Net Protections Holdings

Basic Information

Stock Code
7383
Industry
Other Financial Services
Category Detail
Consumer & Business Finance
Prefecture
Tokyo
Establishment Year
July 2018
Listing Year
December 2021
Official Website
https://corp.netprotections.com/
TSE Information
TSE Information
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Overview

Net Protections Holdings is a company established in 2018 with BNPL payment services as its mainstay, rapidly growing in the uncollected risk-guaranteed postpaid financial domain.

Current Situation

Net Protections Holdings recorded a net profit of 175 million yen and total assets of 17.43 billion yen for the fiscal year ended March 2024, continuing steady growth. Its flagship BNPL (postpaid) payment service is uncollected risk-guaranteed type, boasting a broad customer base from SMEs to major corporations. Listed on the Tokyo Stock Exchange Prime Market in 2021, it has raised its profile in the industry and built competitive edges in the digital payments field. Technology development is advancing payment platform enhancements under the direction of CTO Shiro Suzuki. It is also pursuing sustainability, regional contributions, and overseas expansion including the establishment of a Taiwan subsidiary. Moving forward, fintech innovations and market expansion will drive growth, with business diversification at the core of its strategy. Amid intensifying competition, bolstering customer value and service differentiation are key challenges.

Trivia

Interesting Facts

  • Uncollected risk-guaranteed postpaid service is one of the few models domestically.
  • Achieved Tokyo Stock Exchange Prime listing in just 3 years since founding, a rapid-growth firm.
  • CTO Shiro Suzuki is a prominent engineer contributing to payment industry innovations.
  • Postpaid payments offered balance convenience and security for consumers.
  • Taiwan subsidiary establishment pioneers Asian payment market expansion.
  • Fintech firm backed by Advantage Partners.
  • Its payment services closely collaborate with diverse industries.
  • Achieves advanced tech development with a lean, elite workforce.
  • Frequently featured in Nikkei news for personnel changes and executive shifts.
  • Intense competition with numerous rivals in the payment services industry.

Hidden Connections

  • Strong ties to credit card industry through investment from JCB.
  • Advantage Partners deeply involved in stock transfer for capital stability.
  • Technical lead involved in founding multiple fintech ventures.
  • Taiwan entry serves as model case for Japanese firms' Asian expansion.
  • Partners with convenience stores nationwide to promote postpaid payments.
  • Diverse payment brands specialized in installments and convenience store payments.
  • Customer point rewards differentiate from competitors.
  • Employs EY ShinNihon LLC for financial audits to ensure reliability.

Future Outlook

Growth Drivers

  • Increasing postpaid demand from domestic and international EC market growth
  • Accelerating cashless shift and rising needs for convenient payments
  • Improved credit management via AI and big data utilization
  • Business expansion in overseas markets and multi-currency support
  • Expansion of reliable credit guarantee services in low-interest environment
  • Customer base growth through partnerships
  • Strengthened collaboration with government digitalization policies
  • Revenue diversification via new service development
  • Enhanced risk management through advanced personal credit info utilization
  • Brand enhancement via sustainability-focused market response
  • Competitive edge from adapting to strengthened consumer protection laws
  • Pursuit of mobile payments and smart device utilization

Strategic Goals

  • Secure top domestic market share in postpaid payments
  • Achieve over 30% revenue from overseas markets
  • Sophisticate credit systems using AI and data analytics
  • Further strengthen ESG (Environment, Social, Governance) initiatives
  • Create new financial services through partner collaborations
  • Provide safe and convenient payment environments for consumers and businesses
  • Secure and develop talent via improved employee satisfaction
  • Surpass 1 billion annual payment transactions processed
  • Build flexible compliance framework for regulatory changes
  • Establish sustainable revenue model and continue growth

Business Segments

Payment Services for EC Businesses

Overview
Provides postpaid payments and guarantee services for EC businesses to boost sales and reduce uncollected risks.
Competitiveness
Strength in uncollected risk guarantees
Customers
  • SME EC businesses
  • Major EC platforms
  • Mail-order businesses
  • Online retailers
Products
  • NP Postpaid Service
  • Payment Agency Solutions
  • Credit Guarantee

Payment Support for Retail and Dining

Overview
Offers diverse payment solutions to streamline in-store payments and enhance customer satisfaction.
Competitiveness
Support for diverse payment methods
Customers
  • Retail chains
  • Restaurants
  • Convenience stores
  • Franchise stores
Products
  • NP Convenience Store Payments
  • Point Reward Services
  • Installment Payment Services

Corporate and Business Payment Solutions

Overview
Deploys solutions for corporate billing, collection support, and credit risk management.
Competitiveness
Credit management leveraging financial expertise
Customers
  • Corporate entities
  • Wholesalers
  • Service providers
Products
  • NP Direct Debit
  • Credit Guarantee
  • Payment Consulting

Overseas Expansion Support Services

Overview
Leverages Taiwan base to provide international payment support centered on Asia.
Competitiveness
Proven track record and expertise in international payments
Customers
  • Overseas subsidiaries of Japanese companies
  • EC businesses expanding abroad
  • International payment providers
Products
  • NP Global Payments
  • Multi-currency Postpaid

Technology Development and Platform Operations

Overview
Develops and operates advanced payment platforms, supporting system integration via API linkages.
Competitiveness
Advanced IT technology and payment expertise
Customers
  • In-house group
  • Partner financial institutions
  • Affiliated companies
Products
  • Payment Platform
  • API Integration Services
  • Data Analysis Services

Marketing Support Services

Overview
Supports campaign design like point rewards for sales promotion and customer analysis.
Competitiveness
Customer data utilization capabilities
Customers
  • EC businesses
  • Retailers
  • Food service industry
Products
  • Point Reward Campaigns
  • Value-Added Service Planning
  • Customer Analytics Data

Risk Management and Credit Screening Services

Overview
Provides secure payment environments through credit risk monitoring and fraud detection.
Competitiveness
Advanced credit management using AI
Customers
  • Merchant stores
  • Financial institutions
  • Insurance companies
Products
  • Credit Screening System
  • Risk Monitoring
  • Fraud Detection Solutions

Customer Support Solutions

Overview
Builds comprehensive support systems for payment users and merchants to maintain trust.
Competitiveness
Rapid response by specialized staff
Customers
  • Merchant stores
  • Consumer customers
Products
  • Inquiry Handling
  • Trouble Resolution Support
  • User Education Programs

Fintech Partnerships

Overview
Advances strategic alliances with fintech firms leveraging technology and customer base.
Competitiveness
Collaboration capabilities with diverse partners
Customers
  • Financial institutions
  • Digital platform companies
  • IT service companies
Products
  • Technology Collaborations
  • Joint Development Projects
  • Market Development Support

Education and Training Services

Overview
Training programs on latest payment knowledge and regulatory compliance for merchants and employees.
Competitiveness
Specialized educational expertise
Customers
  • Client companies
  • Internal staff
Products
  • Payment Service Training
  • Compliance Education

Consulting Services

Overview
Comprehensive consulting from payment business launch to operations.
Competitiveness
Abundant industry knowledge and track record
Customers
  • New entrants
  • Existing service improvers
Products
  • Business Strategy Support
  • Risk Management Advice
  • System Implementation Support

Postpaid Payment Technology Provision

Overview
Provides flexible postpaid payment APIs and technical support for diverse industries.
Competitiveness
Flexible and scalable technology infrastructure
Customers
  • Merchant stores
  • Fintech companies
Products
  • Payment API Provision
  • System Customization

Competitive Advantage

Strengths

  • Pioneer in uncollected risk-guaranteed postpaid services
  • Robust technology foundation and CTO-led development capabilities
  • Stable funding and solid financial base
  • Strong provision of diverse payment methods
  • Credibility from Tokyo Stock Exchange Prime listing
  • Broad customer base payment network
  • Foothold in Asian expansion
  • Flexible and highly scalable platform
  • Advanced data analytics and risk management
  • Operational expertise backed by extensive track record
  • Comprehensive customer support system
  • Strategic partnership building capabilities
  • Growth-oriented and agile market response
  • Design focused on consumer convenience
  • Experienced management team

Competitive Advantages

  • Unique model guaranteeing uncollected risks to boost sales promotion effects
  • High reliability and security standards in payment services
  • Flexibility to meet needs across industries and scales
  • Broad distribution channels covering online and offline
  • Enhanced brand power from Tokyo Stock Exchange Prime listing
  • Sophisticated credit screening system using AI
  • Accelerated global expansion via overseas bases
  • Customer base expansion through cross-selling with partners
  • Provision of marketing support services for customers
  • Talent acquisition enabled by attractive work environment
  • Rapid service improvements via technology investments
  • Swift compliance with regulations like Financial Services Agency
  • Business insights provision based on rich payment data
  • Utilization of strong agency networks
  • Improved brand trust and customer loyalty

Threats

  • Intensifying market competition from rivals entering postpaid payments
  • Business restrictions or cost increases from regulatory changes
  • Deteriorating funding environment due to financial market uncertainty
  • Expanded losses from surge in consumer credit risks
  • Service disruption risks from cyberattacks or system failures
  • Declining consumption and sales from economic downturn
  • Competitive pressure from technological innovations by emerging fintechs
  • Local risks and cultural barriers in overseas expansion
  • Loss of social credibility from customer data leaks
  • Delays in responding to diversifying payment needs

Innovations

2021: Tokyo Stock Exchange Prime Market Listing

Overview
Achieved new listing on the Tokyo Stock Exchange Prime Market, strengthening fundraising and visibility.
Impact
Enhanced brand power and expanded investor base

2021: Established Local Subsidiary in Taiwan

Overview
Established NP Taiwan, Inc. to build a foundation for business expansion in Asia.
Impact
Established foothold for international expansion

2022: Introduced AI-Powered Credit Screening System

Overview
In-house developed and deployed AI-integrated credit screening system to improve accuracy.
Impact
Reduced credit risks and promoted transaction growth

2023: Launched Point Reward Campaign

Overview
Introduced point rewards for postpaid payment users to boost satisfaction.
Impact
Increased user base and strengthened loyalty

2024: Enhanced Payment API Integration

Overview
Significantly upgraded API services compatible with diverse merchant systems.
Impact
Promoted acquisition of new merchants

Sustainability

  • Promoting paperless operations in payment processes
  • Conducting financial education support for local communities
  • Promoting diversity among employees and workstyle reforms
  • Strengthening information security and improving transparency
  • CSR activities including disaster relief and volunteer support