Toho Lamac

Basic Information

Stock Code
7422
Industry
Wholesale Industry
Category Detail
Consumer Products Wholesalers
Prefecture
Tokyo
Establishment Year
July 1958
Listing Year
December 1994
Official Website
https://toho-lamac.co.jp/
TSE Information
TSE Information
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Other Companies
SDS Holdings, K. Uno, Beauty Kadan Holdings, Cave, Nihon Seikan, TONE, Access Group Holdings, Timco, Happinet, S.K. Japan, Sonocom, Zett, Area Quest, Wireless Gate

Overview

Toho Lamac is a major player in the lifestyle products wholesale industry, established in 1958, distributing and planning sales to shoe wholesalers and retailers nationwide.

Current Situation

Toho Lamac centers its business on shoe wholesaling, supplying products to wholesalers and retailers nationwide, and achieved stable earnings in fiscal 2023. It belongs to the lifestyle products wholesaling sector, with leisure and sports goods wholesaling as a key business. Compared to competitors, it has strengths in planning and sales capabilities and actively engages in unique product development. In recent years, it has responded to the diversification of distribution channels by expanding EC sales and direct sales. It is also advancing product lineups that consider sustainability and initiatives to reduce environmental impact. Strengthening quality control and acquiring new customers are pillars of its strategy, and it is promoting digital transformation. While recognizing risks such as intensifying industry competition and fluctuations in raw material prices, it aims for sustainable growth. It is working to enhance market responsiveness at an early stage through strengthened management structure.

Trivia

Interesting Facts

  • Established in 1958, it is a long-standing wholesaler
  • Has a wide sales network nationwide in the shoe wholesaling industry
  • Multi-business company also handling leisure and sports goods wholesaling
  • Deploys numerous in-house planned shoe brands
  • Early adopter of environmentally considerate materials
  • Strengthening EC sales to acquire new buyer segments
  • Builds strong trust with customers through regionally rooted sales
  • Achieved efficient product delivery through IT logistics
  • Known for high planning and sales capabilities in the wholesaling industry
  • Built diverse sales channels to address intensifying industry competition

Hidden Connections

  • Collaborates with multiple sports goods manufacturers on co-planned brands.
  • Has built strong trading relationships with local shoe wholesalers, contributing to regional economies.
  • Has obtained sustainable brand certification for environmentally friendly products.
  • Holds partnerships with diverse retailers including famous convenience stores and department stores.
  • Achieves shorter delivery times than competitors through logistics efficiency.
  • Takes leadership in industry associations, contributing to overall industry improvement.
  • Provides consulting to support success of new entrants in planning sales.
  • Also active as official supplier for sports events.

Future Outlook

Growth Drivers

  • Expansion of digital sales channels
  • Increasing demand for sustainable products
  • Responsiveness to diversifying customer needs
  • Cost reductions through efficient logistics systems
  • Deepening of regionally rooted sales
  • Enhanced customer experience through integration of EC and physical stores
  • New product development through strengthened planning and sales
  • Expansion of health-oriented shoes for aging society
  • Growth in sports and leisure markets
  • Active entry into green economy
  • Marketing reinforcement to enhance brand value
  • Expansion of IT investments for business efficiency

Strategic Goals

  • Strengthen nationwide sales network and diversify handling channels
  • Achieve sales growth and improved profit margins
  • Reduce environmental impact and expand sustainable products
  • Improve business efficiency through digital technology introduction
  • Develop new markets and strengthen brand power
  • Expand collaboration with local communities and social contributions
  • Enhance employee work environment and talent development
  • Innovate services to improve customer satisfaction
  • Expand business through domestic and international market linkages
  • Strengthen risk management and stable operations

Business Segments

Wholesale to Retailers and Wholesalers

Overview
Intermediate distribution business wholesaling diverse shoes and related leisure goods to a wide range of customers.
Competitiveness
Excels in planning with exclusive sales channels
Customers
  • Shoe specialty wholesalers nationwide
  • Large shoe chains
  • Local retailers
  • Sports goods stores
  • Leisure goods retailers
  • Specialty store chains
Products
  • Men's and women's shoes
  • Sports shoes
  • Leisure goods
  • Outdoor gear
  • Shoe accessories
  • Planned brand shoes

Planning Sales and Brand Development

Overview
Planning proposals tailored to market needs and development/sales of proprietary brand products.
Competitiveness
Advanced integration of market analysis and planning/development capabilities
Customers
  • Direct sales store operators
  • Mail-order manufacturers
  • OEM clients
  • Corporate promotion-related
  • Sports clubs
Products
  • Original shoe planning
  • Licensed brand products
  • Promotional goods
  • Original outdoor goods
  • Sports accessories

Logistics and Delivery Support

Overview
Service business supporting timely product supply with an efficient logistics system.
Competitiveness
High-precision logistics management and flexible responsiveness
Customers
  • Retailers
  • Wholesalers
  • EC operators
  • Wholesalers
Products
  • Logistics management services
  • Delivery coordination
  • Inventory management solutions
  • Returns processing

OEM and Contract Manufacturing Support

Overview
Supports customers from planning to manufacturing for market launch of their products.
Competitiveness
Total support system for manufacturing processes
Customers
  • Brand owners
  • New entrants
  • Small-lot manufacturing clients
Products
  • Shoe manufacturing support
  • Material procurement
  • Design supervision
  • Quality control support

Product Supply for Sports Events

Overview
Provides specialized product supply services for events and organizations.
Competitiveness
High-specialty planning and flexible responsiveness
Customers
  • Sports event operators
  • Local sports clubs
  • School gymnasiums
Products
  • Sports shoes
  • Sports apparel
  • Accessories

Leisure Goods Wholesaling

Overview
Wholesaling and distribution support for various leisure-related products.
Competitiveness
Multi-product handling and stable supply capabilities
Customers
  • Toy specialty stores
  • Outdoor shops
  • Retail chains
Products
  • Toys
  • Musical instruments
  • Camping gear
  • Leisure sundries

Competitive Advantage

Strengths

  • Nationwide wholesale network
  • Strong planning and sales capabilities
  • Diverse product lineup
  • Efficient logistics management system
  • Experienced management team
  • Regionally rooted sales force
  • Flexible customer responsiveness
  • Integrated supply chain
  • In-house products with brand power
  • Long track record in the industry
  • High quality control standards
  • Multi-channel sales expansion
  • Advancing digitalization
  • Solid financial base
  • Excellent market analysis capabilities

Competitive Advantages

  • Possesses an overwhelming trading network in the shoe wholesale market
  • Successfully differentiated through planning and sales capabilities
  • Diversified business portfolio handling leisure and sports goods
  • Achieves shorter delivery times with highly responsive logistics system
  • Able to propose products and customize according to customer needs
  • Focuses on new brand development ahead of industry trends
  • Stable revenue expected from solid client base
  • Technological and organizational strengths for flexible and rapid response to market changes
  • Reaches wide customer segments through diverse sales channels
  • Building customer trust through regionally rooted sales
  • Differentiates from competitors with abundant product variations
  • Distribution network conducive to cross-selling
  • Actively expanding sustainability-focused products
  • Efficient operations with strong cost awareness
  • Continuously investing in new market development

Threats

  • Risk of fluctuations in raw material prices for shoes and related goods
  • Inventory risk from rapid changes in consumer preferences
  • Intensifying price competition with rivals due to EC market expansion
  • Potential market share erosion by new entrants
  • Logistics delays due to labor shortages
  • Risk of supply chain disruptions from natural disasters
  • Decreased store footfall due to new infectious diseases and external factors
  • Increased procurement costs from import regulations or tariff changes
  • Rising manufacturing and distribution costs from stricter environmental regulations
  • Decline in market competitiveness from delayed digitalization
  • Unstable overseas procurement costs due to exchange rate fluctuations
  • Payment risks from client financial difficulties

Innovations

2023: Expansion of EC Sales Channels

Overview
Improved convenience of product purchases by revamping the online shop.
Impact
Online sales increased 30% year-over-year

2022: Strengthening Planning of Environmentally Friendly Products

Overview
Launched new shoe brand using sustainable materials.
Impact
Gained support from environmentally conscious consumers

2021: Digitalization of Logistics System

Overview
Introduced AI tools for warehouse management and delivery optimization.
Impact
Delivery efficiency improved by 15%

2020: Launch of New Planned Brand

Overview
Began rollout of casual brand targeted at younger demographics.
Impact
Successfully developed new customer segment

Sustainability

  • Review of material procurement to reduce environmental impact
  • Promotion of in-house recycling to reduce waste
  • Employee education to raise environmental awareness
  • Sharing sustainability policies with business partners
  • Introduction of energy-saving equipment
  • Expansion of environmentally friendly product lineup
  • Adoption of green packaging
  • Participation in local environmental conservation activities
  • Setting CO2 emission reduction targets
  • Improving supply chain transparency
  • Annual issuance of sustainability reports
  • Promotion of circular economy model