Infonet
Basic Information
- Stock Code
- 4444
- Industry
- Information and Communications
- Category Detail
- Systems & Software
- Prefecture
- Tokyo
- Establishment Year
- October 2002
- Listing Year
- June 2019
- Official Website
- https://www.e-infonet.jp/
- TSE Information
- TSE Information
- Yahoo! Finance
- Yahoo! Finance
- Other Companies
- Infomart, SoftCreate Holdings, Keyware, Kayac, Rakus, Double Standard, E-Store, J Stream, BASE, IC, Brangista, Piara, Rigwa
Overview
Infonet is a systems and software company founded in 2002 and based in Tokyo, providing high-value-added services primarily to small and medium-sized enterprises (SMEs), centered on website design and operational support.
Current Situation
Infonet has grown mainly through website design and development for SMEs. Sales for fiscal 2023 are approximately 5 billion yen, with its headquarters in Tokyo serving customers nationwide. In the highly competitive information and communications industry, its strengths lie in user experience-focused design capabilities and operational support. It has established a solid position in systems orders and software development according to Nikkei data, with high repeat business from corporate clients. In recent years, it has focused on network system development using cloud services and ASPs to expand new businesses. It is also advancing initiatives for sustainable IT operations, including the development of environmentally friendly services. Organizational reforms and talent investments under the new management team are progressing, strengthening the foundation for growth from 2024 onward. Differentiation from competitors includes customizability and technical flexibility, with plans to utilize AI technology in the future. Recent personnel changes and articles indicate stabilization of the management base and business diversification.
Trivia
Interesting Facts
- Rare specialized company focused on website production for SMEs.
- Core member of Tokyo-area SME IT community.
- Multiple awards in web design contests.
- Gaining industry recognition and growth through cloud and ASP development in recent years.
- Has an in-house dedicated creative design team.
- Characterized by flexible customization not found in competitors.
- Focuses on developing young engineers, resulting in low turnover.
- Attracting attention as pioneer in AI auto-design technology.
- Annually hosts events supporting regional SMEs.
- Has maintained profitability since founding.
- Management has IT industry background with deep technical understanding.
- Self-developed cloud-based CMS dedicated for SMEs.
- Focus on expanding online payment integration services.
- Uses proprietary project management system in-house.
- High ratio of new graduate hires, many young employees.
Hidden Connections
- Has collaboration projects with competitors like Keyware Solutions and Piara, maintaining a loose cooperative relationship within the industry.
- Collaborating with local governments on IT dissemination activities to support SMEs.
- SEO know-how in web production advanced through joint research with advertising agencies.
- Services for educational institutions partially utilized in IT curricula of prominent private universities in Tokyo.
- Holds multiple contract system integration projects with major EC site operators.
- Actively participating in industry association certification programs to strengthen information security.
- Some ASP cloud services utilize global servers, increasing overseas users.
- President Satoshi Furusato is proficient in inter-company networks with wide connections in related industries.
Future Outlook
Growth Drivers
- Expanding digitalization demand among SMEs
- New customer acquisition through cloud service proliferation
- Service sophistication via AI technology utilization
- Strengthening of IT support policies by Tokyo and municipalities
- Increasing demand for region-specific web production
- Growing demand for security measures
- Increasing demand for operational support from corporate customers
- Service expansion through enhanced remote work compatibility
- Diversification of web marketing demand
- Establishment of recurring billing model for ASP services
- Active hiring and growth promotion of new graduate engineers
- Exploration of services for overseas markets
Strategic Goals
- Achieve annual sales of 10 billion yen
- Cloud and AI services ratio exceeding 50%
- Establish position as specialist IT partner for SMEs in Tokyo
- Build environmentally considerate IT service model
- Continuously maintain employee satisfaction above 90%
- Maintain and improve customer repeat rate above 80%
- Realize 10 or more new BtoB services
- Strengthen organization through digital talent development
- Build domestic gateway for global markets
- Maintain highest levels of legal compliance and information security
Business Segments
Web Production Support for SMEs
- Overview
- Provides total support from web production to operations for SMEs, enhancing online presence.
- Competitiveness
- Flexible customizability tailored to customer needs and meticulous operational support
- Customers
-
- SME owners
- Advertising agencies
- Local businesses
- Municipalities
- Educational institutions
- Products
-
- Custom website development
- Access analysis services
- SEO optimization programs
- Operation support packages
- Responsive design compatibility
Network System Development
- Overview
- Contract development and operation services for network systems including cloud infrastructure and security.
- Competitiveness
- Abundant web service development track record and strong security response capabilities
- Customers
-
- Mid-sized companies
- ASP providers
- Information service companies
- Telecommunications carriers
- System integrators
- Products
-
- ASP package development
- Cloud service construction
- Security solutions
- System maintenance and operations
- API integration development
Digital Marketing Support
- Overview
- Provides web ad operations, content production, and effect measurement to boost customer acquisition.
- Competitiveness
- Achievement creation through fusion of web technology and marketing expertise
- Customers
-
- Advertising agencies
- Manufacturers
- Retailers
- Service providers
- Online businesses
- Products
-
- Web ad operation support
- SNS promotions
- Content production
- Customer analysis tools
- Effect measurement reports
System Operation Management Services
- Overview
- Provides monitoring and operation management services for stable system operation.
- Competitiveness
- Rapid response and 24-hour monitoring system
- Customers
-
- Corporate clients
- IT companies
- School corporations
- Hospitals
- Public institutions
- Products
-
- IT system monitoring
- Incident response services
- Regular maintenance
- Backup operations
- Security operations
Cloud System Development
- Overview
- Designs and develops scalable, high-efficiency systems using the latest cloud technologies.
- Competitiveness
- Rapid adoption of cutting-edge technologies and high technical prowess
- Customers
-
- Venture companies
- New business developers
- IT startups
- SMEs
- Digital service providers
- Products
-
- Cloud-native app development
- Microservices design
- Scalable systems
- Database construction
- API development
Consulting Services
- Overview
- Provides consulting on IT/web strategy formulation, project promotion, and technical education.
- Competitiveness
- Field-oriented specialized consulting
- Customers
-
- SMEs
- Information systems departments
- Management
- IT administrators
- Marketing teams
- Products
-
- IT strategy planning support
- Web system diagnostics
- Project management
- Business process improvement
- Technical training
Education and Training Services
- Overview
- Provides education and training programs for IT engineers and web staff.
- Competitiveness
- Comprehensive curriculum and instructors aligned with practical work
- Customers
-
- Client companies
- Universities
- Vocational schools
- IT talent development institutions
- Training companies
- Products
-
- Web design courses
- Programming training
- IT literacy education
- Technical certification exam preparation
- Online materials provision
Mobile App Development
- Overview
- Contract development and operational support for smartphone apps.
- Competitiveness
- Development team strong in UI/UX design
- Customers
-
- Retailers
- Restaurant chains
- Service providers
- Event operators
- Corporate promotions
- Products
-
- iOS/Android apps
- Push notification features
- Reservation management apps
- Promotional content
- User analysis tools
Competitive Advantage
Strengths
- Services specialized for SME needs
- Flexible customization capabilities
- Advanced web design and UX technology
- Continuous operational support system
- Active utilization of cloud technology
- Extensive ASP system development experience
- Strong customer relationship building
- Experienced technical team
- Thorough quality control system
- Timely support provision
- Robust security measures
- Urban business expansion centered in Tokyo
- Rapid response to latest technologies
- Highly extensible service composition
- Track record across diverse industries
Competitive Advantages
- Specialization in niche SME market achieves high customer satisfaction
- Flexible and rapid customization in response to customer needs
- High creative evaluation in web design field
- Cost reduction support through enriched cloud and ASP services
- High customer retention through ongoing operational support
- Superior balance of response speed and quality compared to competitors
- Superior information gathering as Tokyo-based
- Retention of technical expertise and accumulated know-how in specialized fields
- Trust building through region-attached sales style
- Potential for horizontal expansion due to diverse industry track record
- Robust information security management system
- Advanced skill education system for human resources
- Proactive stance and investment enthusiasm toward cutting-edge technologies
- Deep understanding of corporate customer market needs
- Proprietary development technologies differentiating from competitors
Threats
- Intensified competition from entry of major information systems companies
- Risk of delayed response to rapid technological changes
- Intensifying price competition in cloud services
- Tendency for SMEs to restrain IT investments
- Sophistication of cyber security threats
- Difficulty maintaining technical team due to talent outflow and hiring challenges
- Potential order reduction due to domestic economic fluctuations
- Investment recovery risk from short lifecycle of new cloud technologies
- Increased business change costs due to legal revisions
- Low-price offensives by competing companies
- Reputation damage risk from customer data leaks
- Lack of effective marketing strategies
Innovations
2024: Introduction of AI-Based Web Design Auto-Generation Technology
- Overview
- Launched AI-utilizing web design auto-generation service, significantly shortening production time.
- Impact
- 40% reduction in production man-hours, improved customer satisfaction
2023: Complete In-House Development Shift for Cloud Infrastructure
- Overview
- Switched previously externally dependent cloud services to in-house developed versions, improving cost efficiency and stability.
- Impact
- 20% reduction in operational costs, improved service quality
2022: Expansion of Enhanced Security Services
- Overview
- Launched operation monitoring service equipped with advanced intrusion detection systems for SMEs.
- Impact
- Improved customer security trust and increased new contracts
2021: Standardization of Smartphone-Compatible Responsive Design
- Overview
- Standard application of responsive design to all website productions, enhancing convenience for smartphone users.
- Impact
- 30% increase in mobile access numbers
2020: Development of Inter-ASP Service Linkage APIs
- Overview
- Developed API suite linking various ASP services to contribute to customer business efficiency.
- Impact
- 15% improvement in customer satisfaction
Sustainability
- Resource savings through in-house paperless promotion
- Improved energy efficiency at development bases
- Expanded adoption of electronic contract services
- CO2 emissions reduction through telework promotion
- Social contributions via regional IT education support
- Reduced power consumption through server virtualization
- Active use of recycled equipment
- Promotion of environmentally friendly data center usage
- Employee education on sustainability
- Regular publication of environmental reports