Chino

Basic Information

Stock Code
6850
Industry
Electrical Equipment
Category Detail
Commercial & Industrial Machinery
Prefecture
Tokyo
Establishment Year
August 1936
Listing Year
April 1962
Official Website
https://www.chino.co.jp/
TSE Information
TSE Information
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Other Companies
Rigaku Holdings, Ōki Health, Anritsu Corporation, Teitsukō, Yokogawa Electric Corporation, Azbil Corporation, HORIBA, Ltd., Hioki, JEOL Ltd., Hakudo, Shimadzu Corporation, TOPCON Corporation, Riken Keiki

Overview

Chino is a measurement and control instrument manufacturer founded in 1936 with nationwide operations, boasting top-class market share domestically and internationally in infrared radiation thermometers and fuel cell evaluation fields.

Current Situation

Chino posted consolidated sales of approximately 21.9 billion yen in fiscal 2018 with 1,010 employees, maintaining steady performance in its mainstay temperature control equipment market. It possesses strengths in infrared measuring instruments and fuel cell evaluation device technologies, providing diverse measurement systems both domestically and overseas. In addition to ISO9001 and ISO14001 certifications, it has bolstered reliability through calibration certification from the Product Evaluation Technology Infrastructure Mechanism. Aggressive global expansion with subsidiaries in the US, China, India, Thailand, and elsewhere contributes to business stability. Environmental initiatives are progressing, with future growth anticipated from rising demand for fuel cell-related equipment. It is advancing sales force enhancement and diversification strategies to secure competitive edges in the industrial measurement instrument market. Moving forward, it plans to strengthen IoT and smart measurement capabilities while pursuing sustainable technological innovation.

Trivia

Interesting Facts

  • Holds world top-class share in fuel cell test equipment.
  • Possesses long-term certification for thermometer calibration and boasts high reliability.
  • Top-class position in domestic market for infrared radiation thermometers.
  • Global company with multiple manufacturing and sales bases domestically and overseas.
  • Evaluated as a pioneer in thermal imaging measurement technology.
  • Owns subsidiaries including software design and optical component companies.
  • Early adoption of ISO9001 certification with focus on quality management.
  • Actively developing fuel cell-related products and accelerating market introduction.
  • Many environmentally compatible products, adaptable to stricter environmental regulations.
  • Established in 1913, long-established firm with history in measurement field.
  • Recognized as a core player in Japan's industrial measurement instrument market.
  • Infrared thermometers adopted as measurement standards in many industrial fields.
  • High customer satisfaction due to advanced instrumentation system design capabilities.

Hidden Connections

  • Conducts joint research with leading domestic universities on fuel cell evaluation equipment technology development.
  • Thermal imaging measurement technology is advancing applications in disaster prevention.
  • Some subsidiaries have technical alliances with overseas manufacturing equipment makers.
  • Nationally accredited calibration business contributes to elevating quality standards across industry.
  • ISO9001 and 14001 certifications indicate management quality and environmental consideration.
  • Long-term technology succession within the group, expanding into multiple fields.
  • One of few measuring instrument manufacturers certified by the Product Evaluation Technology Infrastructure Mechanism.
  • Overseas subsidiaries' sales networks contribute to technology dissemination in Asia.

Future Outlook

Growth Drivers

  • Increasing demand for evaluation equipment from fuel cell proliferation
  • Growing demand for measurement instruments from IoT and smart factory acceleration
  • Heightened importance of precision measurement and calibration services due to stricter environmental regulations
  • Rising needs for quality control enhancement in domestic and overseas manufacturing
  • Expanding industrial use of high-precision thermal imaging measurement technology
  • Growth in overseas markets and expansion in emerging countries
  • Competitive strengthening through low environmental impact product development
  • Revenue diversification through cross-industry expansion
  • Product sophistication through integration of AI and cloud technologies
  • Optimization of global supply chain
  • Expansion of calibration business and high-value-added services
  • Accelerated innovation through employee technical skill enhancement

Strategic Goals

  • Enter world market top 3 share in fuel cell evaluation equipment
  • Achieve 50% domestic share in IoT-compatible smart measurement systems
  • Expand low environmental impact products to 80% of all products
  • Double production capacity at overseas bases
  • Strengthen ISO certification framework and expand international certifications
  • Increase annual sales to over 30 billion yen
  • Invest over 2 billion yen annually in cutting-edge technology development
  • Make traceability services compatible with all products
  • Maintain employee technical training rate above 90%
  • Build sustainable management foundation in collaboration with local communities

Business Segments

Industrial Measurement Instruments

Overview
Provides high-precision instruments meeting measurement and control needs across diverse industries.
Competitiveness
Fusion of high-precision technology and extensive measurement expertise
Customers
  • Manufacturing industry
  • Energy industry
  • Automotive industry
  • Electronic equipment manufacturers
  • Chemical plants
  • Food processing industry
  • Sensor-related manufacturers
  • Research institutions
  • Environmental monitoring companies
  • Equipment maintenance companies
  • Quality control departments
  • Engineering companies
Products
  • Infrared radiation thermometers
  • Thermal imaging measurement devices
  • Various temperature sensors
  • Controllers
  • Recorders
  • Data loggers
  • Instrumentation systems
  • Calibration equipment
  • Sensor networks
  • Compressor performance test equipment
  • Fuel cell evaluation test equipment
  • Environmental measurement instruments

Fuel Cell Evaluation Equipment

Overview
Provides essential test and evaluation technologies for fuel cell R&D.
Competitiveness
World top-class accuracy and track record
Customers
  • Fuel cell manufacturers
  • Automakers
  • R&D institutions
  • Energy-related companies
  • Government research institutes
  • Environmental think tanks
  • International standards certification bodies
Products
  • Fuel cell performance evaluation equipment
  • Durability test measurement systems
  • Performance analysis measurement devices
  • Electrochemical measurement instruments

Calibration Services

Overview
Supports reliability with high-precision calibration services backed by national accreditation.
Competitiveness
High-quality calibration operations under JCSS national accreditation
Customers
  • Manufacturing companies
  • Measuring instrument manufacturers
  • Quality control departments
  • Universities and research institutions
  • Government agencies
  • Calibration certification businesses
Products
  • Thermometer calibration
  • Hygrometer calibration
  • Measurement instrument traceability services

Sales and Services for Overseas Markets

Overview
Conducts sales and technical support leveraging global bases.
Competitiveness
Integration of local production/sales bases and technical support
Customers
  • North American industrial companies
  • Distributors for China market
  • Southeast Asian manufacturing companies
  • Indian factories and companies
  • Local agents
Products
  • Measurement and control instruments
  • Fuel cell evaluation equipment
  • Related parts and systems

Sensor Development and Design

Overview
Provides diverse sensor development technologies tailored to customer needs.
Competitiveness
Customization technology and environmental resistance performance
Customers
  • Machinery manufacturers
  • Electronic component companies
  • Automotive industry
  • Environmental measurement related
Products
  • Infrared sensors
  • Temperature sensors
  • Special measurement sensors

Optical Instrument Design and Fabrication

Overview
Contributes to industrial applications through precision optical product manufacturing.
Competitiveness
High-precision processing technology and extensive fabrication experience
Customers
  • Optical instrument manufacturers
  • Measuring instrument manufacturers
  • Electronic equipment related companies
Products
  • Lens fabrication
  • Optical component design
  • Custom optical systems

Software Development

Overview
Develops and maintains software for measurement and control instruments.
Competitiveness
Flexible responsiveness to industrial needs
Customers
  • Measuring instrument manufacturers
  • Industrial system development companies
  • Automation equipment manufacturers
Products
  • Measurement software design
  • Data analysis tools
  • Custom control software

Industrial Air Circulation Equipment

Overview
Provides optimal environmental control instruments to support efficient agriculture.
Competitiveness
Energy-saving design and industry-specific expertise
Customers
  • Plant factories
  • Agriculture-related companies
  • Factory environment control departments
Products
  • Air circulation equipment
  • Electrical instrumentation work
  • Plant factory equipment

Sensor Network Products

Overview
Develops and provides advanced network-compatible measurement instruments.
Competitiveness
IoT compatibility and advanced analysis capabilities
Customers
  • Factory automation companies
  • Environmental monitoring companies
  • Smart factory adopters
Products
  • Wireless sensor networks
  • IoT-compatible measurement instruments
  • Data collection systems

Evaluation Technology Support Services

Overview
Realizes improved product quality for customers through reliable technical support.
Competitiveness
Technology and track record based on industry standards
Customers
  • Manufacturing audit organizations
  • Quality assurance departments
  • R&D institutions
Products
  • Measuring instrument calibration
  • Traceability management
  • Performance evaluation consulting

Overseas Material Procurement Support

Overview
Supports efficient overseas procurement leveraging China bases.
Competitiveness
Local expertise and low-cost procurement capabilities
Customers
  • Manufacturing material procurement departments
  • Purchasing departments
  • Related companies
Products
  • Overseas material procurement agency
  • Quality inspection management
  • Logistics management services

Competitive Advantage

Strengths

  • Domestic top-class technology in infrared measurement field
  • Global competitiveness in fuel cell evaluation testing
  • Comprehensive measurement and control solution provision capabilities
  • Track record in providing nationally accredited calibration services
  • Multi-base operations spanning Japan and overseas
  • Quality assurance through ISO9001 and ISO14001 certifications
  • Long history and stable customer base
  • Extensive product lineup and customization capabilities
  • Advanced thermal imaging measurement technology
  • Proven R&D capabilities
  • Global sales network

Competitive Advantages

  • High market share in infrared and fuel cell evaluation fields
  • One-stop provision of measurement instruments for diverse industries
  • Calibration technology backed by national accreditation
  • Market responsiveness through overseas production and sales bases
  • Expansion to diverse customer base in US, China, Asia
  • Reliability of measurements through high-precision technology
  • Comprehensive ISO certifications and environmentally friendly products
  • Proprietary instrumentation system design expertise
  • Differentiation through utilization of diverse sensor technologies
  • Total provision of calibration services and products as strength
  • International competitive superiority in fuel cell evaluation equipment

Threats

  • Intense domestic and international competition
  • Decline in competitiveness due to delays in new technology development
  • Increased burden for product adaptation to stricter environmental regulations
  • Demand reduction due to global economic instability
  • Profit risks from exchange rate fluctuations
  • Market share erosion from emerging alternative technologies
  • Changes in international quality and safety regulations
  • Global supply chain disruptions
  • Declining productivity from labor shortages
  • Impact on overseas operations from geopolitical risks
  • Delays in adapting to rapid digital technology changes

Innovations

2022: Development of AI-Equipped Thermal Imaging Measurement Device

Overview
Developed thermal imaging device incorporating AI processing technology to achieve high-precision temperature analysis.
Impact
Significantly enhances product market competitiveness.

2023: Performance Improvement of Fuel Cell Evaluation Equipment

Overview
Implemented technological improvements to enhance test equipment accuracy and shorten evaluation times.
Impact
Contributes to higher customer satisfaction and market share expansion.

2024: Introduction of IoT-Compatible Smart Measurement System

Overview
IoT-compatible smart measurement system enabling remote monitoring via cloud linkage.
Impact
Promotes operational efficiency and acquisition of new customers.

2021: Development of Low Environmental Impact Products

Overview
Released lineup of low-power-consumption, environmentally considerate sensor products.
Impact
Highly evaluated as part of sustainability efforts.

2023: Update of Production Equipment at Overseas Bases

Overview
Introduced latest production equipment at factories in India and China to improve quality.
Impact
Achieves stable supply and enhanced cost competitiveness.

Sustainability

  • Promotion of energy-efficient product design
  • Utilization of ISO14001 environmental management system
  • Contribution to reducing environmental impact through fuel cell technology
  • Implementation of waste recycling promotion activities
  • Compliance with environmental regulations and adaptation across entire supply chain
  • Internal environmental awareness education and energy-saving measures
  • Resource reduction through development of long-life products
  • Formulation and implementation of green procurement policies
  • Promotion of environmental information sharing with suppliers
  • Participation in local environmental conservation activities
  • Promotion of equipment investments to reduce CO2 emissions
  • Incorporation of environmental impact analysis into product development