And Do Holdings

Basic Information

Stock Code
3457
Industry
Real Estate
Category Detail
Real Estate & Housing
Prefecture
Tokyo
Establishment Year
January 2009
Listing Year
March 2015
Official Website
https://www.housedo.co.jp/and-do/
TSE Information
TSE Information
Yahoo! Finance
Yahoo! Finance
Other Companies
robot home, fantasista, Tsukuruba, SRE Holdings, JPMC, Sansei Landic, Innovation Holdings, GA Technologies, Viruplus, Elits Holdings, Rentia, Starts Corporation, Century 21 Japan

Overview

And Do Holdings is a growth company in the real estate industry founded in 2009, specializing in real estate sales brokerage as its main business and operating franchise chains and directly managed stores to hold a high market share.

Current Situation

And Do Holdings has expanded its business centered on sales brokerage in recent years, achieving sales of approximately ¥30 billion in fiscal 2023. It has strengthened community-based services through store network expansion primarily in the Tokyo metropolitan area and an increase in franchise affiliates. Differentiation from competitors is contributed to by efficient customer management via IT utilization and strengthened partnerships with financial institutions such as Dai-ichi Life. It focuses on enhancing consulting services related to home purchases and improving customer satisfaction, maintaining strong performance in both transaction volume and unit price. From a sustainability perspective, it has initiated community contribution activities and environmentally responsive business operations. Moving forward, it aims to drive growth through digitalization and expansion of the real estate renovation business, targeting further sales increases after 2025. It actively implements treasury stock repurchases and capital policies, focusing on balancing shareholder returns with strengthening its management foundation.

Trivia

Interesting Facts

  • Growth company that achieved TSE listing about 10 years after founding.
  • Expanded via franchise specializing in real estate sales brokerage.
  • Strengthened financial ties through capital alliance with Dai-ichi Life.
  • Actively implements treasury stock repurchases to focus on shareholder value.
  • Significantly improved sales efficiency via IT system renewal.
  • High regional trust with Tokyo metropolitan area-focused services.
  • Housing loan support services linked with multiple financial institutions.
  • Advancing diversification through renovation business.
  • Comprehensive training programs for staff and affiliates.
  • Online consultation service is a pioneer in the industry.
  • Active in AI utilization for property databases.
  • Strongly promotes customer-first management philosophy.
  • Promotes local exchange through regional event participation.
  • Over 50 locations mainly in Tokyo metropolitan area.
  • Top management has extensive real estate industry experience.

Hidden Connections

  • Built unique business model linking finance and real estate through capital and business alliance with Dai-ichi Life.
  • Strengthens customer referrals through close ties with real estate renovation contractors.
  • Accelerates internal system efficiency through collaboration with IT companies.
  • Deploys community-based events in partnership with local Tokyo metropolitan companies and shopping streets.
  • Actively deploys treasury stock repurchase policy as core shareholder return strategy.
  • Proprietary development of dedicated IT platform to support affiliate sales strength.
  • Deploys asset building services for real estate investors in collaboration with financial institutions.
  • Has undisclosed collaborations with CMC and major house manufacturers.

Future Outlook

Growth Drivers

  • Stable housing demand in Tokyo metropolitan area
  • Expansion of real estate franchise market
  • Business efficiency gains from digitalization
  • Increased customer acquisition from strengthened financial institution partnerships
  • Growth in used home renovation market
  • Expansion of online service usage
  • Housing needs corresponding to aging society
  • Increasing demand for environmentally considerate buildings
  • Strengthened home search support for younger generations
  • Increase in housing loan users

Strategic Goals

  • Achieve 100 nationwide franchise affiliates
  • Advance IT systems toward full digitalization
  • Achieve 15% EPS improvement via treasury stock repurchases
  • Deploy renewable energy対応 real estate services
  • Raise renovation business sales ratio to over 20%
  • Improve CS (customer satisfaction) through local focus
  • Annual 10% increase in new customer acquisitions
  • Full rollout of online consultation services
  • Expansion of sustainable social contribution activities
  • Achieve ¥50 billion sales, ¥3 billion operating profit

Business Segments

Real Estate Sales Brokerage Franchise

Overview
Supports sales assistance and business efficiency for franchise affiliates.
Competitiveness
Comprehensive training system and IT platform
Customers
  • Local real estate operators
  • Individual store owners
  • New entrants
  • Local companies
  • Investors
Products
  • Franchise affiliate support system
  • Sales training programs
  • Property information sharing platform
  • Business management tools
  • Contract procedure support software

Directly Managed Store Real Estate Brokerage Service

Overview
Provides one-stop real estate services to customers through directly managed stores.
Competitiveness
Customer convenience from high-density urban store network
Customers
  • Home buyers
  • Sellers
  • Home builders
  • Financial institutions
  • Insurance companies
Products
  • Sales brokerage service
  • Customer management system
  • Housing loan support
  • Contract document creation support
  • Market research reports

Renovation & Interior Construction Referral Business

Overview
Provides matching services connecting renovation companies and customers.
Competitiveness
Network of high-quality contractors
Customers
  • Renovation contractors
  • Homeowners
  • Condominium management associations
  • Architectural design offices
Products
  • Renovation referral service
  • Exterior/interior work matching
  • Building materials procurement support
  • Post-construction warranty service

Real Estate-Related IT Solutions

Overview
Develops and provides IT tools for business efficiency.
Competitiveness
IT expertise specialized for real estate industry
Customers
  • Affiliates
  • Real estate management companies
  • Construction companies
  • Brokerage operators
Products
  • Sales support software
  • Customer management tools
  • Database management
  • Business process automation tools

Education & Training Services

Overview
Offers numerous training programs for the real estate industry.
Competitiveness
Practical education tailored to industry characteristics
Customers
  • Franchise affiliates
  • Real estate sales staff
  • Managers
  • New hires
Products
  • Sales skills training
  • Compliance courses
  • Customer service manners education
  • IT utilization workshops

Marketing & Advertising Support

Overview
Provides marketing support for real estate-related businesses.
Competitiveness
Regional close and digital-integrated marketing
Customers
  • Affiliates
  • Home sales companies
  • Renovation contractors
Products
  • Advertising planning and production
  • Web promotion
  • Event planning and operation
  • Market research analysis

Real Estate Asset Management Services

Overview
Supports effective utilization of real estate assets and risk reduction.
Competitiveness
Flexible responsiveness to customer needs
Customers
  • Individual investors
  • Corporate owners
  • Management associations
Products
  • Asset management consulting
  • Property management agency
  • Rental management support
  • Risk management services

Construction Planning & Design Support

Overview
Provides planning and design support for new builds and renovations.
Competitiveness
Planning capabilities responsive to market needs
Customers
  • Architectural design offices
  • Real estate developers
  • Construction companies
Products
  • Planning proposal creation
  • Design supervision support
  • Construction management coordination
  • Environmental planning

Real Estate Renovation Business

Overview
Supports value enhancement and regeneration of used real estate.
Competitiveness
Strong contractor network and planning capabilities
Customers
  • Used home owners
  • Investors
  • Real estate operators
Products
  • Renovation planning
  • Construction management
  • Asset value enhancement proposals
  • Market analysis

Contract Document Preparation and Agency Services

Overview
Simplifies and supports contract-related document preparation.
Competitiveness
Legal expert collaboration system
Customers
  • Real estate brokers
  • Corporate customers
  • Individual customers
Products
  • Contract document creation support
  • Registration-related document support
  • Legal consultation coordination

Building Maintenance & Conservation Support

Overview
Supports long-term asset value preservation for buildings.
Competitiveness
Rapid local responsiveness
Customers
  • Condominium management associations
  • Real estate owners
  • Management companies
Products
  • Building inspections
  • Repair plan formulation
  • Repair work arrangements
  • Maintenance management consulting

Real Estate Market Research & Analysis Services

Overview
Investment decision support based on detailed market analysis.
Competitiveness
High-accuracy predictions via data utilization
Customers
  • Investors
  • Developers
  • Financial institutions
Products
  • Regional market analysis
  • Price trend forecasts
  • Competitor research
  • Investment evaluation reports

Competitive Advantage

Strengths

  • Extensive franchise network
  • Strong directly managed store presence in Tokyo metropolitan area
  • Powerful customer management system
  • Promoted collaboration with financial institutions
  • Community-based service provision
  • Sales efficiency improvement via IT
  • Abundant property database
  • Multi-channel sales deployment
  • Comprehensive education and training system
  • Services for investors
  • Renovation business deployment
  • Rapid customer response capability
  • Contract support via legal collaboration
  • Improved brand recognition
  • Stable financial base

Competitive Advantages

  • Multi-axis deployment via franchise and directly managed dual pillars
  • High-density store network and recognition in Tokyo metropolitan area
  • Business efficiency via advanced IT systems
  • Customer acquisition power from partnerships with major financial institutions like Dai-ichi Life
  • Promotes franchise growth through comprehensive affiliate support
  • Broad customer対応 via renovation and interior referral services
  • Utilization of both online and store sales channels
  • Staff and affiliate development via diverse training programs
  • Market expansion focus on used home renovation business
  • Asset management and investment consulting services
  • Provides peace of mind via contract legal support system
  • Sales measures leveraging proprietary market trend analysis
  • Strong ties with local communities
  • Responsiveness to wide customer segments
  • Implementation of shareholder return policy via treasury stock repurchases

Threats

  • Impact of real estate market economic fluctuations
  • Profit pressure from low interest rate environment
  • Intensified price competition from rivals
  • Risks from legal amendments and regulatory strengthening
  • Housing demand contraction due to population decline
  • Social changes such as COVID-19
  • Emergence of AI/IT alternative services
  • Price disruption by small real estate operators
  • Risk of sharp land price fluctuations
  • Changes in financial institutions' lending stance
  • Affiliate quality control issues
  • Cybersecurity risks

Innovations

2024: Launch of Online Real Estate Consultation Service

Overview
Introduced consultation service combining web chat and video calls.
Impact
Contributes to expanded customer touchpoints and improved closing rates.

2023: Setting of Treasury Stock Acquisition Framework

Overview
Implemented planned treasury stock repurchases to strengthen shareholder returns.
Impact
Contributes to stock price stabilization and enhanced shareholder value.

2023: IT System Renewal for Real Estate Brokerage Operations

Overview
Renewed sales support system to promote efficient customer management and operations.
Impact
15% improvement in sales productivity.

2022: Strengthened Capital Alliance with Dai-ichi Life

Overview
Strengthened customer base and sales channels through Dai-ichi Life's capital participation.
Impact
Increased number of new customers.

2022: Expansion of Renovation & Interior Work Services

Overview
Expanded number of affiliate companies in renovation referral services to address diverse needs.
Impact
10% increase in related sales.

2021: Online Conversion of Sales Training Programs

Overview
Converted affiliate staff training to online, improving education effectiveness and efficiency.
Impact
Improved training participation and talent development.

2021: Advanced Real Estate Database

Overview
Advanced data utilization including AI-based property valuation automation for sales support.
Impact
Improved accuracy of sales decisions.

2020: Smartphone App Development

Overview
Launched customer app covering everything from home search to contracts.
Impact
Significant improvement in customer convenience.

Sustainability

  • Environmental conservation activities in collaboration with local communities
  • Promotion of energy savings and eco-friendly office improvements
  • Strengthened environmental guidance for franchise affiliates
  • Launch of long-term local living environment maintenance support program
  • Campaign to promote sustainable building utilization