Toshin Holdings

Basic Information

Stock Code
9444
Industry
Information and Communications Industry
Category Detail
Consumer Electronics Retailers
Prefecture
Aichi Prefecture
Establishment Year
April 1988
Listing Year
October 2000
Official Website
https://www.toshin-group.com/
TSE Information
TSE Information
Yahoo! Finance
Yahoo! Finance
Other Companies
Koki, Kyoryo Information Communications, Benefit Japan, Noback, Hiro Holdings, Kyowa Industrial, Coreck HD, NJ Holdings, ReYuu Japan, Crops, Kotsushin, Bellpark, Sakai Holdings

Overview

Toshin Holdings is an information and communications industry company established in 1988, based in the Chubu region, and engaged in mobile communications, real estate, and resort businesses.

Current Situation

Toshin Holdings recorded consolidated sales of approximately 21 billion yen, operating profit of approximately 600 million yen, and net loss of approximately 300 million yen for the fiscal year ending April 2021. Its main business is mobile phone sales agency (au, SoftBank) in the Chubu region, where it is reorganizing its store network amid fierce competition. It also has real estate and resort operations such as golf course management under its umbrella, securing multiple revenue sources. It became a holding company in 2018 to improve group management efficiency. Moving forward, it aims for growth by responding to changes in the mobile communications market, expanding resort businesses, and strengthening community-based services. It is working to improve management transparency and promote regional contribution activities. While intensifying competition is a challenge in the market environment, in the medium to long term, it aims to improve earnings through brand renewal and DX initiatives.

Trivia

Interesting Facts

  • Transitioned to a business holding company in 2018, refreshing management structure.
  • Steady growth centered on mobile phone sales agency in Chubu region.
  • Golf course operations contribute to regional leisure revitalization.
  • History from former name Toshin Sangyo Co., Ltd. to present.
  • Experience sponsoring professional golf tournaments.
  • President Etsuo Kato leads stable management.
  • Headquarters in Sakae, Nagoya, Aichi Prefecture, emphasizing community ties.
  • Accelerated business diversification through holding company system.

Hidden Connections

  • Separate from Toshin Juken, but often confused due to similar names.
  • Group's Toshin Resort has sponsored Japan Tour tournaments.
  • Built a deeply rooted sales network in the Chubu area through mobile agency business.
  • Strong ties with local community through social contribution activities.

Future Outlook

Growth Drivers

  • Sales expansion with growing communication demand in Chubu
  • Resort business effects from regional tourism revitalization
  • New development of corporate communication services
  • Operational efficiency gains from DX (Digital Transformation)
  • Enhanced corporate value through eco-friendly business expansion

Strategic Goals

  • Completion of mobile communications sales channel optimization
  • Revenue strengthening in resorts and real estate
  • Expansion of contributions to sustainable regional society
  • Business innovation through digital technology utilization
  • Further financial stability and growth investment expansion

Business Segments

Mobile Communications Sales Agency Business

Overview
Serves as a sales agent for mobile phone carriers, providing terminal sales and communication contract support.
Competitiveness
Regionally dense sales network and high customer service capabilities
Customers
  • Mobile Phone Carriers
  • Corporate Customers
  • Small and Medium Retailers
  • Individual Customers
Products
  • Terminal Sales
  • Communication Contract Agency Services
  • After-Sales Services
  • Communication Plan Agency Guidance

Real Estate Related Business

Overview
Handles rental property management and real estate planning/development to stabilize revenue.
Competitiveness
Strong foundation in the Chubu region and diversified operations
Customers
  • Rental Property Owners
  • Home Buyers
  • Real Estate Investors
Products
  • Rental Management Services
  • Property Development and Sales
  • Land Utilization Consulting

Resort Operations Business

Overview
Provides customer satisfaction through operation of Toshin Group's resort facilities.
Competitiveness
Expertise in golf course operations and customer network
Customers
  • Golf Enthusiasts
  • Corporate Event Organizers
  • Local Tourists
Products
  • Golf Course Operations
  • Competition Planning Support
  • Dining and Lodging Operations

Communication Support Services

Overview
Provides communication support and equipment management services for corporations.
Competitiveness
Broad support leveraging communication expertise
Customers
  • Corporate Customers
  • Government Agencies
  • Educational Institutions
Products
  • Communication Infrastructure Setup
  • Terminal Maintenance
  • Data Communication Services

Competitive Advantage

Strengths

  • Dense network in the Chubu region
  • Diversified business portfolio
  • Unique expertise in mobile sales
  • Efficiency from group management
  • Stable brand recognition
  • Synergistic effects from real estate and resorts
  • Management flexibility from holding company structure
  • High customer service quality
  • Swift decision-making as a mid-sized firm

Competitive Advantages

  • Differentiation from competitors through Chubu exclusive store network
  • Diversified stable revenue structure via resort business
  • Strong procurement power for terminals from carrier partnerships
  • High customer loyalty from community-based services
  • Strategic business coordination as a holding company
  • Stable financial base from real estate
  • Revenue maximization through cross-selling across businesses
  • Optimal resource allocation via flexible store reorganization plans

Threats

  • Intensifying competition from direct sales expansion by major carriers
  • Changes in sales methods due to new communication technologies
  • Shifts in consumer demand from higher-priced mobile terminals
  • Risks from real estate market fluctuations
  • Declining resort demand from shrinking golf market
  • Unstable service demand due to social unrest like COVID-19
  • Challenges in talent acquisition and development
  • Impacts from regulatory strengthening or legal changes

Innovations

2021: Strengthened Store Network Reorganization

Overview
Reorganized exclusive stores in the Chubu region to improve efficiency and customer service.
Impact
Achieved cost reductions in store operations and improved customer touchpoints

2022: Digital Transformation Promotion

Overview
Promoting IT integration in sales and management operations for efficiency gains.
Impact
Contributes to shorter customer response times and enhanced sales capabilities

2023: Resort Business Expansion Investments

Overview
Renovated golf course facilities and introduced new services to boost customer attraction.
Impact
Contributed to increased sales in resort business

Sustainability

  • Participation in environmental conservation activities through community collaboration
  • Promotion of energy-efficient store operations
  • Introduction of greening plans for resort facilities
  • Support for employee work-life balance
  • Reduction of environmental impact in supply chain