security expertise
- Customers
-
- Large corporations
- Government agencies
- Financial institutions
- Logistics companies
- Products
-
- Information security consulting
- Risk assessment
- Audit support
- Trouble response support
Event Security
- Overview
- Security services for safety and order maintenance at various events.
- Competitiveness
- Abundant experience and rapid response capabilities for large-scale events
- Customers
-
- Sports event organizers
- Cultural event planners
- Local governments
- Large gathering operators
- Products
-
- Venue security
- Entry management
- Traffic guidance
- Emergency response framework
Remote Monitoring Services
- Overview
- Services enabling immediate response through 24-hour remote monitoring systems.
- Competitiveness
- Efficient monitoring and cost reduction through AI utilization
- Customers
-
- Retail stores
- Offices
- Factories
- Facility managers
- Homeowners
- Products
-
- Remote video monitoring
- Intrusion alarm systems
- Reporting linkage systems
Global Security Business
- Overview
- Provides Japanese-standard security services to overseas bases to ensure safety.
- Competitiveness
- Ability to deploy Japanese technical standards overseas
- Customers
-
- Companies expanding overseas
- International event organizers
- Embassies
- Products
-
- Overseas embassy security measures
- International security consulting
- On-site stationary guarding
Security System Development
- Overview
- Conducts research, development, and manufacturing of cutting-edge security equipment and systems.
- Competitiveness
- Technological capabilities backed by over 20 years of track record
- Customers
-
- Security companies
- Equipment manufacturers
- IT companies
- Products
-
- Security robots
- Surveillance camera systems
- Sensor devices
- Communication equipment
Care Security Services
- Overview
- Deploys life safety services linked with home-visit caregiving.
- Competitiveness
- Integration of caregiving expertise and security technology
- Customers
-
- Elderly facilities
- Caregiving providers
- Individual customers
- Products
-
- Emergency reporting
- Visit services
- Lifestyle watchover
Logistics Security Services
- Overview
- Security focused on safety management and fraud prevention in logistics processes.
- Competitiveness
- Utilization of extensive security network
- Customers
-
- Logistics providers
- Delivery companies
- Retail companies
- Products
-
- Delivery monitoring
- Cargo protection
- Vehicle management
Disaster Prevention and Safety Management Services
- Overview
- Supports risk reduction through comprehensive disaster prevention services.
- Competitiveness
- Disaster prevention expertise linked with security operations
- Customers
-
- Companies
- Facility managers
- Local governments
- Products
-
- Disaster prevention equipment inspections
- Firefighting equipment management
- Disaster prevention education
Competitive Advantage
Strengths
- Largest domestic security network
- High-level advanced security technology development capabilities
- Diversified service provision capabilities
- Abundant caregiving and disaster prevention-related businesses
- Solid financial base and stable revenue
- High brand recognition
- Introduction of advanced security robot technology
- Broad customer base and diverse industry対応
- Business expansion through strong M&A
- Organizational strengthening through internal sports activities
- Experience in public-private prison operations
- Multilingual and international deployment structure
- Community contributions such as安心教室
- Comprehensive emergency response services
- Integration of monitoring systems and remote monitoring
Competitive Advantages
- Advanced integration of mechanical and stationary security
- Efficiency through AI-powered security robots
- Specialized cash-in-transit expertise for financial institutions
- Synergy effects with caregiving and welfare businesses
- Subsidiary structure adapting to diverse regional characteristics
- Nationwide sales and service network
- Recognition and trust in the 'ALSOK' brand
- Business portfolio expansion through extensive M&A track record
- Provision of advanced disaster prevention and life-saving devices
- Deployment of Japanese-standard security internationally
- Development of specialized services like elderly watchover
- Experience and credibility in large-scale public security
- Security quality improvement through latest IoT technology
- Expansion capabilities in consumer home services
- Deployment of community-linked crime prevention education programs
Threats
- Labor shortage issues in the security industry
- Risk of increasingly sophisticated cyber attacks
- Intensifying price competition from rivals
- Risk of cost increases due to stricter regulations
- Impact of social criticism on working conditions
- Pressure from technological innovations by emerging companies
- Risk of contract reductions due to customer credit deterioration
- Litigation risk from inadequate worker safety management
- Vulnerability of security framework to natural disasters
- Decrease in security demand due to economic downturn
- Technological limitations of long-term robot dependency
- Brand damage from social incidents or accidents
Innovations
2025: Change of trade name to ALSOK Co., Ltd.
- Overview
- Plans to officially change trade name in July 2025 to strengthen corporate brand.
- Impact
- Improved brand recognition and enhanced market trust
2024: Expanded Introduction of AI-Equipped Security Robot 'Reborg-X'
- Overview
- Efficiency gains through expanded deployment of next-generation security robots with automatic patrol and facial recognition functions.
- Impact
- Improved security quality and response to labor shortages
2023: Practical Implementation of Remote Reception and Guidance Robots
- Overview
- Launch of AI-utilizing remote reception and guidance services, deployed in public and commercial facilities.
- Impact
- Contributes to improved reception quality and cost reduction
2022: Enhanced Online Deposit Machine Management System
- Overview
- Expanded monitoring and management functions for deposit machines in response to needs from financial institutions.
- Impact
- Significant improvements in operational efficiency and safety
2021: Introduction of New Services for Home Security 'HOME ALSOK'
- Overview
- Launched multiple new products equipped with web remote operation and image verification services.
- Impact
- Enhanced customer satisfaction and market expansion
2021: Service Expansion through Caregiving Business Integration
- Overview
- Established ALSOK Care Co., Ltd. to integrate and improve quality of caregiving support services.
- Impact
- Strengthened business foundation in caregiving sector
2020: Crime Prevention Education Program 'ALSOK Anshin Classroom' Reaches 1 Million Child Participants
- Overview
- Nationwide rollout of free crime prevention lectures as social contribution activity, with cumulative participants exceeding 1 million.
- Impact
- Enhanced brand in local communities
2020: Launch of Multi-Function Mobile Security Device 'Mamrock'
- Overview
- Started providing dispatch services linked with GPS location search via mobile phones.
- Impact
- Contributes to enhanced customer safety and peace of mind
2021: Operation Start of AI-Utilizing Monitoring and Reporting System
- Overview
- Built rapid response framework by introducing AI analysis and image diagnosis for intrusion detection, fire, and water leaks.
- Impact
- Improved security efficiency and risk reduction
2022: Introduction of AI Data Analysis System for Caregiving Services
- Overview
- Introduced AI health and behavior pattern analysis functions for elderly watchover services.
- Impact
- Supports improved care quality and efficiency
Sustainability
- Ongoing regional crime prevention education activities 'ALSOK Anshin Classroom'
- Promotion of social contributions through expansion of safety services for the elderly
- Thorough improvement of workplace environment and employee health and safety management
- Strengthened regular inspections of disaster prevention equipment and regional disaster linkages
- Promotion of eco-driving for vehicles to reduce environmental impact
- Promotion of diverse talent hiring and diversity
- Energy savings through IT and AI efficiency
- Quality and information management enhancement via ISO9001 and ISMS certifications
- Thorough safety culture and ethical standards
- Sharing of environmental and social standards across group companies
- Building regional support framework during disasters
- Resource optimization through new technology introductions