Science Arts

Basic Information

Stock Code
4412
Industry
Information and Communications Industry
Category Detail
Systems & Software
Prefecture
Tokyo
Establishment Year
September 2003
Listing Year
November 2021
Official Website
https://www.buddycom.net
TSE Information
TSE Information
Yahoo! Finance
Yahoo! Finance
Other Companies
Celsys, Broadleaf, Interfac, Plus Alpha Consulting, Appier Group, Finatext Holdings, SmaReji, WingArc1st, Kaonavi, Sansan, Varie, Cybozu, POPER

Overview

Science Arts is a Tokyo-headquartered company established in 2003. It is a growing enterprise boasting high technological prowess in the information and communications industry, with its flagship product being an IP wireless communication app for businesses.

Current Situation

Science Arts has rapidly expanded its business in recent years, achieving steady sales growth through the development and sales of business communication apps for enterprises. In particular, with the increasing demand for IP wireless apps, it has steadily expanded its adoption record from mid-sized companies to major corporations. In fiscal 2023, it received a 400 million yen capital investment from the Rakuten Group, accelerating sales channel strengthening and bundled sales promotion. In the fiercely competitive systems and software industry, it competes with Sansan and Cybozu, among others, while leveraging strengths in its unique voice communication technology and stable service provision. Through capital enhancement and continuous investments, it is advancing the sophistication of IP phones and business communication tools. Looking ahead, it aims to expand market share through broader cloud service integrations and strengthened business efficiency solutions. It also envisions inter-company collaborations and AI technology adoption, targeting sales exceeding 1 billion yen by around 2025. Backed by a stable financial foundation and technological innovation, it plans to contribute to society as a regionally rooted IT services company.

Trivia

Interesting Facts

  • Specialized company focused on communication apps since its founding in 2003.
  • Direct funding from Rakuten in the IP wireless communication field.
  • Holds one of the top domestic shares for business communication apps.
  • Possesses technology contributing to business efficiency across diverse industries.
  • Highly rated for stability by numerous mid-sized enterprises.
  • Active technology integrations through domestic and international API provision.
  • Actively incorporates the latest security technologies.
  • Achieves flexible pricing through cloud infrastructure.
  • Stable provision of simultaneous calls across multiple sites and devices.
  • Gaining attention for expansion into AI voice analysis.
  • Increased industry attention following Rakuten G capital participation.
  • Strength in compatibility with various smart devices.
  • Communication business with expanded needs in the remote work era.
  • Aggressive sales through dual EC and direct sales channels.
  • Highly evaluated as a tool supporting work style reforms.

Hidden Connections

  • Strengthened collaboration in communications field through capital alliance with Rakuten Group.
  • Competes with Sansan and others within the systems and software industry.
  • Built supply chain indirectly through multiple network equipment wholesalers.
  • Increased collaboration opportunities through product development aligned with expanding business efficiency tool market.
  • High compatibility with Rakuten Group's communication infrastructure, promoting bundled sales.
  • Focus on promoting smart communication adoption for regional SMEs.
  • System integration APIs jointly developed with multiple domestic IT vendors.
  • Voice analysis AI technology leverages joint research outcomes with academic institutions.

Future Outlook

Growth Drivers

  • Increasing communication demand from rising corporate business efficiency needs.
  • Rapid advancement and accelerated adoption of AI and cloud integration technologies.
  • Sales channel expansion leveraging synergies with Rakuten Group.
  • Established remote work and distributed office setups driving communication demand.
  • New market creation through strengthened smart device and IoT integrations.
  • Expansion of potential customers via IT promotion for mid-sized and regional enterprises.
  • Service provision addressing heightened security enhancement needs.
  • Market diversification strategy through overseas expansion.
  • Support from government digitalization policies and subsidy utilization.
  • Accelerated ecosystem building through API integration strengthening.
  • Added value enhancement via compatibility with next-gen communication technologies like 5G/6G.
  • Long-term customer relationships through improved customer satisfaction.

Strategic Goals

  • Enter top 3 domestic market share in IP wireless communication
  • Surpass 5 billion yen in sales
  • Achieve complete in-house development of cloud communication platform
  • Establish leadership in AI-integrated voice analysis services
  • Promote environmentally low-impact and sustainable communication technologies
  • Achieve 20% overseas market ratio
  • Establish advanced authentication technologies in security field
  • Expand service lineup to meet diverse industry needs
  • Maintain customer satisfaction above 90%
  • Standardize integration with business efficiency tools

Business Segments

Business Communication Solutions

Overview
Provision of communication solutions aimed at improving corporate business efficiency and integration.
Competitiveness
Differentiation through high-quality stable communications and diverse integration features.
Customers
  • Mid-sized and large enterprises
  • Retail
  • Manufacturing
  • Logistics
  • Services
  • Government offices
  • Medical institutions
  • Educational institutions
  • Construction
  • Hotels
Products
  • IP Wireless Communication App
  • Cloud Communication Service
  • Voice Recognition AI Integration
  • Secure Communication Tools
  • Smart Device Integration
  • Business Efficiency Tools
  • Multi-Site Integration Service

Cloud Platform Services

Overview
Services providing communication platforms on the cloud and development support.
Competitiveness
High scalability and robust security design.
Customers
  • Telecommunications carriers
  • IT vendors
  • Software development companies
  • System integrators
Products
  • Cloud Communication Platform
  • API Integration Tools
  • Security Functions
  • Data Analysis and Reporting

Communication Equipment Sales and Support

Overview
Sales of related equipment and post-implementation maintenance and support.
Competitiveness
Optimization of integration between communication hardware and software.
Customers
  • Corporate users
  • Sales agents
  • Telecom carriers
Products
  • IP Phone Terminals
  • Wireless Devices
  • Smart Devices
  • Communication Accessories

Business Consulting Services

Overview
Support for business transformation through communication utilization and implementation assistance services.
Competitiveness
Proposal capabilities from fusion of technology and business expertise.
Customers
  • Large enterprises
  • SMEs
  • Government offices
Products
  • Communication Environment Optimization Proposals
  • Operation Automation Advice
  • Business Improvement Support
  • Training and Education

API Provision and Development Support

Overview
Provision and support of API suite for embedding communication functions.
Competitiveness
Rich features and stable API operations.
Customers
  • System development companies
  • Application vendors
  • Cloud service providers
Products
  • IP Calling API
  • Chat Integration API
  • Authentication and Security API

AI Voice Analysis Service

Overview
Analysis services aimed at improving efficiency and quality of business calls.
Competitiveness
High-precision voice analysis and user-friendly UI.
Customers
  • Call centers
  • Marketing companies
  • Business analysis departments
Products
  • Voice Recognition Service
  • Emotion Analysis Tools
  • Conversation Log Analysis

Education and Training Services

Overview
Human resource development services for new technology adoption.
Competitiveness
Practical content and diverse training methods.
Customers
  • In-house corporate training
  • Government employees
  • Educational institutions
Products
  • Communication Operation Training
  • Security Education
  • Business Efficiency Seminars

Overseas Expansion Support

Overview
Communication implementation and operation support services for overseas companies.
Competitiveness
Broad network and multi-language support capabilities.
Customers
  • Companies expanding overseas
  • Overseas subsidiaries
  • Global companies
Products
  • Local Communication Infrastructure Setup Support
  • Multi-language Communication Services
  • Overseas Support Framework

Security Services

Overview
Provision and maintenance of advanced communication security functions.
Competitiveness
Robust encryption technology and customized services.
Customers
  • Financial institutions
  • Government agencies
  • Large enterprises
Products
  • Communication Encryption
  • Access Management
  • Risk Monitoring

Mobile Solutions

Overview
Mobile communication services supporting business efficiency on the go.
Competitiveness
User-friendly UI and stable connection technology.
Customers
  • Field workers
  • Sales departments
  • Delivery services
Products
  • Smartphone Integration App
  • Mobile Device Management
  • Location Services

Event and Gathering Communication Support

Overview
Setup and operation support for communication environments at large events.
Competitiveness
Rapid response and high-reliability communication provision.
Customers
  • Event organizers
  • Trade show operators
  • Industry associations
Products
  • Temporary Communication Network Setup
  • Equipment Rental
  • Communication Operation Support

IoT Communication Services

Overview
Provision and management services for stable communication environments for IoT devices.
Competitiveness
Wide-area networks and multi-functional management tools.
Customers
  • Manufacturing
  • Logistics
  • Smart city operators
Products
  • IoT Device Communication Management
  • Data Relay Services
  • Sensor Network Integration

Competitive Advantage

Strengths

  • High-quality and stable IP wireless communication technology
  • Flexible cloud-based service deployment
  • Multi-functional and highly scalable app suite
  • Financial foundation from Rakuten Group capital support
  • Broad customer base from mid-sized to large enterprises
  • Specialized communication security measures
  • Multi-language support and overseas expansion readiness
  • Robust technology development organization and engineering team
  • Active API provision and external integration strengthening
  • High customer support and service operation quality
  • Flexible customization capabilities
  • Utilization of diverse sales channels
  • Strengthened integration with cloud services
  • Risk management system for stable operations
  • Trusted brand in the communications industry

Competitive Advantages

  • First-mover advantage and brand recognition in the IP wireless app market
  • Strong backing from Rakuten G in funding and sales expansion
  • Realization of low-latency and high-reliability communication quality
  • Customizable communication solutions for diverse industries
  • Superior integration capabilities through flexible and rich API offerings compared to competitors
  • Product suite excelling in security functions, with adoption by government agencies
  • Advanced voice recognition services through AI integration
  • Added value from integration of calls and business efficiency tools
  • Support for wide user needs through extensive device integrations
  • Comprehensive rapid support and implementation consulting
  • Diversified sales channels through collaboration with Rakuten Group
  • On-premises compatibility in addition to cloud strengths against cloud-focused competitors
  • Proven track record with extensive implementations and stable operation data
  • Flexible service design accommodating diverse industries and scales
  • Brand strength as a comprehensive solution provider fusing communications and IT

Threats

  • Intensifying market competition from numerous competitor entries
  • Risk of delayed response to technological changes in communication infrastructure
  • Cybersecurity breaches or data leakage risks
  • Impact from changes in Rakuten Group's management policies
  • Service disruptions from communication network failures
  • Changes in competitive landscape due to rapid AI technology evolution
  • Profit margin pressure from price competition
  • Demand fluctuations from varying customer cloud migration speeds
  • Increased business costs from stricter regulations
  • Delays in対応 to emerging technologies (e.g., post-5G)
  • Suppressed corporate investments due to economic downturn
  • Decline in development capabilities from intensified talent competition

Innovations

2024: AI-Integrated Voice Recognition Technology Enhancement

Overview
Developed improved real-time voice recognition accuracy and automated responses.
Impact
20% improvement in business efficiency, increased user satisfaction

2023: Strengthened Sales Collaboration with Rakuten Group

Overview
Expanded sales channels through bundled sales and joint marketing promotion.
Impact
30% increase in new customer acquisitions

2022: Advanced Secure Communication Functions

Overview
Renewed communication encryption algorithms and authentication technology.
Impact
Reduced security risks, increased government and financial institution deals

2021: Cloud Communication Platform Renewal

Overview
Migrated to scalable cloud infrastructure to enhance stability.
Impact
10% reduction in downtime, improved scalability

2020: Launch of Smart Device Integration Services

Overview
Implemented integration features with IoT devices and wearable terminals.
Impact
Entry into new markets and improved customer satisfaction

Sustainability

  • Promotion of energy-efficient data centers
  • Reduction of environmental impact through paperless initiatives
  • CO2 reduction via remote work adoption
  • Support for customers' sustainable communication usage
  • Thorough data protection through enhanced information security