MT Genex

Basic Information

Stock Code
9820
Industry
Real Estate
Category Detail
Real Estate & Housing
Prefecture
Tokyo
Establishment Year
October 1945
Listing Year
April 1991
Official Website
https://www.mt-genex.co.jp/
TSE Information
TSE Information
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Other Companies
MBS, Interlife Holdings, Nippon Aqua, Nisso, Candil, Soken Ace, Masaru, Almetax, Toami, Aina Holdings, Daiun, Forval Real Straight

Overview

MT Genex is a Tokyo-based housing exterior and renovation trading company founded in 1945, and a specialist firm in real estate and housing under the Mori Trust umbrella.

Current Situation

MT Genex focuses on housing exteriors and renovation business, maintaining stable sales in 2023 and strengthening its management base as a member of the Mori Trust Group. In its core housing exterior business, it handles landscape maintenance for buildings and homes, accumulating results. It engages in diversified business development such as building maintenance and parking lot operations to differentiate from competitors. It focuses on improving in-house technology and enhancing construction quality and safety, striving to improve customer satisfaction. To improve the environment and sustainability, it promotes energy-saving and eco-materials, and is active in community collaboration activities. In the future, it aims for growth by expanding real estate-related services, promoting efficiency through digitalization and new service launches. For the long-term outlook from 2025 onward, it aims to strengthen collaboration with Mori Trust and further expand its share in the industry.

Trivia

Interesting Facts

  • Founded in 1945 shortly after the war as a construction-related company.
  • Secures stable management base under Mori Trust Group.
  • Handles landmarks in central Tokyo with building landscape maintenance business.
  • Long track record in housing exterior renovation field.
  • Unique existence as a combined building maintenance and renovation company.
  • Also operates parking lots, deploying regionally attached diversified management.
  • Unique in-house strict quality control system for construction quality.
  • Long involved in Tokyo's environmental conservation projects.
  • Thorough in-house training for construction techniques and safety education.
  • Strong emphasis on building ongoing trust with customers.
  • Actively introduces IT technology in construction management to achieve efficiency.
  • Promotes utilization of local wood resources.
  • Recognized for construction technology in the industry with multiple awards.
  • Executes large-scale projects through close collaboration with group companies.
  • Strong procurement network centered in the Kanto region.

Hidden Connections

  • Main construction partner in Mori Trust's urban development projects.
  • Built support network for material distribution in partnership with local small and medium construction companies.
  • Security monitoring systems jointly developed with multiple security companies.
  • Integrated support system from maintenance management to renovation for real estate owners.
  • Participates in industry association's technical standardization committee, contributing to industry technology improvement.
  • Promotes practical use of new materials through joint research with construction material manufacturers.
  • Established cooperation with government environmental initiatives for eco-material dissemination.
  • Introduced VR technology in construction training to revolutionize new employee education.

Future Outlook

Growth Drivers

  • Stable growth in housing renovation demand
  • Increase in barrier-free renovations due to aging society
  • Expansion of energy-saving material demand from stricter environmental regulations
  • Redevelopment projects advancing urban landscape maintenance
  • Construction efficiency improvements through digitalization
  • Diversifying needs in condominium management market
  • Recent specialization in parking lot operations management
  • Strengthened collaboration with Mori Trust Group
  • Rising demand for disaster prevention and seismic retrofitting
  • Promotion of environmentally responsive construction materials development

Strategic Goals

  • Double sales in housing renovation business
  • Achieve 80% digital construction management ratio
  • Full deployment of energy-saving and environmentally friendly construction across all projects
  • Regional expansion through new market development
  • Complete implementation of sustainable material procurement
  • Maximize synergies within Mori Trust Group
  • Expansion and revenue stabilization of parking lot operations
  • Improve employee technical skills by over 20%
  • Strengthen community collaboration projects
  • Enhance brand value through industry technology awards, etc.

Business Segments

Materials Supply for Housing Renovation Businesses

Overview
Stably supplies materials necessary for various housing renovations, contributing to shorter construction periods.
Competitiveness
Leverages Mori Trust Group's powerful procurement network for strong material sourcing capabilities
Customers
  • Housing renovation companies
  • Architectural design offices
  • General contractors
  • Local builders
  • Interior contractors
  • Real estate management companies
  • Facility management companies
  • Condominium management associations
Products
  • Exterior materials
  • Interior building materials
  • Waterproofing materials
  • Paints
  • Insulation materials
  • Repair materials
  • Architectural sealants

Building Maintenance and Renovation Business

Overview
Supports value enhancement through building maintenance management and equipment renewal construction.
Competitiveness
Full-service provision from maintenance to renovation
Customers
  • Building management companies
  • Office building owners
  • Commercial facility operators
  • Factory managers
  • Condominium management associations
Products
  • Equipment maintenance contracts
  • Air conditioning repairs
  • Security system construction
  • Renewal work
  • Regular inspection services

Parking Lot Management and Operation Services

Overview
Provides management services to improve parking lot operational efficiency and customer convenience.
Competitiveness
Combined services of on-site management expertise and IT systems
Customers
  • Landowners
  • Commercial facility management companies
  • Condominium owners
  • Municipalities
  • Real estate investment corporations
Products
  • Parking space management systems
  • Customer payment management
  • Regular cleaning
  • Security management
  • Operations consulting

Materials Procurement and Sales Business

Overview
Supports customers' business activities through stable supply of a wide range of construction materials.
Competitiveness
Strong trading relationships with diverse material manufacturers
Customers
  • Retail building material stores
  • Local builders
  • Construction material trading companies
  • Housing equipment companies
Products
  • Architectural hardware
  • Waterproofing materials
  • Paints and adhesives
  • Insulation materials
  • Interior materials

Condominium / Housing Management Support

Overview
Provides comprehensive support for condominium maintenance management to preserve value.
Competitiveness
Experienced on-site management staff and strong proposal capabilities
Customers
  • Management companies
  • Condominium boards
  • Housing management providers
Products
  • Cleaning services
  • Maintenance inspections
  • Repair planning
  • Resident support

Competitive Advantage

Strengths

  • Financial and credit strength under Mori Trust
  • Balanced diverse business segments
  • High-quality housing exterior construction technology
  • Comprehensive customer support system
  • Broad customer network
  • Abundant material procurement routes
  • Human resource development through continuous technical training
  • Risk-diversified business portfolio
  • Regionally focused service deployment
  • Solid financial foundation

Competitive Advantages

  • Powerful backup from Mori Trust Group
  • Combined business model of renovation and building maintenance
  • Promotion of digital construction management systems
  • Rapid and flexible customer response capabilities
  • Promotion of environmentally friendly materials and energy-saving construction
  • Long-established construction quality and reliability
  • Comprehensive employee training and technical seminars
  • Service lineup responding to diverse customer needs
  • Strong community relations
  • Industry information gathering and trend response capabilities

Threats

  • Construction industry labor shortage risking construction delays
  • Rising raw material prices increasing costs
  • Intensified price competition from new entrants
  • Increased operating costs from stricter regulations and environmental standards
  • Delays in construction plans and damages from natural disasters
  • Reduced housing investment due to economic fluctuations
  • Decline in market competitiveness from lagging technological innovation
  • Delays in responding to diversifying customer needs
  • Increasing IT security risks
  • Fluctuations in funding environment

Innovations

2024: Development of High-Durability Exterior Coating

Overview
Introduced exterior wall coating material that balances weather resistance and energy-saving effects.
Impact
15% reduction in maintenance costs.

2023: Introduction of Digital Construction Management System

Overview
Digitalized construction site progress and quality management to achieve efficiency.
Impact
30% reduction in construction errors, 20% productivity improvement.

2022: Launch of Energy-Saving Exterior Materials

Overview
Began handling exterior wall materials with excellent insulation and heat-shielding effects.
Impact
Improved customer satisfaction and acquisition of new customers.

2021: Introduction of Building Maintenance Automation Technology

Overview
Trial introduction of AI-equipped equipment management systems in some buildings.
Impact
10% reduction in operating costs and faster fault detection.

2020: Expansion of Environmentally Friendly Waterproof Materials

Overview
Reduced environmental impact by introducing eco-compliant waterproof materials.
Impact
Improved environmental evaluation scores for buildings.

Sustainability

  • Promotion of energy-saving exterior materials
  • Promotion of waste material recycling at construction sites
  • Strengthened material procurement management to reduce environmental impact
  • Continuous participation in regional disaster prevention support activities
  • Implementation of employee environmental education programs
  • Development and deployment of energy-saving construction technologies
  • Setting and management of CO2 emission reduction targets
  • Efforts to obtain eco-certifications
  • Acquisition of ISO14001 environmental management system certification
  • Annual publication of sustainability reports