Base

Basic Information

Stock Code
4481
Industry
Information and Communications
Category Detail
Systems & Software
Prefecture
Tokyo
Establishment Year
January 1997
Listing Year
December 2019
Official Website
https://www.basenet.co.jp/
TSE Information
TSE Information
Yahoo! Finance
Yahoo! Finance
Other Companies
Fixstars, System Lisa, DIT, Japan System Techniques, Cresco, TDC Soft, Alpha Systems, Tokei Densan, B Engine, CEC, NSW, NSD

Overview

Base is a core company in the systems and software industry, headquartered in Tokyo and founded in 1997, providing advanced IT solutions through both custom development and package software.

Current Situation

Base has been growing steadily amid increasing IT demand in recent years, with strengths particularly in system development for mid-sized and small enterprises. Sales have been on an upward trend year after year, building a stable revenue base. Its main businesses are custom system orders and ERP package provision, serving customers across diverse industries. Through ongoing technology investments, it is addressing the latest cloud technologies and AI development projects. To differentiate from competitors, it has strengthened its customer-centric support system, contributing to improved customer satisfaction. It is also engaged in sustainability efforts, including reducing environmental impact and promoting work-style reforms. Looking ahead, it plans to expand investments in IoT and DX promotion fields for mid- to long-term growth and actively develop new services. In recent years, it has strengthened partnerships with partner companies to expand its ecosystem.

Trivia

Interesting Facts

  • Since its founding, it has expanded its customer base with expertise specialized in systems for mid-sized and small enterprises.
  • Balances regional closeness and nationwide expansion based in Tokyo.
  • Early conquest of the small and medium-sized enterprise market through ERP package development.
  • Focuses on talent development both internally and externally in the IT education field.
  • Hybrid対応 of cloud and on-premises is a characteristic.
  • Gained attention upon listing on the Tokyo Stock Exchange Mothers in 2019.
  • Deploying its proprietary 'BASE' series brand.
  • Renowned for customization development reflecting customer needs.
  • Has implementation track record across diverse industries.
  • Highly evaluated for providing security enhancement services.
  • Actively promoting commercialization of AI and IoT technologies.
  • Well-equipped in-house remote work environment.
  • Steady growth for over 25 years since establishment.
  • Main customers are many excellent local small and medium-sized enterprises.
  • Forms an ecosystem by collaborating with competing companies.

Hidden Connections

  • Limited personnel exchanges with multiple competing companies in terms of customers and technology.
  • Participates in joint research projects with some listed companies to promote innovation.
  • Actively participates in Tokyo IT company networking events and regional revitalization activities.
  • Participates in numerous public programs supporting DX for small and medium-sized enterprises.
  • Technical partnerships exist with partner companies for joint cloud service development.
  • Plays a central role in industry associations and cooperates in standardization activities.
  • Hosts joint seminars with universities and vocational schools in IT talent development.
  • Maintains an in-house proprietary technology research lab for ongoing new technology development.

Future Outlook

Growth Drivers

  • Expansion of IT investments by small and medium-sized enterprises through DX promotion
  • Increasing demand for cloud services
  • Expanding needs for business efficiency through AI and IoT applications
  • Growing market demand for security enhancements
  • Increasing needs for corporate business automation and labor-saving
  • Penetration of new remote work systems
  • Promotion of IT adoption by local small and medium-sized enterprises
  • Support for government digitalization promotion policies
  • Expansion of vertically integrated solutions to diverse industries
  • Expanding demand for IT talent development in education
  • Rising interest in environmentally considerate IT systems
  • Strengthening domestic foundation as the first step in global IT expansion

Strategic Goals

  • Acquire 20% market share in DX solutions for small and medium-sized enterprises
  • Achieve over 50% sales ratio from cloud services
  • Maintain and expand annual sales over ¥20 billion
  • Create new businesses through integration with AI and IoT technologies
  • Promote sustainable management and environmentally considerate businesses
  • Enhance brand value through co-creation with local communities
  • Maintain employee satisfaction at 90% or higher
  • Generate innovation through utilization of diverse talent
  • Strengthen security-related businesses and build trust
  • Promote standardization through strengthened industry association collaborations

Business Segments

System Development and Contract Services

Overview
Provides high-quality contract system development and maintenance services for multiple industries.
Competitiveness
Customer-centric customization capabilities and technical expertise
Customers
  • Manufacturing companies
  • Retail
  • Financial institutions
  • Medical institutions
  • Government offices
  • Educational institutions
  • Logistics
  • Service industry
  • Construction
  • Real estate
Products
  • Business system development
  • Customer management systems
  • Sales management systems
  • Production management systems
  • Financial accounting systems
  • ERP integrated packages
  • Mobile app development
  • Cloud system construction
  • IoT integration systems
  • AI analysis tools
  • Security solutions
  • System maintenance and operations

Package Software Sales

Overview
Provides ERP and accounting package software with a focus on ease of use.
Competitiveness
Operability and support tailored to small and medium-sized enterprises
Customers
  • Small and medium-sized enterprises
  • Accounting firms
  • Sales agents
  • IT vendors
Products
  • ERP packages
  • Accounting software
  • Business management tools
  • Reporting tools

Cloud Service Provision

Overview
Deploys flexible and scalable cloud-based business services.
Competitiveness
Secure and highly extensible cloud environment
Customers
  • All industries
  • Venture companies
  • IT-related companies
Products
  • Cloud business management
  • Data integration services
  • Remote work support tools
  • Cloud backup

IT Consulting

Overview
Provides specialized support services for corporate DX promotion and IT strategy formulation.
Competitiveness
Extensive industry knowledge and practical experience
Customers
  • Mid-sized companies
  • Large companies
  • Public institutions
Products
  • DX strategy planning
  • Business process improvement proposals
  • IT infrastructure optimization
  • System implementation support

Education and Training Services

Overview
Conducts various training programs aimed at IT engineer development and DX talent education.
Competitiveness
Practical-oriented curriculum and experiential training
Customers
  • Corporate training centers
  • IT vendors
  • Educational institutions
Products
  • Programming training
  • IT skill-up courses
  • DX promotion education
  • Security education

IoT Solution Development

Overview
Designs and develops efficiency and management systems utilizing IoT technology.
Competitiveness
Support for diverse devices and data analysis technology
Customers
  • Manufacturing
  • Logistics
  • Agriculture-related
  • Smart city operators
Products
  • Sensor monitoring systems
  • Data aggregation platforms
  • Remote monitoring tools

Security Services

Overview
Provides advanced security measures and monitoring services to protect corporate information assets.
Competitiveness
Real-time monitoring and rapid response system
Customers
  • Financial institutions
  • IT companies
  • Public institutions
  • Medical institutions
Products
  • Network monitoring systems
  • Access control systems
  • Threat detection and defense tools

System Maintenance and Operations

Overview
Provides comprehensive support services supporting stable operations.
Competitiveness
Rapid and accurate troubleshooting capabilities
Customers
  • Various companies
  • Government offices
  • Educational institutions
  • Medical institutions
Products
  • 24-hour monitoring services
  • System troubleshooting
  • Maintenance planning

AI Solutions

Overview
Provides solutions supporting business efficiency and data utilization through AI.
Competitiveness
Application and customization capabilities of the latest AI technologies
Customers
  • Manufacturing
  • Service industry
  • Retail
  • Finance
Products
  • Business automation tools (RPA)
  • Image recognition systems
  • Demand forecasting systems

Cloud Integration

Overview
Supports safe and efficient migration from corporate on-premises environments to the cloud.
Competitiveness
Support by engineers proficient in cloud technology
Customers
  • IT vendors
  • Companies in general
Products
  • Cloud migration services
  • System integration solutions

Business Analysis and Reporting Tools

Overview
Promotes management improvement and business efficiency based on data analysis.
Competitiveness
User-friendly and flexible report creation functions
Customers
  • Sales industry
  • Manufacturing
  • Service industry
Products
  • Sales data analysis tools
  • Management report creation support

IT Education and Training

Overview
Provides educational services supporting IT talent development.
Competitiveness
Practical curriculum and instructor team
Customers
  • Companies
  • Educational institutions
Products
  • Programming education
  • IT certification courses

Competitive Advantage

Strengths

  • Advanced system custom development capabilities
  • Package offerings specialized for small and medium-sized enterprises
  • Versatility across diverse industries
  • Flexible response through technological diversification
  • Customer-centric support system
  • Strong partnerships
  • AI and IoT technology application capabilities
  • Robust security framework
  • Cloud environment construction capabilities
  • Abundant IT human resources
  • Continuous technology investments
  • Rapid system maintenance response
  • Experienced consulting capabilities
  • Diverse cloud service deployments
  • Ability to respond promptly to customer needs

Competitive Advantages

  • High technical expertise and customization in custom system development
  • Niche market dominance through specialization in ERP packages for small and medium-sized enterprises
  • Hybrid対応 combining cloud and on-premises
  • High customer satisfaction through close support to client companies
  • Differentiation from competitors via advanced system development incorporating AI and IoT
  • Trust building through robust information security measures
  • Broad industry coverage through diversified business展開
  • High retention rate through advanced talent development via employee education
  • Aggressive investments in growth areas and fast new product launches
  • Co-creation development style with customers
  • Expansion power through established nationwide sales channels
  • Business expansion via strategic partnerships with partner companies
  • Accumulated know-how in cloud migration support services
  • Solution proposal capabilities optimized for diverse business types
  • Long-term investment potential due to stable financial base

Threats

  • Risk of falling behind due to rapid changes in information technology
  • Intensifying competition and market penetration by major IT companies
  • Potential decrease in orders due to client IT budget constraints
  • Risks from advancing sophistication of cyber attacks
  • Stagnation in domestic IT investments
  • Intensifying competition for talent acquisition
  • Increased business burden from regulatory strengthening and legal amendments
  • Intensifying price competition in cloud services
  • Risk concentration in specific fields due to technology dependency
  • Market share loss due to technological innovations by new entrants
  • Risk of partner company bankruptcy
  • Uncertainty in IT investments due to economic conditions

Innovations

2024: Cloud Service Expansion and AI Integration

Overview
Integrated AI analysis functions into business management cloud services to improve quality.
Impact
20% improvement in customer business efficiency, accelerated user expansion

2023: Strengthening IoT-Compatible System Development

Overview
Launched sensor-linked IoT systems for multiple manufacturing clients.
Impact
Sales increase of approx. ¥500 million due to new orders

2022: Launch of RPA Implementation Support Service

Overview
Began providing robotic process automation services utilizing AI.
Impact
Improved client satisfaction through business automation support

2021: Deployment of DX Consulting Services

Overview
Established a dedicated department to support client companies' digital transformation.
Impact
Increased number of new projects and successful new customer acquisition

2020: Enhancement of Security Monitoring Services

Overview
Launched network monitoring solutions incorporating next-generation threat detection technology.
Impact
Contributed to reducing clients' information leakage risks

2024: Expansion of Mobile App Development Services

Overview
Increased orders for business support apps for Android/iOS.
Impact
Recorded approx. ¥400 million in sales as a new business

2023: Launch of Cloud Backup Service

Overview
Launched cloud backup service for secure corporate data storage.
Impact
Contributed to expanding customer base

2022: Online Transformation of Education Services

Overview
Launched online courses for IT engineer training to improve convenience.
Impact
30% increase in training participants year-over-year

Sustainability

  • Paperless promotion to reduce paper resources
  • Telework promotion to reduce CO2 emissions
  • Strengthened employee health management and work-life balance support
  • Energy-saving and recycling promotion for in-house IT equipment
  • IT education support activities through collaboration with local communities
  • Diversity promotion through utilization of diverse talent
  • Cloud service design aimed at reducing environmental impact
  • Energy consumption reduction through IT resource optimization
  • Implementation of employee-participating environmental conservation activities
  • Formulation and execution of sustainable procurement policies
  • Improved labor productivity through work-style reforms
  • Active initiatives to promote employment of disabled persons