SCAT

Basic Information

Stock Code
3974
Industry
Information and Communications
Category Detail
Systems & Software
Prefecture
Tochigi Prefecture
Establishment Year
December 1969
Listing Year
December 2016
Official Website
https://www.tbcscat.jp/
TSE Information
TSE Information
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Overview

SCAT is an information and communications company founded in 1969, specializing as a system provider that develops and sells customer and sales management systems primarily for beauty salons.

Current Situation

SCAT specializes in developing and selling customer management and sales management systems tailored for beauty salons, with operations centered primarily in Tochigi Prefecture. As of 2023, it possesses a niche customer base within the industry and has succeeded in differentiating itself from competitors. Sales have progressed steadily, backed by strong customer trust, with its strength lying in highly customizable system provision. In recent years, it has promoted cloud migration and mobile compatibility to enhance user convenience. It is also focusing on new business development such as BPO services to diversify revenue streams. Moving forward, it plans to expand business into sectors beyond the beauty industry, riding the tailwind of growing DX promotion needs, while implementing mid- to long-term growth strategies. Aiming for sustainable management, it balances asset soundness with investments in new technologies. In preparation for intensifying competition, it is concentrating on differentiated product development and strengthened customer support.

Trivia

Interesting Facts

  • One of the veteran companies specializing in systems for beauty salons.
  • Continues customer-centric service provision since its founding.
  • Proven track record of high customization in response to customer requests.
  • Recognized as a pioneer in the digital transformation of the beauty industry.
  • Early promotion of cloud migration, establishing industry-leading advantage.
  • Capable of supporting from small salons to chain expansions.
  • Successfully expanded services within the industry through BPO business entry.
  • Stable regionally focused business centered in Tochigi Prefecture.
  • Enhancing customer satisfaction through online support.
  • Deep beauty industry knowledge among management is a strength.
  • Possesses proprietary security technologies.
  • Long history of participation in beauty industry events.
  • Collaborates with local beauty vocational schools.
  • Self-developed mobile app receives high evaluations.
  • Regularly holds training seminars for users.

Hidden Connections

  • Has built strong partnerships with various beauty-related organizations and chambers of commerce.
  • Advancing technical alliances with major IT vendors and cloud providers.
  • Collaborates with cosmetology schools to provide ready-to-use system training.
  • Also engages in IT support for local public projects.
  • Promoting efficiency in the beauty industry through BPO business expansion.
  • Maintains complementary relationships with peers, dividing specific fields.
  • Track record of adoption as standard systems by multiple beauty chains.
  • Supports transactions and fund management through alliances with financial institutions.

Future Outlook

Growth Drivers

  • Expansion of DX promotion demand in the beauty industry
  • Increased adoption rates from cloud service proliferation
  • Multi-store and chain expansion of beauty salons
  • Rising needs for business efficiency via AI utilization
  • Expansion of BPO business for small and medium-sized enterprises
  • Growth in mobile app usage and convenience improvements
  • Demand for customization specialized in the beauty industry
  • Strengthening of regionally focused services and trust building
  • Improved corporate evaluation through sustainability focus
  • Establishment of customer trust via security enhancements
  • Increased system demand from beauty industry recovery post-COVID
  • New service creation through IoT and big data utilization

Strategic Goals

  • Achieve 40% share in the beauty industry
  • Realize annual sales exceeding 3 billion yen
  • Triple the number of cloud service users
  • Develop advanced analysis tools leveraging AI technology
  • Achieve BPO business sales exceeding 1 billion yen in the mid- to long-term

Business Segments

Sales of Customer Management Systems for Beauty Salons

Overview
Sells systems supporting customer reservation management and sales analysis for beauty salons.
Competitiveness
System design specialized for the beauty industry with high customizability
Customers
  • Small and medium-sized beauty salons
  • Franchise chains
  • Independent beauty salons
  • Beauty schools
  • Beauty-related organizations
  • Esthetic salons
  • Hair and makeup studios
  • Beauty dealers
  • Beauty consultants
  • Beauty shops in commercial facilities
Products
  • SCAT Beauty CRM
  • SCAT Salon Manager
  • SCAT Mobile Client App

Accounting and Sales Management Systems

Overview
Provides sales and accounting management systems specialized for the beauty industry to promote business efficiency.
Competitiveness
Systems adapted to industry-specific sales patterns
Customers
  • Beauty salon owners
  • Accounting firms
  • Small and medium-sized enterprises
  • Beauty chain headquarters
  • Store operations managers
Products
  • SCAT Sales Log
  • SCAT Account Plus

Cloud Solutions

Overview
Provides online management platforms to improve convenience.
Competitiveness
Secure and scalable cloud infrastructure
Customers
  • Beauty salon owners
  • Software agents
  • IT companies
  • Multi-store operators
Products
  • SCAT Cloud Basic
  • SCAT Cloud Advanced

BPO and Business Efficiency Support Services

Overview
Provides various support services for business outsourcing and efficiency improvement.
Competitiveness
Optimal outsourcing structure based on industry knowledge
Customers
  • Beauty chains
  • Franchise headquarters
  • Beauty associations
  • Small and medium-sized enterprise managers
Products
  • Shift management
  • Customer data analysis
  • Marketing support

Competitive Advantage

Strengths

  • System development expertise specialized in the beauty industry
  • High customer customization capabilities
  • Stable existing customer base
  • Convenience enhancement through cloud migration
  • Added value provision via BPO business
  • Flexible system integration capabilities
  • Comprehensive technical support system
  • Long-term customer relationship building
  • Advanced mobile compatibility
  • Regionally focused service deployment
  • Stable financial foundation
  • Accumulated know-how rooted in the beauty industry
  • Complete staff training programs
  • Strengthened security measures
  • Rapid response to innovations

Competitive Advantages

  • Provides user-friendly proprietary systems specialized for beauty salons
  • Flexible customization to meet customer needs
  • Location-independent operation environment via cloud technology
  • Differentiation from competitors through beauty industry-specific BPO services
  • Operates high-quality customer support and training programs
  • Accumulated know-how leveraging numerous beauty salon track records
  • Long-term contracts based on close trust with local small and medium-sized beauty salons
  • Improved customer convenience through integration with advanced mobile apps
  • Ensures data security with meticulous security measures
  • Scalable response through comprehensive cloud service rollout
  • Enables management improvement support via enhanced sales management functions
  • Excellent marketing support system based on customer attribute analysis
  • Offers flexible pricing plans accommodating various payment methods
  • Superior usability aligned with beauty industry-specific sales flows
  • Promotes business improvements and new service development through latest technology integration

Threats

  • Intensifying competition in beauty industry DX promotion
  • Competitive pressure from major cloud service providers
  • Risk of price disruption from emerging ventures
  • Delays in responding to rapidly changing customer needs
  • Risk of information leaks from cyberattacks
  • Impact from decline in beauty salons or industry downturn
  • Burden of system adaptation to legal changes
  • Challenges in customer acquisition and investment restraint due to economic conditions
  • Strengthened privacy regulations for customer data
  • Development delays due to shortage of human resources
  • Lagging behind competitors' technological innovation pace
  • Service disruptions from communication infrastructure failures

Innovations

2023: Introduction of New Cloud Service Platform

Overview
Renewed cloud infrastructure for beauty salon business management, improving speed and security.
Impact
Contributes to improved customer satisfaction and increased new contracts

2022: Development of Mobile Reservation Management App

Overview
Released customer reservation app, strengthening smartphone compatibility.
Impact
30% increase in usage rate, significant improvement in customer convenience

2024: Development of AI-powered Sales Analysis Tool

Overview
Implemented AI system for analyzing and predicting sales trends.
Impact
Contributes to faster management decision-making

2021: Expansion of BPO Services to Strengthen Business Support

Overview
Reduced customer burden with beauty industry-specific business outsourcing services.
Impact
Successfully improved customer retention rate

2023: Launch of Security Enhancement Project

Overview
Introduced latest data protection technologies to strengthen information leak prevention.
Impact
Improved customer trust and enhanced regulatory compliance

2020: Establishment of Remote Support System

Overview
Initiated online operational guidance and troubleshooting.
Impact
Reduced support costs and improved customer satisfaction

2022: Addition of Multi-Store Management Functions

Overview
Implemented integrated management functions for multiple stores.
Impact
Successfully acquired large-scale customers

2023: Expansion of API Integration Functions

Overview
Strengthened integration with third-party systems to improve convenience.
Impact
Contributes to customer business efficiency

2021: Completion of UI/UX Improvement Project

Overview
Comprehensive overhaul aimed at improving system operability.
Impact
Shortened user operation time and improved satisfaction

2020: Introduction of Subscription Pricing Model

Overview
Adopted monthly billing model to stabilize revenue structure.
Impact
Improved customer retention and sales stability

Sustainability

  • Promotion of paperless operations within the company
  • Reduction in power consumption through introduction of energy-saving servers
  • CO2 emission reduction through promotion of remote work
  • Thorough recycling of discarded IT equipment
  • IT education support activities for the local community
  • Workplace environment promoting diversity and inclusion
  • Strengthened data privacy protection
  • Sustainable supply chain management
  • Implementation of employee health promotion programs
  • Provision of environmentally considerate cloud services
  • Adoption of management policy aiming for sustainable growth
  • Environmental awareness activities through regional collaboration